15.3M
Followers
364
Following
367.4M
Total Hearts
5.7K
Videos
64.4K
Avg Hearts/Video
5.94%
Engagement Rate
6.6y
Account Age
192.0K
Followers/Month
4.6M
Hearts/Month
71.7
Videos/Month
Account Overview
What This Report Covers
This account ranks 253 out of 1349 creators as a giant because its 15.3M followers are 13.9 times the median size. The growth trajectory is fast with an acquisition of 192,000 new followers every month over a lifespan of 6.6 years. A total catalogue footprint of 1.9B plays and 109.0M likes establishes a large historical presence for any brand partner. The 3.5M shares indicate high word of mouth propagation while the 4.4M saves suggest that content has lasting utility for viewers who want to return to specific moments. This engagement depth confirms that the audience interacts with the archive rather than just consuming fleeting clips. The average view count of 333,500 per video is in line with what an account of this scale would predict. Furthermore, the 5.73% like rate clears the 4.93% median to indicate a higher than average engagement level from its active followers. The following report breaks down specific content categories and audience demographics to help you target your campaign.
Account Classification
| Account Size | Mega (10M+) |
| Account Age | 2019-10-31 |
| Verification | Yes |
| Language | ES |
| Follower Ratio | 42K:1 |
Data Summary
| Videos Analyzed | 227 (4.0% of total) |
| Avg Plays per Video | 333,536 |
| Avg Likes per Video | 19,111 |
| Engagement Rate | 5.94% |
Metrics based on 227 most recent videos (4.0% of 5.7K total).
Engagement Analysis
Based on 227 videos (4.0% sample)
This audience approves of content at a higher rate than the average user, placing them in rank 599 of 1349. The data reveals high intent to keep and reference content as saves are the most frequent action at 0.234% followed by shares at 0.182%. These behaviors outpace the 0.025% comment rate and 0.001% download rate. With 779 saves, 608 shares, 82 comments, and 3 downloads per video, the audience prioritizes long-term utility over public conversation. Brands should treat this as a high-intent archive for evergreen value rather than a hub for real-time dialogue. The reach shows some volatility with a consistency coefficient of 3.9. While 21 videos hit the 2x average mark, only 6 reached the 5x threshold. This suggests inconsistent peaks despite a solid baseline. This is an active audience that treats content as a resource to be saved and shared rather than just scrolled past.
333.5K
Avg Plays/Video
19.1K
Avg Likes/Video
82
Avg Comments/Video
608
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
401.5K
Median Plays
29.4K
Median Likes
1.1M
75th Percentile
11.3M
Top Video
1.3
Engagement per 1K Followers
Normalized influence metric
Estimated Lifetime Engagement
An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 227-video sample across 5.7K total videos.
1902.5M
Est. Total Plays
109.0M
Est. Total Likes
467.7K
Est. Total Comments
3.5M
Est. Total Shares
4.4M
Est. Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
5.73%
Likes / Views
0.03%
Comments / Views
0.18%
Shares / Views
0.23%
Saves / Views
The like rate of 5.73% is much higher than any other metric. This shows that viewers are more likely to like content than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
9.30%
2x Avg (21 of 227)
0%
5x Avg (6 of 227)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 3.90
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships drive the primary revenue stream for this account due to its large reach. A follower count of 15.3M suggests a potential sponsorship band between $120,000 and $240,000 per campaign. This high ceiling exists because brand deals scale with audience size while the Creator Fund pays only pennies per thousand views. Sponsorships offer a far more lucrative path to monetization than relying on platform payouts for video views. A ranking of 253 out of 1349 places this creator in a position of power. This high rank means the account commands a premium and can decline low offers that do not meet their worth. The engagement rate above the median further justifies pricing at the top end of the expected range. A cost per view check of $0.36 to $0.72 helps buyers determine if a quote is paying for actual reach or just the prestige of the name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 333.5K views/video
$478 – $957
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 15.3M followers (Mega (10M+))
$76,379 – $183,310
Industry rate for mega (10m+) creators
Content Strategy Analysis
Based on 227 videos
The feed prioritizes longer clips, with the 30 to 60 second window forming the most common length. Create content in this range to mirror the primary output of the account. Videos lasting between one and three minutes earn a 6.61% engagement rate compared to only 5.4% for clips under 15 seconds. This gap means longer content is worth roughly twenty percent more engagement per view than the shortest option. Original audio dominates nearly every post. Choosing this path trades potential reach from trending sounds for a consistent brand identity. Captions average 161 characters, providing a substantial block of text to frame each clip. By keeping duet and stitch features turned off, the account ensures all audience attention stays on the primary footage without outside remixes. The top video reached 33 seconds and pulled 11.3 million views, which is about 33.9 times the normal reach for this creator. It earned 390.6K likes against only 1.6K comments. This ratio of over 200 likes per comment indicates that the clip won through passive watching rather than sparking active debate. Average views sit at 333.5K, indicating a large and established audience. Success here depends on maintaining consistent volume for a large base rather than chasing small-scale growth. The high follower count means every post already reaches hundreds of thousands of people before any specific engagement metric is measured.
Primary Content Categories
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
33s
Average Duration
The account favors videos between 30 to 60 seconds since they are the most frequent. These are not the highest performing because the 1 to 3 minute category has a higher engagement rate of 6.61%.
Original Sound Usage
Percentage of videos using the creator's own audio
Best Duration by Engagement
Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.
| Duration | Videos | Avg Engagement |
|---|---|---|
| <15s (best) | 43 | 5.40% |
| 15-30s | 71 | 6.05% |
| 30-60s | 90 | 5.40% |
| 1-3min | 23 | 6.61% |
Posting Patterns & Optimal Timing
Based on 227 videos (4.0% sample)
This creator follows a Grind pattern because their posting volume far exceeds the median and maintains a high frequency rank despite the irregular timing between individual uploads. They produce nearly twenty videos weekly, which is more than ten times the typical pace of other creators. This high output ensures a heavy volume of content for your brand to tap into. While the gap between posts varies widely, this rapid production has remained steady for several months. You can expect a constant stream of new assets rather than occasional updates. New content lands most often on Sunday and Monday, with a peak drop time around 19:00 UTC. Saturday is the quietest day for new uploads. Marketers can rely on a dependable drumbeat of posts to support a campaign, making it easy to time tie-ins around the frequent weekly releases.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 19.7 |
| Avg Gap Between Posts | 8.6h |
| Data Range | 106 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
This account posts most often on Monday and Sunday with a peak at 19:00 UTC. The busiest hour is the clear standout for this account.
Top Videos
Top 60 by play count from 227 analyzed
39.6M
Combined Plays (Top 5)
1.8M
Combined Likes (Top 5)
7.9M
Avg Plays per Top Video
Pinned Video
Videos pinned to the top of @olympics's profile page
How much aura? 👀 Us: Kim Yeji level of Aura 😌✨ #Paris2024 #Olympics
11.3M
Views
390.6K
Likes
1.6K
Comments
2.9K
Shares
11.7K
Saves
Eyes on the screen! 👀 Think you caught every spin? Tell us how many in the comments. ⬇️ #Olympics #Paris2024 #Diving
9.4M
Views
361.9K
Likes
814
Comments
8.3K
Shares
6.2K
Saves
Save, block and win the point? No problem. 💪 Incredible performance from Italy's Paolo Nicolai in men's beach volleyball at #Tokyo2020 ⚡️ #Olympics
4.3M
Views
270.3K
Likes
518
Comments
11.9K
Shares
7.5K
Saves
Just shed a tear. 🥲 #SakamotoKaori #FigureSkating #WorldFigure
3.6M
Views
324.7K
Likes
421
Comments
8.9K
Shares
18.6K
Saves
Can you see the glow of the Olympic champ? 🌟 We’re catching up with Alysa Liu in her new role as reigning champion, and her answers after the #MilanoCortina2026 Games are truly inspiring! #IWD2026
3.6M
Views
352.0K
Likes
313
Comments
3.1K
Shares
19.5K
Saves
54 more top videos for @olympics
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 60 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Based on 227 most recent videos (4.0% of 5704 total). Excludes stopwords, hashtags, and mentions.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The account sits at rank 253 with a 13.9x multiple over the median creator. This position indicates broadcast-scale reach for any campaign placed on this profile. Spain represents the leading market with a 45% share of the sampled content. A brand can target the Spanish audience effectively but cannot rely on Canada or Brazil to meet global objectives from this single account. Engagement levels sit above the median by approximately 0.8%. This higher percentage means a message earns a stronger like response per viewer than the typical creator. Content with nearly two billion plays provides a deep historical context for any partnership. A brand tag sits beside content that has already been viewed billions of times rather than starting from zero. The profile fits the sports category because the high volume and engagement align with a large following interested in athletic competition.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 15,275,807
- + Consistent growth at 192.0K followers/month
- + Active posting schedule (19.7 videos/week)
- + Verified account with platform credibility
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @olympics reveals a mega (10m+) TikTok presence with 15,275,807 followers. The account demonstrates an engagement rate of 5.94%, averaging 333.5K plays per video across 227 analyzed videos. Key strengths include 367.4M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @olympics's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 227 analyzed videos (4.0% of total content).
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026