Jaykindafunny

Ranking 95 out of 1349 tracked creators makes this account a giant that holds 26.8M followers, which is 24.4 times the median follower count of 1.1M. The growth trajectory is fast as the creator gains 369.8K new followers every month despite the account being 6.1 years old. This large archive of content has accumulated 7.9B total plays and 458.2M total likes to build a deep historical footprint. The 60.1M shares indicate that the content spreads widely through word of mouth while the 31.9M saves suggest high rewatch value for a brand looking for longevity. The average view count of 6.4M per video is in line with what an account of this size should achieve on the platform. With a like rate of 5.82% against a median of 4.93%, the audience engagement consistently exceeds the standard expectations for similar creators. The rest of this report breaks down these engagement metrics by content type and audience demographics to help you plan your campaign.

The audience approves of content at a rate above the median. This approval ranks 592 out of 1349 creators. Shares are the most frequent action, followed by saves, comments, and downloads. These actions result in 49.1K shares, 26.0K saves, 2.4K comments, and 3.2K downloads per video. The high share rate compared to other metrics indicates strong word-of-mouth advocacy. High save counts suggest the audience views the content as a reference they intend to return to. Low comment rates show less active discussion despite the general approval. Brands should prioritize content that encourages sharing over community conversation. Reach is erratic due to a 1.47 consistency coefficient. While 43 videos hit the 2x average, only 9 reached the 5x threshold. This variance suggests inconsistent reach across the total 293 videos. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue stream for this creator. Based on 26.8M followers, they likely command a brand fee between $100,000 and $268,000 per campaign. This high-end potential exists because sponsorship rates scale with total follower count to reflect influence. Creator Fund payouts are much lower because they pay only pennies per thousand views regardless of the creator's status. A rank of 95 out of 1349 places this profile in a position of power. High ranking allows them to demand a premium and decline offers that do not meet their standards. Their strong like rate of 5.82 percent suggests they sit at the top end of their expected pay bracket. A buyer can test if a quote is for reach or brand equity by checking the cost per view. At $100,000 to $268,000 for a campaign, the cost per view ranges from $0.015 to $0.042. These are modelled estimates from public metrics, not disclosed earnings.

Videos between 30 and 60 seconds form the most common format on this feed. Shorter clips under 15 seconds perform worse than longer content, as the 1 to 3 minute category sees an engagement rate nearly one percent higher than the 30 to 60 second block. You should prioritize longer storytelling over quick hits because the engagement gap between these lengths is roughly twenty-three percent. Original audio dominates the feed at a 96.6% share. This choice prioritizes a unique brand identity over the instant reach of trending sounds. Captions stay very brief at an average of 25 characters to keep focus on the visual. The absence of duet and stitch options keeps the content loop closed, ensuring all attention remains on the primary creator. The standout post lasted 16 seconds and reached 62.5 million views. This clip achieved nearly ten times the typical reach for this account. It earned 3.6 million likes against only 41.6k comments, a ratio of about 88 likes per comment. That high volume of likes over comments shows it won through passive viewing rather than active debate. Average views stay at 6.4 million per video. This is a large established audience that provides a very high floor for every post. Your goal should be maintaining this consistent scale rather than seeking small growth increments. The account already reaches millions of people regardless of minor variations in content style.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds with 99 posts. This length does not perform as well as the 1 to 3 minute category which has a higher engagement rate of 5.16%.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

The creator follows a Grind pattern because they post above the field median with a consistent volume that allows for reliable campaign planning. Jaykindafunny posts more frequently than the average creator and maintains a steady output of videos every week. This pace has remained stable for nearly three years, proving it is a durable habit rather than a recent trend. While the gap between posts varies somewhat, the high follower rank confirms they are a top-tier creator with a large reach. New content typically lands on Friday and Saturday. The most active upload hour occurs at 01:00 UTC. Sunday serves as the quiet day for new uploads. Marketers can expect a dependable drumbeat of content rather than sporadic drops. You should time your tie-ins for the weekend windows to align with these fresh content arrivals.

Audience & Reach

The account holds a top-of-field rank with a follower count over twenty times the median creator size. This indicates that a single campaign can reach a broad audience across the platform. Engagement levels sit above the median like rate for this demographic. A higher percentage of viewers interacting with content means a sponsored message earns more engagement per view than average. The viewer base is concentrated in the United States at nearly 100 percent. While a brand can target American consumers effectively, they cannot rely on Canada or Peru to reach those specific markets. The total play count across the archive reaches billions of views. Because a brand tag sits alongside content that has already been viewed billions of times, the placement is not a fresh start for the campaign. The audience fits the entertainment category because the high rank and above-average like response indicate a wide reach with active engagement.