Metrópoles Oficial

Metrópoles Oficial

@metropolesoficial

Perfil oficial do Metrópoles. Sobre tudo o que importa

www.metropoles.com Joined 2020-04-01

16.1M

Followers

169

Following

2701.3M

Total Hearts

818

Videos

3.3M

Avg Hearts/Video

8.05%

Engagement Rate

6.2y

Account Age

216.0K

Followers/Month

36.2M

Hearts/Month

11.0

Videos/Month

Account Overview

What This Report Covers

This account ranks 230 out of 1349 tracked creators and holds 16.1M followers, making it a giant that holds 14.6 times the median follower count of 1.1M. Growth is fast as the profile gains 216.0K followers every month over its 6.2 year lifespan. The catalogue has built a large footprint with 75.3M total plays and 5.7M total likes accumulated since its inception. High share counts of 258.5K indicate strong word of mouth reach while the 198.0K saves confirm that content provides consistent value for users to revisit or bookmark later. The average view count of 92.0K sits below what would be expected for an account with over 16 million followers, yet the like rate of 7.56% exceeds the 4.93% median. This discrepancy suggests a highly engaged core audience despite lowerer-than-expected reach relative to total follower size. The following report breaks down these engagement patterns and content performance metrics in detail.

Account Classification

Account Size Mega (10M+)
Account Age 2020-04-01
Verification Yes
Language PT
Follower Ratio 95K:1

Data Summary

Videos Analyzed 300 (36.7% of total)
Avg Plays per Video 92,034
Avg Likes per Video 6,954
Engagement Rate 8.05%

Metrics based on 300 most recent videos (36.7% of 818 total).

Engagement Analysis

Based on 300 videos (36.7% sample)

The audience approves of content at a rate well above the platform median. This high approval rank places the creator in the top 33% of creators for engagement sentiment. Shares represent the most frequent action taken by viewers. The audience shares content more than they comment on it or save it to their profiles. These actions occur at rates of 0.344%, 0.15%, and 0.263% respectively. Total counts of 316 shares, 138 comments, and 242 saves confirm this hierarchy. High share numbers indicate strong word-of-mouth advocacy for the content. Low comment rates suggest a passive reception rather than active community discussion. The high save rate relative to comments indicates that viewers find specific value in the information as a reference point. Brands should prioritize content that is worth passing on or bookmarking over content designed to spark conversation. The reach profile shows some volatility with a consistency coefficient of 2.25. Out of 300 videos, 11.7% reached double the average and 16 videos hit five times the average. This indicates a steady baseline with occasional spikes in visibility. This is an active audience that treats content as a useful resource to be shared and saved.

92.0K

Avg Plays/Video

7.0K

Avg Likes/Video

138

Avg Comments/Video

316

Avg Shares/Video

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

244.5K

Median Plays

15.7K

Median Likes

521.3K

75th Percentile

1.7M

Top Video

0.46

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 300-video sample across 818 total videos.

75.3M

Est. Total Plays

5.7M

Est. Total Likes

112.9K

Est. Total Comments

258.5K

Est. Total Shares

198.0K

Est. Total Saves

Engagement Ratios

Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.

Excellent for Mega

7.56%

Likes / Views

0.15%

Comments / Views

0.34%

Shares / Views

0.26%

Saves / Views

The likes rate of 7.56% is much higher than all other actions combined. This shows that viewers are more likely to react with a like than they are to comment, share, or save.

Viral Hit Rate

How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.

11.70%

2x Avg (35 of 300)

0%

5x Avg (16 of 300)

Consistency Score

How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.

D

CV: 2.25

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Sponsorships drive the primary revenue stream for this creator because of their large following. A profile with 16.1M followers commands a brand fee between $20,000 and $40,000 per post. Creator Fund payouts are much lower since they pay only pennies per thousand views. Sponsorship income scales with the total audience size while fund rewards depend on view counts that often fail to match the value of a large follower base. The rank of 230 out of 1349 places this creator in a position of power where they can command a premium for their influence. They have enough authority to decline briefs that do not meet specific criteria. The high like rate suggests deep engagement within that audience. A brand should use the $20,000 to $40,000 range as a starting point for negotiations. A cost per view check helps determine if a quote pays for reach or for the name. Dividing the top end of the sponsorship band by 92,000 average views results in roughly $0.43 per view. This figure helps buyers decide if they are paying extra for the creator's specific status. These are modelled estimates from public metrics, not disclosed earnings.

Creator Fund (Est. Monthly)

Based on avg 92.0K views/video

$20 – $40

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 16.1M followers (Mega (10M+))

$80,541 – $193,300

Industry rate for mega (10m+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 300 videos

Longer clips form the core of this feed with an average duration of 65 seconds. Short clips under 15 seconds engage at 5.17% while videos over three minutes only hit 1.5%. This gap means the shorter format is worth more than triple the engagement of the longest clips. Stick to the sub-30 second range as a standard to capture higher interaction rates. Original audio covers nearly 93% of the content. This choice sacrifices the reach of trending sounds to build a distinct brand identity through unique audio. Captions are long at an average of 667 characters, providing deep context rather than simple hooks. Closing off both duet and stitch features keeps the focus entirely on the original content without outside remixing. The standout video lasted 15 seconds and reached 1.7 million views, which is about 18.8 times the normal reach for this creator. It earned 296.8K likes against only 1.8K comments. This lopsided ratio of 162 likes per comment indicates that viewers preferred quick taps over joining a discussion. The clip succeeded through rapid consumption rather than active debate. Average views sit at 92,000 despite a large follower count. This gap means the account operates as an established entity with high reach but lower-than-expected engagement relative to its size. Focus on replicating the short video format to maximize the interaction rate of the existing audience. Consistency in this specific length is the primary lever for growth here.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

1m 5s

Average Duration

<15s
22
15-30s
60
30-60s
87
1-3min
129
3min+
2

The account favors longer content with 129 videos between 60 and 180 seconds. These shorter videos under 15 seconds perform better in terms of engagement than the longer ones.

Original Sound Usage

Percentage of videos using the creator's own audio

93.00%
279 of 300

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration Videos Avg Engagement
<15s (best) 22 5.17%
15-30s 60 4.31%
30-60s 87 3.88%
1-3min 129 3.19%
3min+ 2 1.50%

Posting Patterns & Optimal Timing

Based on 300 videos (36.7% sample)

The creator follows a Grind pattern because they post at a volume far above the field median with an extremely high frequency rank. This large output occurs across a vast follower base where average views remain strong. While the consistency grade is low and the gap variance is high, this represents a rapid-fire content engine rather than a steady clockwork rhythm. This pace has been established for only one day, so the current velocity is not yet a proven long-term habit. Content typically lands on Wednesday and Thursday, with a notable lull on Friday. The most active upload hour occurs at 22:00 UTC. Marketers can expect a constant drumbeat of content rather than sporadic drops to coordinate around. You can time specific tie-ins for the midweek windows when new posts appear most frequently.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 2100.0
Avg Gap Between Posts 0.2h
Data Range 1 days

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Thursday
155
Wednesday
103
Friday
42

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

The account posts about 2100.0 times per week with the busiest hour at 22:00 UTC. Posting peaks on Wednesday and Thursday while Friday is a quiet day.

Top Videos

Top 60 by play count from 300 analyzed

6.3M

Combined Plays (Top 5)

674.4K

Combined Likes (Top 5)

1.3M

Avg Plays per Top Video

Jun 17, 2026

🥰 QUANTA FOFURA Durante a #aula ma escolhinha, uma coleguinha surpreende ao dar um beijinho fofo e inocente em um menininho, que rapidamente faz questão de retribuir o #gesto de #carinho. O mais #divertido acontece logo depois: felizes com a troca de afeto, os dois comemoram juntos como se tivessem

1.7M

Views

296.8K

Likes

1.8K

Comments

23.0K

Shares

8.4K

Saves

⏲ 15s ♪ Original sound original sound - metropolesoficial – Metrópoles Oficial
Jun 18, 2026

O #senador e pré-candidato à Presidência da República #FlávioBolsonaro (PL) defendeu, nesta quinta-feira (18/6), a castração química de criminosos sexuais. A declaração foi feita durante o lançamento de seu plano de segurança, no Teatro B3, em #SãoPaulo. “Vou usar a força de presidente da República

1.4M

Views

193.1K

Likes

1.8K

Comments

10.7K

Shares

6.3K

Saves

⏲ 1m 54s ♪ Original sound original sound - metropolesoficial – Metrópoles Oficial
Jun 17, 2026

A Polícia Civil de #SãoPaulo investiga a morte de um casal em Itapetininga, interior do estado, nessa terça-feira (16/6). Diego da Silva Rodrigues, de 35 anos, morreu após um acidente de trânsito por volta das 6h. Algumas horas depois, a esposa dele, Sara Letícia Antunes Oliveira Rodrigues, de 25, f

1.3M

Views

82.9K

Likes

400

Comments

1.3K

Shares

2.9K

Saves

⏲ 12s ♪ Original sound original sound - metropolesoficial – Metrópoles Oficial
Jun 17, 2026

🚨HOMEM ATIRA CONTRA DRONE DA POLÍCIA Um homem na #Flórida foi preso sob suspeita de atirar com uma arm4 de pressão contra um drone da #polícia. O Gabinete do Xerife do Condado de Lee havia liberado o drone para auxiliar em uma ocorrência em Lehigh Acres. O operador do #drone observou "vários homens

941.8K

Views

24.7K

Likes

130

Comments

204

Shares

757

Saves

⏲ 51s ♪ News that conveys tense information, etc.(1216671) – inakome
Jun 18, 2026

🌖🪐 FENÔMENO BRILHANTE Quem olhou para o céu na noite desta quarta feira (17/6) se deparou com um fenômeno que impressiona. A aproximação aparente entre a #Lua e o planeta #Vênus formou um belo espetáculo visual no horizonte, atraindo a atenção de moradores e apaixonados por astronomia. A experiênci

863.2K

Views

76.9K

Likes

685

Comments

4.8K

Shares

3.0K

Saves

⏲ 25s ♪ Original sound original sound - metropolesoficial – Metrópoles Oficial

55 more top videos for @metropolesoficial

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock all 60 videos

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Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 300 most recent videos (36.7% of 818 total). Excludes stopwords, hashtags, and mentions.

de (1345) que (716) da (524) em (484) um (468)

Top Sounds

The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.

17 unique sounds | from 300 sampled videos
original sound - metropolesoficial - Metrópoles Oficial 279x
Minimal for news / news suspense(1169746) - Hiraoka Kotaro 3x
Funny Song - Sounds Reel 3x
Beautiful Nature - Steven Solveig 2x
Moment Of Reflection - Jhonatan Rodrigues & Piano Sky & Dee Piano 1x
astronomy - c152 1x
Funny Kids - Syafeea library 1x
Vlog Cute - SILVANA INSPIRA 1x
TITANIC VIBES - My Heart Will Go On - Dy Kamylle & Cinematic Atmosphere & Celestial Voices & Simon Clayton 1x
Motivational - SILVANA INSPIRA 1x

Key Insights & Takeaways

Audience & Reach

The account holds a top-of-field rank with a 14.6x multiplier over the median follower count. This position indicates that a single campaign can reach an audience of broadcast scale rather than a niche segment. Brazil represents one hundred percent of the sampled content regions. Brands can effectively target the Brazilian market but cannot expect to reach audiences in other territories like the United States or Mexico through this specific profile. The like response sits well above the median rate. This higher engagement level suggests that a sponsored message will land with more impact per viewer than the average creator. A lifetime footprint of 75.3 million plays exists across the archive. Because a brand tag would sit alongside content already viewed tens of millions of times, the placement functions as part of an established library rather than a fresh start for a new campaign. The audience fits the news and media category because the high like response combined with broadcast-scale reach supports high-frequency information delivery to a large population.

Key Takeaways

Reach. Ranking 230 of 1349, the account has a follower count over 14 times the median size. Engagement. A 7.56% like-rate outperforms the 4.93% median to keep interest high among viewers. Hit-rate. Only 11.7% of videos beat double the average, showing a low frequency of viral peaks.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 16,108,298
  • + Consistent growth at 216.0K followers/month
  • + Active posting schedule (2100.0 videos/week)
  • + Verified account with platform credibility

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @metropolesoficial reveals a mega (10m+) TikTok presence with 16,108,298 followers. The account demonstrates an engagement rate of 8.05%, averaging 92.0K plays per video across 300 analyzed videos. Key strengths include 2701.3M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of @metropolesoficial's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 300 analyzed videos (36.7% of total content).

Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026