albert_cancook

Ranked 252 out of 1349 creators, this account is a giant with 15.3M followers, which is 13.9 times the median size. The growth rate of 228.3K new followers every month indicates fast growth for an account that has existed for 5.6 years. While average views reach 2.4M per video, the 4.33% like rate falls below the 4.93% median. The rest of this report details specific engagement patterns and content performance.

The audience approves less than the typical viewer based on a like rate of 4.33% against a 4.93% median. This places the creator at rank 740 of 1349. High save rates of 0.382% compared to shares at 0.132% and comments at 0.02% show clear intent to return. The raw counts of 9,000 saves, 3,100 shares, and 476 comments confirm that viewers prioritize personal reference over public conversation or word-of-mouth spread. Brands should treat this content as a resource for evergreen utility rather than a spark for community discussion. Reach is erratic with a consistency coefficient of 1.16. Only 5 videos out of 32 hit the 2x average mark, while only one video reached the 5x threshold. This audience shows high intent but inconsistent reach. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary value for this creator because of their large follower count. With over 15 million followers, they can command a brand fee between $30,000 and $45,000 per post. Creator Fund payouts are much lower since that fund pays only pennies per thousand views regardless of total reach. A high rank of 252 out of 1349 puts this creator in a position of power with brands. They can command a premium over the average creator and may decline low-paying offers to maintain their influence. A cost per view calculation of roughly $0.015 to $0.02 suggests that most of the fee pays for the name rather than just the reach of 2.4M views. These are modelled estimates from public metrics, not disclosed earnings.

This feed thrives in the 30 to 60 second range where most clips live. Produce videos in this timeframe to mirror the successful pace of this account. Every post uses original audio, a choice that favors a unique brand identity over the reach of trending sounds. Short captions average 38 characters to keep the focus on the visual content. Enabling duets and stitches across all posts invites other creators to interact with and remix the footage. The standout video lasted 49 seconds and pulled 12.8 million views, which is about 5.4 times the normal reach for this creator. It earned 417.0K likes against only 1.3K comments, a ratio of over 300 likes per comment. This indicates that the clip won through passive watching rather than sparking a debate in the replies. Average views near 2.4 million mark this as a large, established account with a high floor for every post.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 to 60 seconds with 17 occurrences. The average length is 33s.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind cadence because they post above the median frequency with a steady volume that allows for reliable campaign planning. They currently average nearly two videos per week and maintain a position in the top half of the field for frequency. While their consistency grade is moderate, they have maintained this pace for several months. You can expect new content to land most often on Thursday and Saturday. The busiest hour for uploads occurs at 18:00 UTC, while Tuesday remains the quietest day for new posts. This rhythm provides a dependable drumbeat of content for any upcoming tie-in.

Audience & Reach

The account sits at rank 252 with a multiple of 13.9 above the median. This high ranking means a single campaign can reach an audience far beyond typical niche boundaries. While the like rate falls below the 4.93% median, it remains substantial. A lower percentage indicates that while the reach is wide, the engagement per view is less intense than average. This profile fits the entertainment category because the high follower rank provides scale despite the lower relative engagement.