UFC

This account ranks 193 out of 1349 tracked creators and holds 18.1M followers, which is 16.5 times the median follower count of 1.1M to establish it as a giant in the field. It gains 230.1K followers every month, marking a fast growth rate for an account that has been active for 6.6 years. The average view count of 542.5K per video is consistent with what an audience of this size would predict. While the reach is steady, the 6.21% like rate exceeds the 4.93% median, indicating a higher level of active engagement from the viewers than typical for this scale. The rest of the report breaks down specific content performance and engagement trends.

This audience approves of content at a rate higher than the platform median. The engagement mix reveals distinct patterns in how fans interact with the brand. Saves represent the most frequent action at 0.23% per view, followed by shares at 0.148%, then comments at 0.049%. With 1,200 saves and 801 shares for every 267 comments, the data shows that users value the content as a reference point or a way to spread word of mouth more than they use it for direct conversation. Brands should prioritize high-value information that people want to keep and share rather than focusing on community building through replies. Reach is inconsistent due to a high coefficient of variation of 1.68. Only three videos hit the double average mark while one reached five times the average. This indicates a volatile reach pattern where success depends on specific peaks rather than steady growth. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this account. With over 18 million followers, the creator commands a high premium in the $50,000 to $100,000 range per campaign. This income dwarfs the Creator Fund because that program pays only pennies per thousand views. While the fund scales with views, sponsorship value scales with the large follower base and brand authority. The rank of 193 out of 1349 places this creator among the top tier of accounts on the platform. Such a high ranking means they can command a premium price and may decline lower offers from brands seeking mass reach. A buyer should view the quoted range as a starting point for negotiation rather than a flat fee. Based on average views of 542,500, a cost per view check suggests that a quote near the top of the band pays for the name rather than just the reach. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 30 seconds are the engine of this feed, with that bracket containing more than half of the recent posts. Focus on the 15 to 30 second range to capture engagement, as the 60 to 180 second videos see a notable drop in reach compared to shorter cuts. Original audio dominates nearly 90% of the content, meaning the brand prioritizes its own identity over the temporary boost of trending sounds. Captions average around 95 characters to provide context without cluttering the frame. Open duet and stitch settings across most posts invite other creators to remix this footage into their own content. The standout video clocked in at 15 seconds and pulled nearly ten times the normal reach for a single post. It earned over 380,000 likes against just 1,200 comments, showing that short clips drive high volume through quick taps rather than active debate. Average views of 542.5K confirm this is a large account with established reach. Your strategy should focus on replicating the high-velocity engagement of short clips to maintain consistent numbers.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds. This duration represents the most frequent category among the recent posts.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post well above the median frequency with high volume. Their output of over twenty videos per week dwarfs the typical creator's pace and establishes a heavy presence on the platform. While their follower rank is high, the erratic consistency score suggests that these frequent posts do not follow a clockwork schedule. This behavior has only been observed for 11 days, so the pattern is not yet a proven long-term habit. Content typically lands on Sunday and Wednesday, while Friday remains the quietest day of the week. The most active hour for new uploads is 20:00 UTC. Marketers can expect a high volume of content but should prepare for irregular timing between posts rather than a predictable daily beat. You can target your tie-ins around the busy Sunday and Wednesday windows to align with their heaviest output days.

Audience & Reach

The creator holds a top-of-field rank with a follower count over sixteen times the median. This scale allows a single campaign to reach an audience beyond standard influencer limits. Location data is not available for this account. The like response sits above the median by approximately one and a half percentage points. A higher engagement rate means your message earns more interaction per view compared to typical creators. This audience fits sports betting and athletic apparel because the high engagement confirms interest in the core content.