Holly H

Holly H

@hollyh

idk why anyone follows me tbh instagram : @hollyh [email protected]

15.2M

Followers

1.2K

Following

398.2M

Total Hearts

1.3K

Videos

311.8K

Avg Hearts/Video

10.04%

Engagement Rate

10.5y

Account Age

120.4K

Followers/Month

3.2M

Hearts/Month

10.1

Videos/Month

Account Overview

What This Report Covers

Holly H is a giant in the creator landscape, ranking 259 out of 1349 tracked creators with 15.2M followers. This total exceeds the median follower count by 13.8 times. The account shows fast growth for its age by gaining 120.4K new followers every month over a lifespan of 10.5 years. While average views reach 4.3M per video, the 9.78% like rate more than doubles the median of 4.93%. This high engagement rate indicates that the content resonates deeply with the audience beyond just passive viewing. The following report provides a deeper analysis of these engagement patterns and performance trends.

Account Classification

Account Size Mega (10M+)
Account Age 2015-08-18
Verification Yes
Language EN
Follower Ratio 12K:1

Data Summary

Videos Analyzed 38
Avg Plays per Video 4,293,189
Avg Likes per Video 419,860
Engagement Rate 10.04%

Engagement Analysis

Based on 38 videos

The audience approves of content at nearly double the median rate, ranking 282 out of 1349. This high approval signals strong initial resonance with the creative style. Saves represent the most frequent action at 0.188%, followed by shares at 0.13% and comments at 0.126%. These figures translate to 8.1K saves, 5.6K shares, and 5.4K comments per video. The audience prioritizes saving content for future reference over active conversation or word-of-mouth spread. Brands should treat this as a high utility channel where viewers want to keep the information rather than discuss it in real time. Reach is inconsistent across the 38 videos. Only 3 videos hit the five times average mark, while 3 videos reached double the average. A consistency coefficient of 3.81 indicates erratic reach patterns. This audience is an active one.

4.3M

Avg Plays/Video

419.9K

Avg Likes/Video

5.4K

Avg Comments/Video

5.6K

Avg Shares/Video

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

325.6K

Median Plays

12.1K

Median Likes

27.7M

75th Percentile

90.4M

Top Video

28.35

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

163,141,200

Total Plays

15,954,693

Total Likes

204,783

Total Comments

212,889

Total Shares

306,076

Total Saves

Engagement Ratios

Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.

Excellent for Mega

9.78%

Likes / Views

0.13%

Comments / Views

0.13%

Shares / Views

0.19%

Saves / Views

Likes at 9.78% stand out because they are much higher than the rates for comments, shares, or saves. This indicates that viewers are far more likely to like content than to interact with it through other actions.

Viral Hit Rate

How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.

7.90%

2x Avg (3 of 38)

0%

5x Avg (3 of 38)

Consistency Score

How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.

D

CV: 3.81

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Sponsorships drive the vast majority of revenue for this creator because their large audience makes them a prime target for brand deals. A follower count of 15.2M suggests a sponsorship band between $40,000 and $76,000 per post. Creator Fund payouts are negligible by comparison. Those payments scale with views and pay only pennies per thousand impressions. High ranking among peers grants this creator notable leverage during negotiations. A rank of 259 out of 1349 means they command a premium for their influence. They can demand top end rates or decline low offers while lower ranked creators must treat the estimated band as a ceiling to bargain under. The high like rate suggests strong engagement helps justify a price point at the higher end of that range. A cost per view check provides a final test for advertisers. Dividing the sponsorship band by 4.3M average views results in a cost per view between $0.01 and $0.02. This metric helps a buyer see if a quote reflects actual reach or just the power of the name. These are modelled estimates from public metrics, not disclosed earnings.

Creator Fund (Est. Monthly)

Based on avg 4.3M views/video

$867 – $1,734

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 15.2M followers (Mega (10M+))

$76,000 – $182,400

Industry rate for mega (10m+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 38 videos

Most content falls into the 15 to 30 second window, making it the primary engine for this account. Produce clips in this timeframe to mirror current performance. Shorter clips under 15 seconds perform well but are less frequent than the core 15 to 30 second segment. Original audio appears on most posts, a choice that prioritizes a branded feel over the reach of trending tracks. Captions stay brief at roughly 56 characters to keep the focus on the video. Open duet and stitch settings invite other creators to interact with the content. The standout post lasted only 10 seconds and pulled 90.4M views, roughly 21 times the usual reach. It gathered 7.7M likes against 122.8K comments, meaning the high like-to-comment ratio favored passive watching over active debate. Average views of 4.3M indicate a large established audience rather than a small niche. Success here depends on maintaining scale for millions of viewers.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

16s

Average Duration

<15s
16
15-30s
19
30-60s
3

The account favors videos between 15 to 30 seconds. This category contains the most content while the average length is 16s.

Original Sound Usage

Percentage of videos using the creator's own audio

63.20%
24 of 38

Posting Patterns & Optimal Timing

Based on 38 videos

This creator follows a sparse high-production cadence because they maintain a top follower rank despite posting well below the field median. Their content appears very infrequently compared to the average user, yet their high average view count indicates a high-effort production style rather than neglect. This pace has been established for several years, making it a durable habit even if the gap between posts is wide. The inconsistent consistency grade and high variance indicate that their posting rhythm lacks a predictable clockwork cycle. New content typically lands on Tuesday and Sunday, with Monday being the quietest day of the week. You should expect sporadic drops rather than a dependable drumbeat for your campaign planning. Most new content will likely appear during the 20:00 UTC window.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 0.1
Avg Gap Between Posts 1824.5h
Data Range 2812 days

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Tuesday
7
Sunday
7
Saturday
7
Friday
6
Wednesday
4
Thursday
4
Monday
3

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

The account posts most often on Tuesday and Sunday, with the busiest hour being 20:00 UTC. The frequency of posting is low at 0.1 per week.

Top Videos

Top 10 by play count

160.4M

Combined Plays (Top 5)

15.8M

Combined Likes (Top 5)

32.1M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @hollyh's profile page

this is such a cool challenge 😂 #shoechange

Posted Sep 09, 2018

90.4M

Views

7.7M

Likes

122.8K

Comments

132.7K

Shares

242.2K

Saves

i’m so weird 😂 comment weird in your language 🙈

Posted Apr 09, 2018

40.9M

Views

4.4M

Likes

56.0K

Comments

36.9K

Shares

9.6K

Saves

(No caption)

Posted Aug 21, 2018

27.7M

Views

3.7M

Likes

22.7K

Comments

40.5K

Shares

46.8K

Saves

Jun 24, 2025

grrrrrr .. can’t get this out of my head 🐯

1.0M

Views

39.1K

Likes

594

Comments

982

Shares

2.6K

Saves

⏲ 23s ▶ 540p ♪ Original sound original sound – leilani 576×1024
Dec 21, 2025

We wanted to share an update with you all that Holly is okay but currently in the hospital being looked after by a brilliant medical team and is unable to post anything online as she is needing to take time to heal. We know how much she cares about you all, so we wanted to reassure everyone that she

407.9K

Views

9.7K

Likes

209

Comments

93

Shares

261

Saves

♪ Original sound Invisible String by Taylor Swift – abiarielh
Nov 01, 2025

Yesterdays Halloween makeup grwm tutorial 😘😈

243.3K

Views

7.7K

Likes

101

Comments

72

Shares

165

Saves

⏲ 37s ▶ 540p ♪ The Dead Dance – Lady Gaga 576×1024
May 30, 2025

airball? 🥎

194.8K

Views

14.5K

Likes

120

Comments

417

Shares

379

Saves

⏲ 17s ▶ 540p ♪ Original sound ECE Marketing Airball – E🩶 576×1024
Sep 27, 2025

Victorious energy only after the show 💁‍♀️ @mochi @Matt Bennett

183.6K

Views

7.1K

Likes

122

Comments

169

Shares

283

Saves

⏲ 15s ▶ 540p ♪ Make It Shine (Victorious Theme) (feat. Victoria Justice) – Victorious Cast 576×1024

2 more top videos for @hollyh

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock all 10 videos

Free, takes 10 seconds

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

song (7) she (5) should (5) holly (4) run (4)

Top Sounds

The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.

26 unique sounds
I Should Run - Holly H 6x
original sound - Holly H 5x
ACELERADA - sma$her & MXZI 2x
Tokyo - Holly H 2x
Run Free (Original Mix) - Deep Chills & Deep Chills 1x
#FilterSwitch - Giulia Rossi 1x
Invisible String by Taylor Swift - abiarielh 1x
The Dead Dance - Lady Gaga 1x
original sound - Farquaad 1x
Make It Shine (Victorious Theme) (feat. Victoria Justice) - Victorious Cast 1x

Key Insights & Takeaways

Audience & Reach

The creator holds a top-of-field rank with over thirteen times the median follower count. This scale means a single campaign can reach a broad audience across the platform. Location data is not available for this account. The like rate sits nearly double the median average. A higher engagement ratio indicates that a sponsored message will land more effectively than a standard placement on a typical account. This profile fits the beauty and fashion category because the high engagement signals a highly receptive audience within a large follower base.

Key Takeaways

Reach. Ranking 259 of 1349, this account holds a following 13.8 times the median size. Engagement. A 9.78% like-rate nearly doubles the 4.93% median to show high audience interaction. Hit-rate. Only 7.9% of recent videos beat double the average, indicating few pieces go viral beyond typical reach.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 15,200,000
  • + Consistent growth at 120.4K followers/month
  • + Active posting schedule (0.1 videos/week)
  • + Verified account with platform credibility

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @hollyh reveals a mega (10m+) TikTok presence with 15,200,000 followers. The account demonstrates an engagement rate of 10.04%, averaging 4.3M plays per video across 38 analyzed videos. Key strengths include 398.2M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of @hollyh's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 38 analyzed videos.

Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026