ESPN

Q: How many followers does @espn have on TikTok?

@espn has 58.8M followers on TikTok.

Q: What is @espn's TikTok engagement rate?

@espn has an engagement rate of 10.33% based on their recent videos.

Q: How much does @espn earn on TikTok?

Creator Rewards is for personal accounts, and TikTok lists @espn as an organisation account, so we don't estimate a payout from the program, with estimated sponsorship value of $293,872 - $705,293 per post.

Q: How many TikTok videos has @espn posted?

@espn has posted 3.1K videos on TikTok.

@espn

Serving Sports Fans. Anytime. Anywhere.

stream.espn.com Joined 2019-03-01

58.8M

Followers

627

Following

5.3B

Total Hearts

3.1K

Videos

1.7M

Avg Hearts/Video

lifetime average

10.33%

Engagement Rate

7.3y

Account Age

670.8K

Followers/Month

lifetime average

60.4M

Hearts/Month

lifetime average

35.8

Videos/Month

lifetime average

We also record @espn's follower count over time. See the @espn TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

ESPN (@espn) is a verified sports TikTok account with 58.8M followers and 3,136 videos. That ranks 17 of the 1,349 accounts with a TKMetrics report by followers, 53.4x the median account. Since it was created 7.3 years ago it has averaged 670.8K new followers a month.

Account Classification

Account Size	Mega (10M+)
Account Created	2019-03-01
Verification	Yes
Profile language (app setting)	EN
Follower Ratio	94K:1

Data Summary

Videos Analyzed	293 (9.3% of total)
Avg Plays per Video	586,740
Avg Likes per Video	57,651
Engagement Rate	10.33%

Metrics based on 293 most recent videos (9.3% of 3.1K total). Averages and rates leave out 2 of the 3 pinned videos, which stay at the top of the profile however old they are; 1 more has no stored play count and is still counted.

Engagement Analysis

Based on 291 of 293 videos, leaving out 2 pinned videos

Leaving out its 2 pinned videos, the other 291 videos we analysed got an average of 586.7K plays and 9.8% of viewers liked them, 2.2x the 4.5% median like rate of the creators we track. Saves (0.39% of views) and shares (0.45%) are about level; comments are 0.05%.

586.7K

Avg Plays/Video

57.7K

Avg Likes/Video

314

Avg Comments/Video

2.7K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 293 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 291 that aren't pinned.

1.5M

Median plays, top 60 videos

125.7K

Median likes, top 60 videos

3.1M

75th percentile plays

28.8M

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 291 videos of the sample that aren't pinned across 3.1K total videos.

1.8B

Est. Total Plays

5.3B

Total Likes (TikTok's count)

984.7K

Est. Total Comments

8.4M

Est. Total Shares

7.1M

Est. Total Saves

Engagement Ratios

@espn turns 9.8% of views into likes, 0.39% into saves and 0.45% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Above the median

9.83%

Likes / Views

0.05%

Comments / Views

0.45%

Shares / Views

0.39%

Saves / Views

This shows that viewers prefer to react quickly rather than comment or share.

Viral Hit Rate

12.4% of this account's videos beat its own average views by 2x, a breakout rate higher than 70% of the creators we track. The 5x figure is the same measure at five times the norm.

12.4%

2x Avg (36 of 291)

4.8%

5x Avg (14 of 291)

Measured against the average of the 291 videos that aren't pinned.

Consistency Score

@espn's view count swings by a CV of 2.97, steadier than 28% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

CV: 2.97

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

No estimate

Creator Rewards is for personal accounts. TikTok lists @espn as an organisation account, so we don't estimate a payout from the program.

Sponsorship Value (Est. Per Post)

Based on 58.8M followers

$293,872 – $705,293

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 293 videos

36 of the 291 videos that aren't pinned (12.4%) passed twice the average plays and 14 passed five times it. Plays are uneven from one video to the next (consistency grade D). 129 of 293 videos are under 15 seconds and 8 run a minute or longer, so few of its videos can earn Creator Rewards.

Primary Content Categories

comedy

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

21s

Average Duration

<15s

129

15-30s

107

30-60s

1-3min

The account favors short content with 129 videos under 15 seconds.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

76.8%

225 of 293

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 10.33% engagement rate above divides all likes, comments and shares of the videos that aren't pinned by all their plays, so the most-played videos count most: that is why it sits above every row.

Duration	Videos	Avg Engagement
<15s	129	6.93%
15-30s	107	7.43%
30-60s	49	7.59%
1-3min (best)	8	9.00%

Posting Patterns & Optimal Timing

Based on 293 videos (9.3% sample)

The videos we analysed went up most often on Thursday and Wednesday and most around 4:00 and 20:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 293 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 297 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 297 uploads with a date, a wider set than the 293 videos analysed above.

Thursday

102

Wednesday

Tuesday

Monday

Friday

Sunday

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

12h

15h

18h

21h

How to read these charts

The account posts most on Wednesday and Thursday with a peak at 20:00 UTC.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 293 most recent videos (9.3% of 3136 total). Counts reflect appearances in sampled videos.

#NBA (89) #espnsocial (74) #knicks (58) #worldcup (44) #basketball (36) #espnedits (31) #Soccer (29) #funny (25) #NewYork (24) #futbol (20) #baseball (19) #nyc (18) #nyknicks (17) #MLB (15) #nbafinals (14) #parade (12) #jalenbrunson (9) #messi (8) #football (8) #collegebaseball (8) #nfl (7) #skill (6) #golf (6)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 293 most recent videos (9.3% of 3136 total). Excludes stopwords, hashtags, and mentions.

via (157) ig (54) parade (11) fans (10)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

35 unique sounds | from 293 sampled videos

original sound - espn - ESPN 228x

Leanin - Slowed - CorMill 9x

PSG LOW PROFILE 2 - Nahz 7x

How You Like Me Now - The Heavy 7x

INSIDE MY MIND - Allba 6x

Mozart/Requiem "Lacrimosa"(1394506) - Mint 4x

distorted memories - Øneheart & reidenshi 3x

nostalgia - Øneheart 2x

Music In Your Heart (Instrumental) - BLVKSHP 2x

Little Things - Adrián Berenguer 2x

What the numbers say

Strengths

+ Like rate 9.8%, 2.2x the 4.5% median like rate of the creators we track
+ Verified account

Watch-outs

~ Uneven plays from video to video (grade D)
~ Only 8 of 293 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @espn

How many followers does @espn have on TikTok?

@espn has 58.8M followers on TikTok.

What is @espn's TikTok engagement rate?

@espn has an engagement rate of 10.33% based on their recent videos.

How much does @espn earn on TikTok?

Creator Rewards is for personal accounts, and TikTok lists @espn as an organisation account, so we don't estimate a payout from the program, with estimated sponsorship value of $293,872 - $705,293 per post.

How many TikTok videos has @espn posted?

@espn has posted 3.1K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @espn's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 293 analyzed videos (9.3% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @espn TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/espn-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.

ESPN