Amaury Guichon

This creator ranks 88 among the 1,349 tracked accounts and holds 28.4M followers, which is 25.8 times the median follower count for a typical creator. This high rank establishes the account as a giant in the current landscape. The growth rate of 446.6K new followers each month over its 5.3 year lifespan indicates very fast and consistent expansion for an established profile. The total catalogue has amassed 9.0B plays and 745.2M likes, establishing a large historical footprint. The 20.0M shares indicate high word of mouth movement while the 29.4M saves suggest that the content provides deep rewatch value for the audience. This reach verdict confirms the account performs exceptionally well because the 8.25% like rate clears the 4.93% median and the average of 27.9M views per video is high for its size. The upcoming report provides a detailed breakdown of engagement patterns and content performance metrics to help inform your strategy.

This audience approves of content at a rate much higher than the median. The high like ratio ranks 396 out of 1349 creators. These numbers suggest deep affinity for the creator's output. Saves represent the most frequent action with 0.326% of views, followed by shares at 0.221%. Downloads reach 0.087% while comments sit at 0.042%. These figures translate to 90.8K saves, 61.7K shares, 24.1K downloads, and 11.8K comments per video. The audience prioritizes personal reference and word-of-mouth spread over active discussion. Brands should focus on evergreen utility and shareable hooks rather than driving conversation in the comment section. Reach is inconsistent across the 259 videos. Only 10.8% of content hit the 2x average mark with 28 instances, while only 4 videos reached 5x. A consistency score of 1.23 indicates erratic reach patterns. This volatility suggests that specific pieces perform exceptionally well while others fail to gain traction. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships represent the primary revenue stream for this creator due to their large audience size. A profile with 28.4M followers commands a high-value brand seat. Creator Fund payouts are negligible because they pay only pennies per thousand views. Brand deals scale with total follower count and offer much higher returns than view-based micro_payments. The rank of 88 out of 1349 means this creator sits in the top tier of the platform. This high standing allows them to command a premium price for content. They can decline low-paying offers while maintaining their status. A buyer should expect to pay at the top end of the market range because of their influence. The high like rate confirms they have an engaged audience that justifies a premium fee. A cost per view check helps identify if a brand pays for reach or for the name. With 27.9M average views, a quote near the top of the band suggests a premium for the creator's persona. If a quoted price is much lower than the expected range, the buyer may be getting a deal on reach alone. These are modelled estimates from public metrics, not disclosed earnings.

Every video on this feed falls into the 60 to 180 second window. Creators should aim for this duration to match the established rhythm of the account. Because no other lengths are present in the data, this specific timeframe is the only proven standard for the brand. The low share of original audio means the creator relies heavily on trending sounds. This choice sacrifices a unique sonic identity to gain more reach from the platform's discovery tools. Captions average 118 characters to provide sufficient context without being wordy. Closing off both duets and stitches keeps the focus strictly on the main feed rather than outside remixes. The top video lasted 60 seconds and hit 311.2 million views, outperforming the usual reach by over 11 times. It earned 23.6 million likes against 179.4k comments to show a large lean toward passive viewing. This ratio of 132 likes for every comment indicates that people watch and tap rather than join a conversation. Average views near 27.9 million confirm this is a large, established account. Strategy should focus on maintaining the high floor of engagement rather than chasing small growth. The scale of these numbers means the content already reaches a huge audience regardless of minor tweaks to caption keywords.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

All 259 videos fall between 60 and 180 seconds with an average of 60 seconds. There is no data to determine if this length performs best for engagement.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Sparse high-production is the cadence for this creator because the account ranks in the top tier of followers and views despite a low posting frequency compared to the median. The pace has remained stable for over four years, establishing it as a durable habit. While the gap between posts exceeds the field average, the high follower rank indicates that slow output is a result of intentional production rather than neglect. A higher consistency score suggests the timing between uploads fluctuates even though the long-term behavior is established. New content most frequently lands on Monday and Thursday, with Friday being the quietest day for new posts. The busiest hour for uploads occurs at 18:00 UTC. Marketers should expect sporadic drops rather than a daily drumbeat of content. You can plan tie-ins around the specific windows of Monday or Thursday to coincide with new arrivals.

Audience & Reach

Ranked 88 of 1349 with a multiple of 25.8 over the median, this account sits at broadcast-scale. A single campaign here reaches a wide audience rather than a niche pocket of followers. High engagement levels reach 8.25% against a 4.93% median to indicate a strong like response. This means a sponsored post is likely to earn more interactions per viewer compared to the average creator. The United States accounts for 98% of the sampled content. A brand can effectively target American viewers through this profile but cannot rely on the French or Australian markets in this specific split. Because those regions are not represented, a global campaign would require additional creators to reach those specific audiences. Total plays across the history of the account sit at about 9.0B. This means a new brand tag sits beside content that has already been watched billions of times rather than starting on a fresh page. This audience fits the food and beverage category because the high like response and broadcast-scale reach favor products with high visual appeal.