BBC News

BBC News

@bbcnews

The stories that matter to you

linkin.bio/bbcnewstiktok Joined 2022-03-04

15.7M

Followers

17

Following

955.3M

Total Hearts

12.1K

Videos

78.9K

Avg Hearts/Video

lifetime average

7.12%

Engagement Rate

4.3y

Account Age

304.8K

Followers/Month

lifetime average

18.5M

Hearts/Month

lifetime average

235.2

Videos/Month

lifetime average

We also record @bbcnews's follower count over time. See the @bbcnews TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

BBC News (@bbcnews) is a verified news & politics TikTok account with 15.7M followers and 12,113 videos. That ranks 241 of the 1,349 accounts with a TKMetrics report by followers, 14.3x the median account. Since it was created 4.3 years ago it has averaged 304.8K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2022-03-04
Verification Yes
Profile language (app setting) EN
Follower Ratio 924K:1

Data Summary

Videos Analyzed 192 (1.6% of total)
Avg Plays per Video 437,933
Avg Likes per Video 27,798
Engagement Rate 7.12%

Metrics based on 192 most recent videos (1.6% of 12.1K total).

Engagement Analysis

Based on 192 videos (1.6% sample)

Across the 192 videos we analysed (Jun 10, 2026 to Jun 19, 2026), the average video got 437.9K plays and 6.3% of viewers liked it, 1.4x the 4.5% median like rate of the creators we track. Saves (0.41% of views) trail shares (0.64%); comments are 0.13%.

437.9K

Avg Plays/Video

27.8K

Avg Likes/Video

567

Avg Comments/Video

2.8K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 192 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 192.

671.1K

Median plays, top 60 videos

35.9K

Median likes, top 60 videos

1.2M

75th percentile plays

12.8M

Top Video

1.99

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 192-video sample across 12.1K total videos.

5.3B

Est. Total Plays

955.3M

Total Likes (TikTok's count)

6.9M

Est. Total Comments

34.0M

Est. Total Shares

21.8M

Est. Total Saves

Engagement Ratios

@bbcnews turns 6.3% of views into likes, 0.41% into saves and 0.64% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Below the median

6.35%

Likes / Views

0.13%

Comments / Views

0.64%

Shares / Views

0.41%

Saves / Views

Likes are the most common interaction at 6.35% while comments are the least common at 0.129%. Viewers prefer to react quickly with a like rather than engaging in conversation.

Viral Hit Rate

11.5% of this account's videos beat its own average views by 2x, a breakout rate higher than 63% of the creators we track. The 5x figure is the same measure at five times the norm.

11.5%

2x Avg (22 of 192)

3.6%

5x Avg (7 of 192)

Consistency Score

@bbcnews's view count swings by a CV of 2.61, steadier than 36% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 2.61

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

No estimate

Creator Rewards is for personal accounts. TikTok lists @bbcnews as an organisation account, so we don't estimate a payout from the program.

Sponsorship Value (Est. Per Post)

Based on 15.7M followers

$78,502 – $188,405

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 192 videos

22 of the 192 videos (11.5%) passed twice the average plays and 7 passed five times it. Plays are uneven from one video to the next (consistency grade D). 37 of 192 videos are under 15 seconds and 54 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

45s

Average Duration

<15s
37
15-30s
23
30-60s
78
1-3min
54

The account favors video lengths between 30 and 60 seconds.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

81.2%
156 of 192

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 7.12% engagement rate above divides all likes, comments and shares by all their plays, so the most-played videos count most: that is why it sits above every row.

Duration Videos Avg Engagement
<15s 37 2.83%
15-30s (best) 23 5.08%
30-60s 78 4.65%
1-3min 54 4.96%

Posting Patterns & Optimal Timing

Based on 192 videos (1.6% sample)

The account posts 223.2 videos a week, most often on Wednesday and Thursday and most around 15:00 and 19:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 223.2
Avg Gap Between Posts 0.8h
Data Range Jun 10, 2026 to Jun 19, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 287 uploads with a date, a wider set than the 192 videos analysed above.

Wednesday
68
Thursday
62
Friday
51
Monday
39
Tuesday
30
Saturday
19
Sunday
18

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts around 223.2 times a week with the busiest hour at 15:00 UTC. Wednesday and Thursday are the top upload days while Sunday is the quiet day.

Top Videos

Top 60 by play count from 192 analyzed

28.4M

Combined Plays (Top 5)

2.3M

Combined Likes (Top 5)

5.7M

Avg Plays per Top Video

Jun 12, 2026

One of Ariana's songs was used by the White House in a video showing border agents placing people in handcuffs. #ArianaGrande #WhiteHouse #PresidentTrump #US #BBCNews

12.8M

Views

1.1M

Likes

5.9K

Comments

24.9K

Shares

63.7K

Saves

⏲ 47s ♪ original sound - bbcnews – BBC News
Jun 15, 2026

The measures are part of the UK government's plans to protect young people from harm online and address unhealthy late-night scrolling on phones. #SocialMedia #SocialMediaBan #UKPolitics #BreakingNews #BBCNews

6.7M

Views

438.1K

Likes

25.7K

Comments

167.0K

Shares

36.5K

Saves

⏲ 24s ♪ original sound - bbcnews – BBC News
Jun 10, 2026

Model Jennifer An alleges Kanye West assaulted her while filming a sequence for a music video in which he was making a cameo appearance. Lawyers for the rapper do not deny the encounter took place, but have argued it was part of an "intense and provocative theatrical performance". His representative…

3.8M

Views

365.6K

Likes

7.1K

Comments

34.7K

Shares

25.2K

Saves

⏲ 1m 58s ♪ original sound - bbcnews – BBC News
Jun 17, 2026

He will follow in the footsteps of his father, the Prince of Wales, who also attended the private school in Berkshire, where fees are around £63,000 a year. #EtonCollege #UKRoyals #RoyalFamily #PrinceWilliam #BBCNews

2.6M

Views

207.0K

Likes

1.4K

Comments

4.0K

Shares

8.8K

Saves

⏲ 59s ♪ original sound - bbcnews – BBC News
Jun 12, 2026

Thailand's Princess Bajrakitiyabha was the eldest of King Vajiralongkorn's seven children, and was the most visibly accomplished member of the royal family. #Thailand #PrincessBajrakitiyabha #KingVajiralongkorn #BBCNews

2.5M

Views

186.2K

Likes

1.3K

Comments

5.6K

Shares

6.8K

Saves

⏲ 9s ♪ ■ News News-Drone-IT-AI(963995) – ImoKenpi-Dou

55 more top videos for @bbcnews

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 192 most recent videos (1.6% of 12113 total). Excludes stopwords, hashtags, and mentions.

said (39) uk (38) world (27)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

6 unique sounds | counted across 279 videos, a wider sample than the 192 analysed above
original sound - bbcnews - BBC News 251x
■ News News-Drone-IT-AI(963995) - ImoKenpi-Dou 20x
News / TV / Press(1181450) - NOVA 4x
News, news, seriousness, tension(1077866) - Lyrebirds music 2x
Night Drive (Sped Up) - Wilee 1x
Fighters - OctaSounds 1x

What the numbers say

Strengths

  • + Like rate 6.3%, 1.4x the 4.5% median like rate of the creators we track
  • + Verified account

Watch-outs

  • ~ Uneven plays from video to video (grade D)

Questions about @bbcnews

How many followers does @bbcnews have on TikTok?

@bbcnews has 15.7M followers on TikTok.

What is @bbcnews's TikTok engagement rate?

@bbcnews has an engagement rate of 7.12% based on their recent videos.

How much does @bbcnews earn on TikTok?

Creator Rewards is for personal accounts, and TikTok lists @bbcnews as an organisation account, so we don't estimate a payout from the program, with estimated sponsorship value of $78,502 - $188,405 per post.

How many TikTok videos has @bbcnews posted?

@bbcnews has posted 12.1K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @bbcnews's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 192 analyzed videos (1.6% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @bbcnews TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/bbcnews-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.