The Hype House
New Videos On YouTube Every Other Friday! 📧
20.2M
Followers
5
Following
844.9M
Total Hearts
771
Videos
1.1M
Avg Hearts/Video
lifetime average
7.64%
Engagement Rate
6.2y
Account Age
272.3K
Followers/Month
lifetime average
11.4M
Hearts/Month
lifetime average
10.4
Videos/Month
lifetime average
We also record @thehypehouse's follower count over time. See the @thehypehouse TikTok follower tracker for dated snapshots and a growth chart.
Account Overview
What This Report Covers
The Hype House (@thehypehouse) is a verified music TikTok account with 20.2M followers and 771 videos. That ranks 163 of the 1,349 accounts with a TKMetrics report by followers, 18.4x the median account. Since it was created 6.2 years ago it has averaged 272.3K new followers a month.
Account Classification
| Account Size | Mega (10M+) |
| Account Created | 2019-12-19 |
| Verification | Yes |
| Profile language (app setting) | EN |
| Follower Ratio | 4.0M:1 |
Data Summary
| Videos Analyzed | 24 |
| Avg Plays per Video | 9,887,600 |
| Avg Likes per Video | 726,940 |
| Engagement Rate | 7.64% |
Engagement Analysis
Based on 24 videos
Across the 24 videos we analysed (Mar 28, 2023 to Feb 13, 2026), the average video got 9.9M plays and 7.3% of viewers liked it, 1.6x the 4.5% median like rate of the creators we track. Saves (0.33% of views) outnumber shares (0.27%); comments are 0.02%.
9.9M
Avg Plays/Video
726.9K
Avg Likes/Video
1.8K
Avg Comments/Video
27.0K
Avg Shares/Video
Engagement Quality Analysis
These medians and the 75th percentile cover only the 10 most-played of the 24 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 24.
12.2M
Median plays, top 10 videos
556.0K
Median likes, top 10 videos
18.1M
75th percentile plays
81.8M
Top Video
37.41
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
237,302,388
Total Plays
17,446,571
Total Likes
42,995
Total Comments
647,148
Total Shares
788,638
Total Saves
Engagement Ratios
@thehypehouse turns 7.3% of views into likes, 0.33% into saves and 0.27% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.
Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).
7.35%
Likes / Views
0.02%
Comments / Views
0.27%
Shares / Views
0.33%
Saves / Views
The low rates for shares and saves suggest a passive viewing experience.
Viral Hit Rate
8.3% of this account's videos beat its own average views by 2x, a breakout rate higher than 30% of the creators we track. The 5x figure is the same measure at five times the norm.
8.3%
2x Avg (2 of 24)
4.2%
5x Avg (1 of 24)
Consistency Score
@thehypehouse's view count swings by a CV of 1.67, steadier than 65% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.
D
CV: 1.67
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Creator Rewards (Est. Monthly)
Based on avg 9.9M views/video, and about 0.9 videos a month (its posting rate in this sample)
$497 – $1,241
$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (5 of 24 analysed videos, with 14% of their views)
Sponsorship Value (Est. Per Post)
Based on 20.2M followers
$101,000 – $242,400
Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it
Content Strategy Analysis
Based on 24 videos
2 of the 24 videos (8.3%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 8 of 24 videos are under 15 seconds and 5 run a minute or longer.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
37s
Average Duration
The average video length is 37 seconds.
Original Sound Usage
Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.
Posting Patterns & Optimal Timing
Based on 24 videos
The account posts 0.2 videos a week, most often on Friday and Saturday and most around 22:00 and 23:00 UTC.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 0.2 |
| Avg Gap Between Posts | 1099.7h |
| Data Range | Mar 28, 2023 to Feb 13, 2026 |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
The account posts most on Friday and Saturday with a peak at 22:00 UTC.
Top Videos
Top 10 by play count
152.2M
Combined Plays (Top 5)
13.8M
Combined Likes (Top 5)
30.4M
Avg Plays per Top Video
Goodbye TikTok 🫡
81.8M
Views
8.6M
Likes
22.3K
Comments
511.1K
Shares
454.1K
Saves
Fun fact: 42 people were apart of Hype House over 5 years.
24.0M
Views
1.4M
Likes
2.0K
Comments
14.0K
Shares
46.4K
Saves
Hype House is going through some changes. Thank you all for supporting us througout our journey ❤️
18.1M
Views
2.0M
Likes
6.8K
Comments
31.7K
Shares
67.1K
Saves
I somehow got unbreakable hangers
15.3M
Views
1.5M
Likes
1.4K
Comments
18.6K
Shares
81.2K
Saves
Which one was your favorite?
13.0M
Views
262.4K
Likes
548
Comments
740
Shares
10.0K
Saves
5 more top videos for @thehypehouse
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock the full video history for $9.99One-off payment. No subscription.
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.
What the numbers say
Strengths
- + Like rate 7.3%, 1.6x the 4.5% median like rate of the creators we track
- + Fans save videos (0.33% of views) 1.2x as often as they share them
- + Verified account
Watch-outs
- ~ Uneven plays from video to video (grade D)
Questions about @thehypehouse
How many followers does @thehypehouse have on TikTok?
@thehypehouse has 20.2M followers on TikTok.
What is @thehypehouse's TikTok engagement rate?
@thehypehouse has an engagement rate of 7.64% based on their recent videos.
How much does @thehypehouse earn on TikTok?
At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @thehypehouse's estimated Creator Rewards earnings are $497 - $1,241 per month (only videos over 1 minute earn), with estimated sponsorship value of $101,000 - $242,400 per post.
How many TikTok videos has @thehypehouse posted?
@thehypehouse has posted 771 videos on TikTok.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @thehypehouse's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 24 analyzed videos.
Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 23, 2026, page updated Oct 19, 2026
Cite this page
TKMetrics (2026). @thehypehouse TikTok stats and analytics, data as of 23 February 2026. https://tkmetrics.com/blog/thehypehouse-tiktok-profile-stats/