@mikaylanogueira TikTok Stats, Earnings & Analytics

Q: How many followers does @mikaylanogueira have on TikTok?

@mikaylanogueira has 17.4M followers on TikTok.

Q: What is @mikaylanogueira's TikTok engagement rate?

@mikaylanogueira has an engagement rate of 8.40% based on their recent videos.

Q: How much does @mikaylanogueira earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @mikaylanogueira's estimated Creator Rewards earnings are $50,138 - $125,345 per month (only videos over 1 minute earn), with estimated sponsorship value of $87,000 - $208,800 per post.

Q: How many TikTok videos has @mikaylanogueira posted?

@mikaylanogueira has posted 5.5K videos on TikTok.

Account Overview

What This Report Covers

Mikayla Nogueira (@mikaylanogueira) is a verified beauty TikTok account with 17.4M followers and 5,517 videos. That ranks 207 of the 1,349 accounts with a TKMetrics report by followers, 15.8x the median account. Since it was created 6.0 years ago it has averaged 243.6K new followers a month.

Account Classification

Account Size	Mega (10M+)
Account Created	2020-03-11
Verification	Yes
Profile language (app setting)	EN
Follower Ratio	36K:1

Data Summary

Videos Analyzed	27
Avg Plays per Video	1,997,435
Avg Likes per Video	163,673
Engagement Rate	8.4%

Engagement Analysis

Based on 26 of 27 videos, leaving out 1 pinned video

Leaving out its 1 pinned video, the other 26 videos we analysed got an average of 2.0M plays and 8.2% of viewers liked them, 1.8x the 4.5% median like rate of the creators we track. Saves (0.25% of views) outnumber shares (0.06%); comments are 0.14%.

2.0M

Avg Plays/Video

163.7K

Avg Likes/Video

2.8K

Avg Comments/Video

1.3K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 27 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 26 that aren't pinned.

2.4M

Median plays, top 10 videos

161.6K

Median likes, top 10 videos

3.5M

75th percentile plays

8.1M

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime. These totals include the 1 pinned video.

52,736,000

Total Plays

4,295,600

Total Likes

72,261

Total Comments

33,108

Total Shares

128,995

Total Saves

Engagement Ratios

@mikaylanogueira turns 8.2% of views into likes, 0.25% into saves and 0.06% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Above the median

8.19%

Likes / Views

0.14%

Comments / Views

0.06%

Shares / Views

0.25%

Saves / Views

Viral Hit Rate

7.7% of this account's videos beat its own average views by 2x, a breakout rate higher than 17% of the creators we track. The 5x figure is the same measure at five times the norm.

7.7%

2x Avg (2 of 26)

0.0%

5x Avg (0 of 26)

Measured against the average of the 26 videos that aren't pinned.

Consistency Score

@mikaylanogueira's view count swings by a CV of 0.81, steadier than 95% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

B

CV: 0.81

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 2.0M views/video, leaving out 1 pinned video, and about 77.2 videos a month (its lifetime average: videos posted over account age)

$50,138 – $125,345

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (22 of 27 analysed videos, with 81% of their views)

Sponsorship Value (Est. Per Post)

Based on 17.4M followers

$87,000 – $208,800

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 27 videos

2 of the 26 videos that aren't pinned (7.7%) passed twice the average plays and 0 passed five times it. Plays are fairly steady from one video to the next (consistency grade B). 2 of 27 videos are under 15 seconds and 22 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

2m 43s

Average Duration

<15s

2

15-30s

2

30-60s

1

1-3min

15

3min+

7

The account favors videos between 60 and 180 seconds as 15 of the 27 recent videos fall in this range. The average length of 163s confirms a preference for mid to long form content.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

92.6%

25 of 27

Posting Patterns & Optimal Timing

Based on 27 videos

The videos we analysed went up most often on Sunday and most around 21:00 and 23:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 27 videos we analysed include 1 pinned video, which TikTok keeps at the top of a profile however old it is. Counting it stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count the same videos.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Sunday

7

Wednesday

5

Thursday

5

Monday

3

Friday

3

Saturday

2

Tuesday

2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h

3h

6h

9h

12h

15h

18h

21h

How to read these charts

Sunday and Wednesday are the top upload days while Saturday is the quiet day.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

#superbowl (12) #makeup (8) #beauty (8) #valentinesday (6) #superbowlliv (4) #grwm (4) #ootd (4) #vday (3) #perfumetok (3) #patriots (3) #nailday (2) #perfume (2) #fragrance (2) #fragrancetok (2) #gdwm (2) #hair (2) #hairday (2) #hairtransformation (2) #lipcombo (1) #povbeauty (1) #nailart (1) #dreams (1)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

superbowl (5) replying (5) grwm (3) day (2) fragrance (2)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

6 unique sounds

original sound - Mikayla Nogueira 22x

Epic Music(863502) - Draganov89 1x

original sound - suckmylickymy0 1x

Runaway - Album Version (Edited) - Kanye West 1x

original sound - Anna Grace Newell 1x

naughty girl sped up - swxell 1x

What the numbers say

Strengths

+ Like rate 8.2%, 1.8x the 4.5% median like rate of the creators we track
+ Steady plays from video to video (grade B)
+ Fans save videos (0.25% of views) 3.9x as often as they share them
+ Verified account

Questions about @mikaylanogueira

How many followers does @mikaylanogueira have on TikTok?

@mikaylanogueira has 17.4M followers on TikTok.

What is @mikaylanogueira's TikTok engagement rate?

@mikaylanogueira has an engagement rate of 8.40% based on their recent videos.

How much does @mikaylanogueira earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @mikaylanogueira's estimated Creator Rewards earnings are $50,138 - $125,345 per month (only videos over 1 minute earn), with estimated sponsorship value of $87,000 - $208,800 per post.

How many TikTok videos has @mikaylanogueira posted?

@mikaylanogueira has posted 5.5K videos on TikTok.

Mikayla Nogueira