Eric Winter

Ranking 421 out of 1349 creators makes this account a mid-tier name with 7.0M followers, which is 6.4 times the median follower count of 1.1M. The growth trajectory is fast as it gains 170.2K new followers every month over its 3.4 year history. Average views reach 20.3M per video, which is high for an account of this size. The 9.68% like rate sits well above the 4.93% median, confirming that the content resonates strongly with those who see it. The rest of this report details specific engagement patterns and audience demographics.

This audience approves content at nearly double the platform median rate. The high like ratio ranks the creator in the top 21% of all tracked accounts. Savvy viewers prioritize utility over conversation, as saves and shares outpace comments by a wide margin. These actions reflect high intent to return and organic word-of-mouth spread. With 0.499% of views resulting in saves and 0.369% in shares, the audience treats content as a resource rather than a discussion point. The raw figures of 101.6K saves and 75.2K shares against 9.4K comments confirm that users are hoarding information for later use. Brands should focus on evergreen utility to capture this high-intent behavior. Reach remains unpredictable with a high consistency coefficient of 2.08. Only 3 videos reached double the average views while 2 videos hit the fivefold mark. This indicates inconsistent performance across the total 37 videos. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. With 7.0M followers, they command a brand deal range of $50,000 to $105,000 per post. This income dwarfs Creator Fund payouts because those payments scale with views and pay only pennies per thousand. While view counts are high, the large gap between reach and payout makes direct platform monetization a minor component of their total value. The rank of 421 out of 1349 places this creator in a position of influence where they can demand a premium for their name. Their high like rate suggests deep engagement that justifies pricing toward the top of the quoted band. A buyer should view the $105,000 ceiling as a starting point for negotiation rather than a fixed fee. Dividing this upper limit by 20.3M average views results in a cost per view of about $0.005. This metric helps a buyer determine if a quote is paying for actual reach or the prestige of the creator's profile. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed and provide the best engagement results. Moving to the 15 to 30 second range cuts performance in half, making the shorter format worth double the reach of longer clips. Original audio usage is high, meaning the creator sacrifices trending reach for a consistent brand identity. Captions stay short at 70 characters to keep the focus on the video content. Open duet and stitch settings invite others to remix the footage into their own stories. The top post lasted 17 seconds and pulled 242.9 million views, reaching over eleven times the typical audience. It earned 16.2 million likes against 125k comments, a lopsided ratio that favors passive watching over active debate. Average views of 20.3 million place this account in a high-reach tier where consistent volume is already established.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors short content under 15 seconds. This category makes up the vast majority of recent posts.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Sparse high-production cadence because their low posting frequency is offset by a top-tier follower rank and high average views. Their output falls well below the median, but the scale of the account indicates that each post is a deliberate production rather than a lack of effort. This pattern has remained stable for nearly two years. The high consistency coefficient reflects an erratic rhythm with irregular gaps between uploads. Content typically lands on Monday and Wednesday, while Thursday remains the quietest day. Most posts appear around 23:00 UTC. Marketers should expect sporadic drops rather than a steady drumbeat of content. Plan your tie-ins for Monday or Wednesday to align with these specific upload windows.

Audience & Reach

The follower count ranks at 421 of 1349 with a 6.4x multiple above the median creator. This high standing indicates a broadcast-scale audience for any single campaign. Location data is not available for this account. The like rate sits nearly double the median average. Such a high engagement ratio means a brand message earns a stronger response from viewers than typical content on the platform. This profile fits the sports category because the scale and high interaction rates suggest an audience that reacts strongly to consistent, popular content.