@ibaillanos | TikTok Account Stats

Q: How many followers does @ibaillanos have on TikTok?

@ibaillanos has 27.6M followers on TikTok.

Q: What is @ibaillanos's TikTok engagement rate?

@ibaillanos has an engagement rate of 9.97% based on their recent videos.

Q: How much does @ibaillanos earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @ibaillanos's estimated Creator Rewards earnings are $130,591 - $326,477 per month (only videos over 1 minute earn), with estimated sponsorship value of $137,851 - $330,843 per post.

Q: How many TikTok videos has @ibaillanos posted?

@ibaillanos has posted 3.0K videos on TikTok.

Account Overview

What This Report Covers

Ibai (@ibaillanos) is a verified food & cooking TikTok account with 27.6M followers and 2,991 videos. That ranks 93 of the 1,349 accounts with a TKMetrics report by followers, 25.1x the median account. Since it was created 5.2 years ago it has averaged 438.0K new followers a month.

Account Classification

Account Size	Mega (10M+)
Account Created	2021-03-20
Verification	Yes
Profile language (app setting)	ES
Follower Ratio	2.3M:1

Data Summary

Videos Analyzed	294 (9.8% of total)
Avg Plays per Video	11,474,038
Avg Likes per Video	995,976
Engagement Rate	9.97%

Metrics based on 294 most recent videos (9.8% of 3.0K total). Averages and rates leave out the 1 pinned video, which stays at the top of the profile however old it is.

Engagement Analysis

Based on 293 of 294 videos, leaving out 1 pinned video

Leaving out its 1 pinned video, the other 293 videos we analysed got an average of 11.5M plays and 8.7% of viewers liked them, 1.9x the 4.5% median like rate of the creators we track. Saves (0.40% of views) trail shares (0.88%); comments are 0.40%.

11.5M

Avg Plays/Video

996.0K

Avg Likes/Video

46.4K

Avg Comments/Video

101.1K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 294 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 293 that aren't pinned.

22.7M

Median plays, top 60 videos

2.1M

Median likes, top 60 videos

39.0M

75th percentile plays

146.0M

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 293 videos of the sample that aren't pinned across 3.0K total videos.

34.3B

Est. Total Plays

1.5B

Total Likes (TikTok's count)

138.7M

Est. Total Comments

302.3M

Est. Total Shares

138.3M

Est. Total Saves

Projected from the same sample, likes would come to 3.0B, 103% above TikTok's own count, because the sample leans towards this account's bigger videos. The other projected totals are probably high by a similar margin.

Engagement Ratios

@ibaillanos turns 8.7% of views into likes, 0.40% into saves and 0.88% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Above the median

8.68%

Likes / Views

0.40%

Comments / Views

0.88%

Shares / Views

0.40%

Saves / Views

Viral Hit Rate

9.9% of this account's videos beat its own average views by 2x, a breakout rate higher than 43% of the creators we track. The 5x figure is the same measure at five times the norm.

9.9%

2x Avg (29 of 293)

1.7%

5x Avg (5 of 293)

Measured against the average of the 293 videos that aren't pinned.

Consistency Score

@ibaillanos's view count swings by a CV of 1.44, steadier than 72% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

C

CV: 1.44

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 11.5M views/video, leaving out 1 pinned video, and about 47.5 videos a month (its lifetime average: videos posted over account age)

$130,591 – $326,477

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (180 of 294 analysed videos, with 60% of their views)

Sponsorship Value (Est. Per Post)

Based on 27.6M followers

$137,851 – $330,843

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 294 videos

29 of the 293 videos that aren't pinned (9.9%) passed twice the average plays and 5 passed five times it. Plays are mixed from one video to the next (consistency grade C). 16 of 294 videos are under 15 seconds and 180 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

1m 16s

Average Duration

<15s

16

15-30s

31

30-60s

67

1-3min

180

The account favors videos between 60 and 180 seconds with 180 total posts.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

96.6%

284 of 294

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 9.97% engagement rate above divides all likes, comments and shares of the videos that aren't pinned by all their plays, so the most-played videos count most: that is why it sits below every row.

Duration	Videos	Avg Engagement
<15s (best)	16	14.01%
15-30s	31	13.08%
30-60s	67	10.66%
1-3min	180	10.54%

Posting Patterns & Optimal Timing

Based on 294 videos (9.8% sample)

The videos we analysed went up most often on Monday and Wednesday and most around 19:00 and 20:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 294 videos we analysed include 1 pinned video, which TikTok keeps at the top of a profile however old it is. Counting it stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 296 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 296 uploads with a date, a wider set than the 294 videos analysed above.

Monday

50

Wednesday

47

Thursday

46

Tuesday

44

Friday

43

Sunday

35

Saturday

31

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h

3h

6h

9h

12h

15h

18h

21h

How to read these charts

Monday and Wednesday are top upload days while Saturday is the quiet day.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 294 most recent videos (9.8% of 2991 total). Counts reflect appearances in sampled videos.

#FIFAWorldCup (2) #publiHack (1) #cuidadocapilar (1) #cuidadodelapiel (1) #dúo (1)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 294 most recent videos (9.8% of 2991 total). Excludes stopwords, hashtags, and mentions.

vs (66)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

16 unique sounds | from 294 sampled videos

original sound - ibaillanos - Ibai 279x

AURA - Ogryzek 2x

TAKA LA DENTRO - SEKIMANE & shonci & Mc Gw 2x

Cuando No Era Cantante - El Bogueto & Yung Beef 1x

float - Thiago Sub 1x

Until I Found You - Stephen Sanchez 1x

original sound - llimoo - Llimoo 1x

La historia de Camila - Joaquín Da Rosa 1x

original sound - jannellmusica - Jannell El Bichoman 🦸🏻 1x

original sound - xavixeii - Xavi Lucena 1x

What the numbers say

Strengths

+ Like rate 8.7%, 1.9x the 4.5% median like rate of the creators we track
+ Verified account

Questions about @ibaillanos

How many followers does @ibaillanos have on TikTok?

@ibaillanos has 27.6M followers on TikTok.

What is @ibaillanos's TikTok engagement rate?

@ibaillanos has an engagement rate of 9.97% based on their recent videos.

How much does @ibaillanos earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @ibaillanos's estimated Creator Rewards earnings are $130,591 - $326,477 per month (only videos over 1 minute earn), with estimated sponsorship value of $137,851 - $330,843 per post.

How many TikTok videos has @ibaillanos posted?

@ibaillanos has posted 3.0K videos on TikTok.

Ibai