TKMetrics Blog

Stats reports for the 1349 TikTok creators we track. Each one shows followers, average plays, like rate against the median creator, how often videos break out, when the account posts and what it could earn, built from public TikTok data. Want to try your own numbers? Use the TikTok money calculator, or browse creators by country and niche in the creator directory.

Articles

• Posting more often gets fewer plays per video and more per week. We measured 476 TikTok creators.

  Mega accounts posting more than twice a day get plays worth 3% of their followers per video, against 36% for those posting under once a week, yet collect far more plays each week. The same trade-off holds at every account size.

  October 9, 2026
• Most TikTok videos are too short to earn Creator Rewards. We checked 102,272 of them.

  TikTok pays Creator Rewards only on videos over one minute. Of 102,272 recent videos from 1,348 tracked creators, 23% run a minute or longer. What that means for engagement and income.

  October 9, 2026

Sort by: Creator Tier Followers Engagement

@khaby.lame

Mega

Khabane lame

160.8M followers

1.4M avg likes

6.59% engagement

1316 videos

View Stats

@charlidamelio

Mega

charli d’amelio

155.7M followers

591.4K avg likes

5.02% engagement

2893 videos

View Stats

@mrbeast

Mega

MrBeast

128.7M followers

3.6M avg likes

9.62% engagement

459 videos

View Stats

@tiktok

Mega

TikTok

94.5M followers

16.3K avg likes

3.26% engagement

1455 videos

View Stats

@bellapoarch

Mega

Bella Poarch

92.7M followers

391.6K avg likes

3.94% engagement

799 videos

View Stats

@addisonre

Mega

Addison

88.3M followers

799.5K avg likes

9.98% engagement

386 videos

View Stats

@zachking

Mega

Zach King

84.4M followers

2.1M avg likes

1.96% engagement

587 videos

View Stats

@kimberly.loaiza

Mega

Kimberly Loaiza

83.7M followers

992.1K avg likes

10.71% engagement

2165 videos

View Stats

@willsmith

Mega

Will Smith

79.1M followers

166.2K avg likes

10.66% engagement

439 videos

View Stats

@billieeilish

Mega

BILLIE EILISH

74.4M followers

5.6M avg likes

10.67% engagement

74 videos

View Stats

@bts_official_bighit

Mega

BTS

73.9M followers

2.1M avg likes

18.33% engagement

320 videos

View Stats

@realmadrid

Mega

Real Madrid C.F.

70.3M followers

193.0K avg likes

12.42% engagement

3920 videos

View Stats

@vilmeijuga

Mega

VILMEI✨

68.1M followers

878.6K avg likes

6.14% engagement

5062 videos

View Stats

@fifaworldcup

Mega

FIFA World Cup

68.0M followers

274.0K avg likes

12.27% engagement

7121 videos

View Stats

@jasonderulo

Mega

Jason Derulo

65.7M followers

164.8K avg likes

6.94% engagement

1061 videos

View Stats

@fcbarcelona

Mega

fcbarcelona

63.9M followers

354.1K avg likes

15.73% engagement

5269 videos

View Stats

@espn

Mega

ESPN

58.8M followers

74.7K avg likes

10.96% engagement

3136 videos

View Stats

@youneszarou

Mega

YZ

57.4M followers

602.3K avg likes

4.94% engagement

2343 videos

View Stats

@karolg

Mega

Karol G

55.6M followers

2.6M avg likes

9.93% engagement

159 videos

View Stats

@bayashi.tiktok

Mega

バヤシ🥑Bayashi

54.9M followers

704.3K avg likes

5.63% engagement

1460 videos

View Stats

@psg

Mega

psg

54.7M followers

449.2K avg likes

10.90% engagement

3368 videos

View Stats

@omari.to

Mega

omari.to

54.6M followers

385.1K avg likes

3.93% engagement

7473 videos

View Stats

@dixiedamelio

Mega

dixie

54.3M followers

237.2K avg likes

3.38% engagement

892 videos

View Stats

@championsleague

Mega

Champions League

54.1M followers

339.2K avg likes

12.93% engagement

2676 videos

View Stats

1 2 3 Next Last