Arthur Lima

This account ranks 210 out of 1349 tracked creators and holds 17.3M followers, which is 15.7 times the median follower count of 1.1M for a creator in this set. This makes it a giant at the top of the field. Growth remains fast as it gains 231.3K followers every month despite being active for 6.2 years. The catalog has built up an immense footprint with 56.3B total plays and 4.6B total likes accumulated over its lifespan. High share counts of 96.3M indicate wide word of mouth distribution while the 202.5M total saves suggest that the content has deep rewatch value for a brand partner. The average view count of 20.5M per video is high and aligns with the expectations for an account of this size. Furthermore, the 8.21% like rate clears the 4.93% median to show strong engagement from the active audience. The rest of this report examines specific content pillars and deeper audience demographics.

This audience approves of the content much more than usual. The like rate sits at 8.21% compared to the 4.93% median. This puts the creator in rank 398 of 1349. Saves are the most frequent action taken by viewers. They represent a high intent to return to the content as a reference. Shares follow as the second most common behavior, indicating strong word-of-mouth spread. Comments occur at a lower frequency while downloads are the least common action. These counts stand at 73.9K saves, 35.1K shares, 9.3K comments, and 4.3K downloads. The audience over-indexes on saving and sharing content for later use. Brands should treat this as a high-value archive of information rather than just a passive scroll. The reach shows some inconsistency. Thirty-six videos reached twice the average view count while five hit the 5x mark. A consistency coefficient of 1.12 suggests that growth is somewhat erratic across the 283 total videos. This audience acts as an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary income stream for this creator because of their large reach. A follower count of 17.3M suggests a potential sponsorship range between $40,000 and $86,000 per post. This high ceiling exists because brand deals scale with audience size while the Creator Fund pays only pennies per thousand views. High engagement levels help the creator sit at the top end of this valuation. A rank of 210 out of 1349 means this profile commands a premium as an established authority. Brands pay for the prestige of the name and the ability to ignore smaller offers. A buyer can use the $86,000 figure as a starting point for negotiation rather than a fixed price. Dividing that top estimate by 20.5M average views results in a cost per view of roughly $4.20. This metric helps a buyer decide if they are paying for raw reach or for the specific influence of the creator. These are modelled estimates from public metrics, not disclosed earnings.

Short clips define this feed since most posts land under 15 seconds. The 15 to 30 second bucket performs better than the 30 to 60 second range by about two percentage points. Create content in that shorter window to capture higher engagement rates. Original audio appears on nearly 79% of the videos. This choice prioritizes a consistent brand identity over the reach gained from trending sounds. Captions are extremely brief at an average of three characters, meaning the visual takes center stage. Disabling duets and stitches keeps the focus entirely on this account rather than inviting remixes. The peak video lasted 18 seconds and reached 159.5 million views. This clip earned about 7.8 times the normal reach of a standard post. It gathered 16.5 million likes against 59.6k comments, showing a large tilt toward quick taps rather than active debate. Passive viewing drove that success instead of a community conversation. Average views stay high at 20.5 million per video. This indicates an established audience where the content is already reaching millions. New creators should focus on mastering these specific timing and audio choices to find stability within their own niche. The account operates with large scale rather than seeking initial growth.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 167 instances. The 15 to 30s category performs better than the 30 to 60s category at 8.27% compared to 6.16%.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind pattern because they post at a volume far above the field median with a high frequency rank. Their output of nearly twenty-five videos per week creates a dense content stream that is easy to plan around. Although the consistency grade is average, this pace has remained steady for over two months. The high follower rank and large average views confirm their status as a major player in the space. Content typically lands on Tuesday and Wednesday with a peak activity hour at 22:00 UTC. Monday serves as the quiet day for new uploads. Marketers can expect a dependable drumbeat of posts to support a campaign. You can time specific tie-ins around the high-frequency Tuesday and Wednesday windows.

Audience & Reach

The account sits at rank 210 with a 15.7x multiple over the median creator. This positioning means a single campaign can reach a broadcast-scale audience rather than a niche segment. Brazilian fans make up the primary share of the following while Americans comprise the secondary portion. A brand can target the Brazilian market effectively but should not expect to reach American viewers through this specific profile. The like rate exceeds the median by more than triple the average percentage. This high engagement indicates that a sponsored message will receive a stronger response from those viewing the content. Total plays across the archive sit at 56.3 billion. Because of this depth, any brand tag appears alongside a history of content already consumed by billions of people rather than as a new entry point. The audience fits the entertainment category because the high like rate and broadcast-scale reach suggest a general interest demographic.