15.5M
Followers
2
Following
145.6M
Total Hearts
337
Videos
431.9K
Avg Hearts/Video
lifetime average
16.54%
Engagement Rate
5.3y
Account Age
242.9K
Followers/Month
lifetime average
2.3M
Hearts/Month
lifetime average
5.3
Videos/Month
lifetime average
We also record @billieeilishhome's follower count over time. See the @billieeilishhome TikTok follower tracker for dated snapshots and a growth chart.
Account Overview
What This Report Covers
Billie Eilish Home (@billieeilishhome) is a verified music TikTok account with 15.5M followers and 337 videos. That ranks 245 of the 1,349 accounts with a TKMetrics report by followers, 14.1x the median account. Since it was created 5.3 years ago it has averaged 242.9K new followers a month.
Account Classification
| Account Size | Mega (10M+) |
| Account Created | 2021-02-18 |
| Verification | Yes |
| Profile language (app setting) | EN |
| Follower Ratio | 7.8M:1 |
Data Summary
| Videos Analyzed | 291 (86.4% of total) |
| Avg Plays per Video | 2,437,930 |
| Avg Likes per Video | 391,478 |
| Engagement Rate | 16.54% |
Metrics based on 291 most recent videos (86.4% of 337 total).
Engagement Analysis
Based on 291 videos (86.4% sample)
Across the 291 videos we analysed (Jul 10, 2023 to Jun 10, 2026), the average video got 2.4M plays and 16.1% of viewers liked it, 3.6x the 4.5% median like rate of the creators we track. Saves (1.39% of views) outnumber shares (0.40%); comments are 0.08%.
2.4M
Avg Plays/Video
391.5K
Avg Likes/Video
1.9K
Avg Comments/Video
9.8K
Avg Shares/Video
Engagement Quality Analysis
These medians and the 75th percentile cover only the 60 most-played of the 291 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 291.
5.9M
Median plays, top 60 videos
842.6K
Median likes, top 60 videos
8.4M
75th percentile plays
64.7M
Top Video
25.96
Engagement per 1K Followers
Normalized influence metric
Estimated Lifetime Engagement
An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 291-video sample across 337 total videos.
821.6M
Est. Total Plays
145.6M
Total Likes (TikTok's count)
633.6K
Est. Total Comments
3.3M
Est. Total Shares
11.4M
Est. Total Saves
Engagement Ratios
@billieeilishhome turns 16.1% of views into likes, 1.39% into saves and 0.40% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.
Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).
16.06%
Likes / Views
0.08%
Comments / Views
0.40%
Shares / Views
1.39%
Saves / Views
Viral Hit Rate
13.7% of this account's videos beat its own average views by 2x, a breakout rate higher than 79% of the creators we track. The 5x figure is the same measure at five times the norm.
13.7%
2x Avg (40 of 291)
2.1%
5x Avg (6 of 291)
Consistency Score
@billieeilishhome's view count swings by a CV of 1.98, steadier than 54% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.
D
CV: 1.98
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Creator Rewards (Est. Monthly)
Based on avg 2.4M views/video, and about 8.3 videos a month (its posting rate in this sample)
$522 – $1,305
$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (22 of 291 analysed videos, with 6% of their views)
Sponsorship Value (Est. Per Post)
Based on 15.5M followers
$77,650 – $186,360
Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it
Content Strategy Analysis
Based on 291 videos
40 of the 291 videos (13.7%) passed twice the average plays and 6 passed five times it. Plays are uneven from one video to the next (consistency grade D). 32 of 291 videos are under 15 seconds and 22 run a minute or longer, so few of its videos can earn Creator Rewards.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
34s
Average Duration
The account favors videos between 30 and 60 seconds as it contains the most content in this range.
Original Sound Usage
Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.
Engagement by Video Length
Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 16.54% engagement rate above divides all likes, comments and shares by all their plays, so the most-played videos count most: that is why it sits below every row.
| Duration | Videos | Avg Engagement |
|---|---|---|
| <15s | 32 | 17.33% |
| 15-30s (best) | 100 | 18.55% |
| 30-60s | 137 | 17.77% |
| 1-3min | 22 | 17.39% |
Posting Patterns & Optimal Timing
Based on 291 videos (86.4% sample)
The account posts 1.9 videos a week, most often on Wednesday and Thursday and most around 19:00 and 20:00 UTC.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 1.9 |
| Avg Gap Between Posts | 88.2h |
| Data Range | Jul 10, 2023 to Jun 10, 2026 |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
The account posts most often on Wednesday and Thursday at 19:00 UTC.
Top Videos
Top 60 by play count from 291 analyzed
144.0M
Combined Plays (Top 5)
21.5M
Combined Likes (Top 5)
28.8M
Avg Plays per Top Video
Billie singing WILDFLOWER on @COLORS
64.7M
Views
9.4M
Likes
25.6K
Comments
219.3K
Shares
729.6K
Saves
“WILDFLOWER” live at HIT ME HARD AND SOFT THE TOUR in Chicago
22.9M
Views
4.3M
Likes
11.5K
Comments
136.8K
Shares
365.6K
Saves
Watch Billie’s performance of “What Was I Made For?” at Lollapalooza now.
21.1M
Views
2.9M
Likes
13.5K
Comments
77.7K
Shares
240.3K
Saves
Billie’s upcoming song, “What Was I Made For?” featured in the new Barbie movie trailer.
20.4M
Views
2.6M
Likes
15.3K
Comments
80.0K
Shares
234.4K
Saves
Billie performing “O Holy Night” at HIT ME HARD AND SOFT THE TOUR in Los Angeles
14.9M
Views
2.3M
Likes
9.9K
Comments
88.4K
Shares
199.9K
Saves
55 more top videos for @billieeilishhome
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock the full video history for $9.99One-off payment. No subscription.
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Based on 291 most recent videos (86.4% of 337 total). Excludes stopwords, hashtags, and mentions.
Top Sounds
The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.
What the numbers say
Strengths
- + Like rate 16.1%, 3.6x the 4.5% median like rate of the creators we track
- + Fans save videos (1.39% of views) 3.5x as often as they share them
- + Verified account
Watch-outs
- ~ Uneven plays from video to video (grade D)
- ~ Only 22 of 291 videos run a minute or longer, and Creator Rewards pays only on videos over a minute
Questions about @billieeilishhome
How many followers does @billieeilishhome have on TikTok?
@billieeilishhome has 15.5M followers on TikTok.
What is @billieeilishhome's TikTok engagement rate?
@billieeilishhome has an engagement rate of 16.54% based on their recent videos.
How much does @billieeilishhome earn on TikTok?
At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @billieeilishhome's estimated Creator Rewards earnings are $522 - $1,305 per month (only videos over 1 minute earn), with estimated sponsorship value of $77,650 - $186,360 per post.
How many TikTok videos has @billieeilishhome posted?
@billieeilishhome has posted 337 videos on TikTok.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @billieeilishhome's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 291 analyzed videos (86.4% of total content).
Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Oct 19, 2026
Cite this page
TKMetrics (2026). @billieeilishhome TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/billieeilishhome-tiktok-profile-stats/