RAGHDA.K

Ranking at 424 out of 1349 creators, this account is a mid-tier name with 6.9M followers, which is 6.3 times the median follower count of 1.1M. The growth trajectory is steady as it gains 84.7K new followers every month over its 6.8 year lifespan. Average views sit at 3.0M per video, which is high for an account of this size. However, the 4.63% like rate falls below the 4.93% median, suggesting a slight disconnect between view volume and active engagement. The rest of this report covers detailed content performance and audience interaction trends.

The audience approves less than the platform average as the 4.63% like rate sits below the 4.93% median. This places the creator at rank 701 of 1349. High save rates of 0.262% compared to share rates of 0.171% and comment rates of 0.028% show a preference for personal reference over public discussion. With 832 comments, 5.1K shares, and 7.8K saves per video, the data shows people treat content as a keeper rather than a conversation piece. Brands should focus on utility and evergreen value to capture this intent to return. Reach is inconsistent with a consistency cv of 1.68. Five videos out of 34 reached double the average, while two hit the five times threshold. This indicates sporadic success rather than steady growth. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator due to their large audience. A follower count of 6.9M suggests a potential brand deal range between $15,000 and $34,500 per post. Creator Fund payouts are much lower because they scale with views and pay only pennies per thousand. Sponsorships offer much higher returns because they reward the established community size rather than just raw traffic. A ranking of 424 out of 1349 places this creator in a position to command a premium for their name. They sit well above the median, allowing them to be selective with partners and demand higher rates. A buyer can use the $34,500 upper limit as a ceiling to negotiate from. The cost per view sits at roughly $0.011 per view based on the high end of that range. This metric helps a brand determine if they are paying for actual reach or for the prestige of the creator's profile. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed and achieve much higher engagement than the 30 to 60 second range. Creating content in that sub-15 window is worth roughly double the reach of longer videos. Original audio covers nearly 90% of posts, a choice that favors a consistent brand feel over the reach of trending tracks. Captions stay very short at an average of 25 characters to keep the focus on the visual. Open settings for both duets and stitches invite other creators to remix this content freely. The standout video clocked in at 5 seconds and pulled 8.4 times the typical reach. It earned over 200 likes for every single comment, showing that fast consumption drove the result rather than a conversation. Average views of 3 million mean this account already enjoys large scale. Success here depends on maintaining high volume rather than seeking a breakout.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 19 instances. Most content stays below 60 seconds while there are no videos over one minute.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production content defines this creator's posting rhythm because their high follower rank and view averages outweigh their low frequency. The account ranks in the top third of the field for followers despite a posting rate well below the median. This pace has remained stable for over seven months, establishing it as a deliberate strategy rather than an inconsistent habit. However, the wide variance in gaps between posts suggests a less predictable schedule than some peers. Content tends to land on Friday and Sunday, while Wednesday remains the quietest day. The most frequent upload hour occurs at 14:00 UTC. Marketers should expect sporadic drops rather than a steady weekly drumbeat. You can target your campaign around the weekend windows when new content is most likely to appear.

Audience & Reach

The account sits at a rank of 424 with a multiple of 6.3 over the median follower count. This high multiplier means a single campaign can reach a broad audience compared to typical creators in the tracked set. The like rate falls below the median by approximately 0.3%. A lower engagement ratio suggests that while the reach is wide, the message may land with less intensity per viewer than average. This profile fits the beauty and lifestyle category because the high follower multiple provides scale while the steady like response maintains a consistent baseline of interest.