UEFA EURO

UEFA EURO

@uefaeuro

Home of UEFA Men's National Team football on TikTok.

Joined 2020-11-30

17.9M

Followers

24

Following

587.0M

Total Hearts

2.3K

Videos

257.6K

Avg Hearts/Video

lifetime average

7.13%

Engagement Rate

5.5y

Account Age

268.7K

Followers/Month

lifetime average

8.8M

Hearts/Month

lifetime average

34.2

Videos/Month

lifetime average

We also record @uefaeuro's follower count over time. See the @uefaeuro TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

UEFA EURO (@uefaeuro) is a verified sports TikTok account with 17.9M followers and 2,279 videos. That ranks 199 of the 1,349 accounts with a TKMetrics report by followers, 16.3x the median account. Since it was created 5.5 years ago it has averaged 268.7K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2020-11-30
Verification Yes
Profile language (app setting) EN
Follower Ratio 745K:1

Data Summary

Videos Analyzed 279 (12.2% of total)
Avg Plays per Video 1,261,065
Avg Likes per Video 87,495
Engagement Rate 7.13%

Metrics based on 279 most recent videos (12.2% of 2.3K total). Averages and rates leave out the 3 pinned videos, which stay at the top of the profile however old they are.

Engagement Analysis

Based on 276 of 279 videos, leaving out 3 pinned videos

Leaving out its 3 pinned videos, the other 276 videos we analysed got an average of 1.3M plays and 6.9% of viewers liked them, 1.5x the 4.5% median like rate of the creators we track. Saves (0.32% of views) outnumber shares (0.16%); comments are 0.03%.

1.3M

Avg Plays/Video

87.5K

Avg Likes/Video

395

Avg Comments/Video

2.0K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 279 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 276 that aren't pinned.

3.0M

Median plays, top 60 videos

166.0K

Median likes, top 60 videos

4.7M

75th percentile plays

85.1M

Top Video

5.03

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 276 videos of the sample that aren't pinned across 2.3K total videos.

2.9B

Est. Total Plays

587.0M

Total Likes (TikTok's count)

900.2K

Est. Total Comments

4.6M

Est. Total Shares

9.2M

Est. Total Saves

Engagement Ratios

@uefaeuro turns 6.9% of views into likes, 0.32% into saves and 0.16% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Below the median

6.94%

Likes / Views

0.03%

Comments / Views

0.16%

Shares / Views

0.32%

Saves / Views

The low rates for comments, shares, and saves suggest that most people do not engage in deeper interactions or repeat views.

Viral Hit Rate

11.2% of this account's videos beat its own average views by 2x, a breakout rate higher than 57% of the creators we track. The 5x figure is the same measure at five times the norm.

11.2%

2x Avg (31 of 276)

2.2%

5x Avg (6 of 276)

Measured against the average of the 276 videos that aren't pinned.

Consistency Score

@uefaeuro's view count swings by a CV of 3.66, steadier than 14% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 3.66

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

No estimate

Creator Rewards is for personal accounts. TikTok lists @uefaeuro as an organisation account, so we don't estimate a payout from the program.

Sponsorship Value (Est. Per Post)

Based on 17.9M followers

$89,427 – $214,624

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 279 videos

31 of the 276 videos that aren't pinned (11.2%) passed twice the average plays and 6 passed five times it. Plays are uneven from one video to the next (consistency grade D). 170 of 279 videos are under 15 seconds and 14 run a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

19s

Average Duration

<15s
170
15-30s
61
30-60s
34
1-3min
14

The account favors short content with 170 videos under 15 seconds.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

18.6%
52 of 279

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 7.13% engagement rate above divides all likes, comments and shares of the videos that aren't pinned by all their plays, so the most-played videos count most: that is why it sits below every row.

Duration Videos Avg Engagement
<15s 170 7.68%
15-30s 61 7.85%
30-60s (best) 34 8.60%
1-3min 14 7.62%

Posting Patterns & Optimal Timing

Based on 279 videos (12.2% sample)

The videos we analysed went up most often on Wednesday and Tuesday and most around 17:00 and 19:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 279 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 286 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 286 uploads with a date, a wider set than the 279 videos analysed above.

Wednesday
62
Tuesday
58
Thursday
54
Friday
50
Monday
41
Sunday
12
Saturday
9

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The busiest hour is 19:00 UTC while Saturday is the quietest day.

Top Videos

Top 60 by play count from 279 analyzed

72.6M

Combined Plays (Top 5, not pinned)

4.8M

Combined Likes (Top 5)

14.5M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @uefaeuro's profile page

Starboys vibing 💫👑 #EURO2024 #Spain

Posted Jul 16, 2024

85.1M

Views

9.7M

Likes

24.1K

Comments

223.2K

Shares

700.3K

Saves

Yamal x Williams 🕺🏻🎉 #EURO2024 #SpainvsEngland #Spain

Posted Jul 14, 2024

57.8M

Views

7.3M

Likes

15.6K

Comments

159.4K

Shares

474.8K

Saves

😜🏆 #EURO2024 #SpainvsEngland #LamineYamal

Posted Jul 14, 2024

54.5M

Views

7.4M

Likes

29.2K

Comments

143.5K

Shares

428.3K

Saves

Jul 17, 2025

A magician ✨ #CristianoRonaldo #Portugal

19.3M

Views

326.4K

Likes

2.2K

Comments

10.8K

Shares

18.0K

Saves

⏲ 28s ♪ LEGACY 2 – Ogryzek
Jun 27, 2025

😮‍💨🤌 #EURO2024

17.1M

Views

1.0M

Likes

1.9K

Comments

12.8K

Shares

37.3K

Saves

⏲ 43s ♪ BONITO ROUBO (Ultra Slowed + Reverb) – Scythermane & DJ LYVIXRA & Hugomasked
Feb 05, 2026

Sensational Ronaldo goal ⚡️ #CristianoRonaldo #Portugal #CR7

14.7M

Views

1.7M

Likes

5.8K

Comments

94.2K

Shares

84.5K

Saves

⏲ 9s ♪ original sound - rohankisi – @rohankisi
Jul 01, 2025

Massive moment at EURO 2024 🤯 #EURO2024 #DiogoCosta

11.1M

Views

699.4K

Likes

1.4K

Comments

4.0K

Shares

25.1K

Saves

⏲ 18s ♪ original sound - bukantulisan – sadvibes🥀
Jun 13, 2025

Portugal’s celebration scenes 😍🏆 #NationsLeague #PortugalvsSpain

10.3M

Views

980.0K

Likes

5.1K

Comments

6.6K

Shares

45.9K

Saves

⏲ 24s ♪ LOS VOLTAJE – Sayfalse & Yb Wasg'ood & Ariis

52 more top videos for @uefaeuro

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 279 most recent videos (12.2% of 2279 total). Excludes stopwords, hashtags, and mentions.

ronaldo (19) euro (18) goal (16) best (12) goals (10)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

74 unique sounds | from 279 sampled videos
original sound - uefaeuro - UEFA EURO 27x
LEGACY 2 - Ogryzek 19x
FUNK INFERNAL - DYGO & Mxng0 11x
LOS VOLTAJE - Sayfalse & Yb Wasg'ood & Ariis 10x
BONITO ROUBO (Ultra Slowed + Reverb) - Scythermane & DJ LYVIXRA & Hugomasked 10x
Aura x Glory (Slowed) - Sr Billes 9x
TRAP GANG - Lastra 9x
Solitude - Slowed - juno & blindheart 8x
INFERNAL MAGIC - DJ Oliver Mendes 8x
MONTAGEM CANTANDO - CHASHKAKEFIRA 8x

What the numbers say

Strengths

  • + Like rate 6.9%, 1.5x the 4.5% median like rate of the creators we track
  • + Fans save videos (0.32% of views) 2.0x as often as they share them
  • + Verified account

Watch-outs

  • ~ Uneven plays from video to video (grade D)
  • ~ Only 14 of 279 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @uefaeuro

How many followers does @uefaeuro have on TikTok?

@uefaeuro has 17.9M followers on TikTok.

What is @uefaeuro's TikTok engagement rate?

@uefaeuro has an engagement rate of 7.13% based on their recent videos.

How much does @uefaeuro earn on TikTok?

Creator Rewards is for personal accounts, and TikTok lists @uefaeuro as an organisation account, so we don't estimate a payout from the program, with estimated sponsorship value of $89,427 - $214,624 per post.

How many TikTok videos has @uefaeuro posted?

@uefaeuro has posted 2.3K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @uefaeuro's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 279 analyzed videos (12.2% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @uefaeuro TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/uefaeuro-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.