charli d’amelio

charli d’amelio

@charlidamelio

Joined 2015-11-14

155.7M

Followers

1.3K

Following

12.4B

Total Hearts

2.9K

Videos

4.3M

Avg Hearts/Video

lifetime average

5.02%

Engagement Rate

10.3y

Account Age

1.3M

Followers/Month

lifetime average

100.3M

Hearts/Month

lifetime average

23.5

Videos/Month

lifetime average

We also record @charlidamelio's follower count over time. See the @charlidamelio TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

charli d’amelio (@charlidamelio) is a verified fashion & style TikTok account with 155.7M followers and 2,893 videos. That ranks 2 of the 1,349 accounts with a TKMetrics report by followers, 141.5x the median account. Since it was created 10.3 years ago it has averaged 1.3M new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2015-11-14
Verification Yes
Profile language (app setting) EN
Follower Ratio 119K:1

Data Summary

Videos Analyzed 24
Avg Plays per Video 11,966,667
Avg Likes per Video 591,371
Engagement Rate 5.02%

Engagement Analysis

Based on 24 videos

Across the 24 videos we analysed (Aug 5, 2025 to Nov 20, 2025), the average video got 12.0M plays and 4.9% of viewers liked it, 1.1x the 4.5% median like rate of the creators we track. Saves (0.15% of views) outnumber shares (0.05%); comments are 0.02%.

12.0M

Avg Plays/Video

591.4K

Avg Likes/Video

2.9K

Avg Comments/Video

6.2K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 24 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 24.

13.6M

Median plays, top 10 videos

783.9K

Median likes, top 10 videos

21.5M

75th percentile plays

31.8M

Top Video

3.86

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

287,200,000

Total Plays

14,192,900

Total Likes

69,524

Total Comments

148,850

Total Shares

434,954

Total Saves

Engagement Ratios

@charlidamelio turns 4.9% of views into likes, 0.15% into saves and 0.05% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Bottom quarter

4.94%

Likes / Views

0.02%

Comments / Views

0.05%

Shares / Views

0.15%

Saves / Views

Viral Hit Rate

8.3% of this account's videos beat its own average views by 2x, a breakout rate higher than 30% of the creators we track. The 5x figure is the same measure at five times the norm.

8.3%

2x Avg (2 of 24)

0.0%

5x Avg (0 of 24)

Consistency Score

@charlidamelio's view count swings by a CV of 0.61, steadier than 99% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

B

CV: 0.61

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 12.0M views/video, and about 7.0 videos a month (its posting rate in this sample)

$932 – $2,331

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (1 of 24 analysed videos, with 3% of their views)

Sponsorship Value (Est. Per Post)

Based on 155.7M followers

$778,500 – $1,868,400

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 24 videos

2 of the 24 videos (8.3%) passed twice the average plays and 0 passed five times it. Plays are fairly steady from one video to the next (consistency grade B). 9 of 24 videos are under 15 seconds and 1 runs a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

19s

Average Duration

<15s
9
15-30s
10
30-60s
4
1-3min
1

The account favors videos between 15 and 30 seconds with 10 instances recorded. This length is the most common category as the average duration is 19 seconds.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

75.0%
18 of 24

Posting Patterns & Optimal Timing

Based on 24 videos

The account posts 1.6 videos a week, most often on Wednesday and Thursday and most around 21:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 1.6
Avg Gap Between Posts 110.9h
Data Range Aug 5, 2025 to Nov 20, 2025

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Wednesday
8
Thursday
6
Tuesday
5
Saturday
2
Sunday
1
Monday
1
Friday
1

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts most frequently on Wednesday and Thursday with a peak at 21:00 UTC.

Top Videos

Top 10 by play count

117.8M

Combined Plays (Top 5)

7.2M

Combined Likes (Top 5)

23.6M

Avg Plays per Top Video

Nov 20, 2025

happy place @Prada

31.8M

Views

495.5K

Likes

10.9K

Comments

7.6K

Shares

15.7K

Saves

⏲ 32s ▶ 720p ♪ Fashion Show – Beatdohostil 720×1280
Oct 28, 2025

@maya dc @Gandarra @𝚓 𝚎 𝚢 𝚖 𝚜

31.8M

Views

2.9M

Likes

6.3K

Comments

34.3K

Shares

90.4K

Saves

⏲ 18s ▶ 720p ♪ Original sound nhạc nền - douyin dance 720×1280
Sep 04, 2025

@maya @Nathan Levy @Michael Iván Carrier @Elsa dc @Robbie Blue

21.5M

Views

2.0M

Likes

5.4K

Comments

30.8K

Shares

56.9K

Saves

⏲ 19s ▶ 540p ♪ original sound – Gap 576×1024
Oct 11, 2025

dc @Wiktor_Mi

18.9M

Views

1.6M

Likes

3.7K

Comments

10.3K

Shares

41.8K

Saves

⏲ 15s ▶ 540p ♪ Midnight Sun – Zara Larsson 576×1024
Nov 18, 2025

diner date @Prada

13.8M

Views

227.5K

Likes

3.1K

Comments

3.3K

Shares

6.6K

Saves

⏲ 18s ▶ 720p ♪ original sound – charli d’amelio 720×1280

5 more top videos for @charlidamelio

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

bull (5) dc (4) juliet (4) broadway (4) dance (3)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

19 unique sounds
original sound - charli d’amelio 6x
Fashion Show - Beatdohostil 1x
original sound - Langie 1x
nhạc nền - douyin dance - douyin dance 1x
Prada Princess - honey & vrdnyn 1x
Type Shit - Future & Metro Boomin & Travis Scott & Playboi Carti 1x
original sound - michelle 1x
Prada (feat. D-Block Europe) (Acoustic Version) - cassö & RAYE 1x
orijinal ses - Kültür Mantarı 1x
Timeless (instrumental) - no/vox & karaokey 1x

What the numbers say

Strengths

  • + Steady plays from video to video (grade B)
  • + Fans save videos (0.15% of views) 2.9x as often as they share them
  • + Verified account

Watch-outs

  • ~ Only 1 of 24 videos runs a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @charlidamelio

How many followers does @charlidamelio have on TikTok?

@charlidamelio has 155.7M followers on TikTok.

What is @charlidamelio's TikTok engagement rate?

@charlidamelio has an engagement rate of 5.02% based on their recent videos.

How much does @charlidamelio earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @charlidamelio's estimated Creator Rewards earnings are $932 - $2,331 per month (only videos over 1 minute earn), with estimated sponsorship value of $778,500 - $1,868,400 per post.

How many TikTok videos has @charlidamelio posted?

@charlidamelio has posted 2.9K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @charlidamelio's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 24 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 22, 2026, page updated Nov 4, 2026

Cite this page

TKMetrics (2026). @charlidamelio TikTok stats and analytics, data as of 22 February 2026. https://tkmetrics.com/blog/charlidamelio-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.