18.1M
Followers
856
Following
294.1M
Total Hearts
4.2K
Videos
69.4K
Avg Hearts/Video
lifetime average
8.63%
Engagement Rate
9.6y
Account Age
157.4K
Followers/Month
lifetime average
2.6M
Hearts/Month
lifetime average
36.9
Videos/Month
lifetime average
We also record @thatsdax's follower count over time. See the @thatsdax TikTok follower tracker for dated snapshots and a growth chart.
Account Overview
What This Report Covers
Dax (@thatsdax) is a verified music TikTok account with 18.1M followers and 4,237 videos. That ranks 194 of the 1,349 accounts with a TKMetrics report by followers, 16.4x the median account. Since it was created 9.6 years ago it has averaged 157.4K new followers a month.
Account Classification
| Account Size | Mega (10M+) |
| Account Created | 2016-11-24 |
| Verification | Yes |
| Profile language (app setting) | EN |
| Follower Ratio | 21K:1 |
Data Summary
| Videos Analyzed | 300 (7.1% of total) |
| Avg Plays per Video | 377,860 |
| Avg Likes per Video | 26,113 |
| Engagement Rate | 8.63% |
Metrics based on 300 most recent videos (7.1% of 4.2K total).
Engagement Analysis
Based on 300 videos (7.1% sample)
Across the 300 videos we analysed (Mar 29, 2026 to Jun 19, 2026), the average video got 377.9K plays and 6.9% of viewers liked it, 1.5x the 4.5% median like rate of the creators we track. Saves (0.63% of views) trail shares (1.59%); comments are 0.13%.
377.9K
Avg Plays/Video
26.1K
Avg Likes/Video
498
Avg Comments/Video
6.0K
Avg Shares/Video
Engagement Quality Analysis
These medians and the 75th percentile cover only the 60 most-played of the 300 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 300.
780.2K
Median plays, top 60 videos
52.3K
Median likes, top 60 videos
1.4M
75th percentile plays
6.4M
Top Video
1.8
Engagement per 1K Followers
Normalized influence metric
Estimated Lifetime Engagement
An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 300-video sample across 4.2K total videos.
1.6B
Est. Total Plays
294.1M
Total Likes (TikTok's count)
2.1M
Est. Total Comments
25.4M
Est. Total Shares
10.1M
Est. Total Saves
Engagement Ratios
@thatsdax turns 6.9% of views into likes, 0.63% into saves and 1.59% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.
Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).
6.91%
Likes / Views
0.13%
Comments / Views
1.59%
Shares / Views
0.63%
Saves / Views
Likes at 6.91% are the most frequent action compared to other metrics.
Viral Hit Rate
11.0% of this account's videos beat its own average views by 2x, a breakout rate higher than 54% of the creators we track. The 5x figure is the same measure at five times the norm.
11.0%
2x Avg (33 of 300)
3.0%
5x Avg (9 of 300)
Consistency Score
@thatsdax's view count swings by a CV of 1.74, steadier than 63% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.
D
CV: 1.74
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Creator Rewards (Est. Monthly)
Based on avg 377.9K views/video, and about 112.6 videos a month (its posting rate in this sample)
$1,158 – $2,895
$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (27 of 300 analysed videos, with 7% of their views)
Sponsorship Value (Est. Per Post)
Based on 18.1M followers
$90,344 – $216,825
Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it
Content Strategy Analysis
Based on 300 videos
33 of the 300 videos (11.0%) passed twice the average plays and 9 passed five times it. Plays are uneven from one video to the next (consistency grade D). 7 of 300 videos are under 15 seconds and 27 run a minute or longer, so few of its videos can earn Creator Rewards.
Primary Content Categories
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
43s
Average Duration
The account favors videos between 30 and 60 seconds as they make up the majority of content.
Original Sound Usage
Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.
Engagement by Video Length
Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.
| Duration | Videos | Avg Engagement |
|---|---|---|
| <15s | 7 | 7.58% |
| 15-30s | 68 | 8.14% |
| 30-60s (best) | 198 | 8.63% |
| 1-3min | 26 | 8.57% |
| 3min+ | 1 | 13.42% |
Lengths with fewer than 5 videos are listed but not ranked.
Posting Patterns & Optimal Timing
Based on 300 videos (7.1% sample)
The account posts 25.9 videos a week, most often on Wednesday and Monday and most around 16:00 UTC.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 25.9 |
| Avg Gap Between Posts | 6.5h |
| Data Range | Mar 29, 2026 to Jun 19, 2026 |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
This account posts most often on Wednesday and Monday with a peak at 16:00 UTC. The volume is approximately 25.9 posts per week while Saturday remains the quiet day.
Top Videos
Top 60 by play count from 300 analyzed
21.6M
Combined Plays (Top 5)
1.1M
Combined Likes (Top 5)
4.3M
Avg Plays per Top Video
Dax Got Some Amazing Reaction #daxreaction #rapreaction #hiphopshorts #rapgod #viralshorts
4.7M
Views
240.1K
Likes
1.9K
Comments
5.8K
Shares
24.2K
Saves
Eminem vs Dax Rap on the 'Godzilla' Beat #snoopdogg #eminem #rapmusic
3.8M
Views
223.5K
Likes
6.3K
Comments
7.0K
Shares
16.9K
Saves
55 more top videos for @thatsdax
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock the full video history for $9.99One-off payment. No subscription.
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Based on 300 most recent videos (7.1% of 4237 total). Excludes stopwords, hashtags, and mentions.
Top Sounds
The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.
What the numbers say
Strengths
- + Like rate 6.9%, 1.5x the 4.5% median like rate of the creators we track
- + Verified account
Watch-outs
- ~ Uneven plays from video to video (grade D)
- ~ Only 27 of 300 videos run a minute or longer, and Creator Rewards pays only on videos over a minute
Questions about @thatsdax
How many followers does @thatsdax have on TikTok?
@thatsdax has 18.1M followers on TikTok.
What is @thatsdax's TikTok engagement rate?
@thatsdax has an engagement rate of 8.63% based on their recent videos.
How much does @thatsdax earn on TikTok?
At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @thatsdax's estimated Creator Rewards earnings are $1,158 - $2,895 per month (only videos over 1 minute earn), with estimated sponsorship value of $90,344 - $216,825 per post.
How many TikTok videos has @thatsdax posted?
@thatsdax has posted 4.2K videos on TikTok.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @thatsdax's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 300 analyzed videos (7.1% of total content).
Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Oct 19, 2026
Cite this page
TKMetrics (2026). @thatsdax TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/thatsdax-tiktok-profile-stats/