Lucy & Emmanuel

This account ranks 1077 out of 1349 creators and holds a follower count that is 0.1x the median size of 1.1M. This makes it a small account relative to the broader tracked field. It earns about 6.4K followers every month, which represents steady growth for an account that has been active for 2.0 years. Average views reach 914.4K per video, which is high for its follower count. However, the 1.67% like rate falls well below the 4.93% median. The rest of this report explores deeper engagement patterns and content performance.

This audience approves less than the platform average as evidenced by a 1.67% like rate compared to the 4.93% median. They rank 1202 of 1349 in this category. Shares are the dominant behavior at 0.216% per view, followed by saves at 0.098%. Comments occur at a lower frequency of 0.026%. These metrics translate to 2,000 shares, 896 saves, and 242 comments per video. The high share-to-comment ratio indicates a community that prefers outward advocacy over direct conversation. Brands should prioritize content designed for distribution rather than engagement through dialogue. Reach is inconsistent with a coefficient of variation of 4.47. Two videos achieved over five times the average reach while two reached double the average. This suggests sporadic peaks rather than steady growth. The audience is a tap-and-scroll one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. A follower count of 153.7K suggests a brand deal range of $1,000 to $2,500 per post. This path is far more lucrative than the Creator Fund because it scales with audience size rather than raw views. Creator Fund payouts are measured in pennies per thousand views and rarely match the value of a direct brand partnership. A rank of 1077 out of 1349 places this creator below the median for follower count. This position means they should be viewed as a value buy for advertisers rather than a premium name. The quoted range serves as a ceiling to negotiate under instead of a fixed salary. A cost per view check of $0.01 suggests that buyers are paying for reach. Because the low like rate puts them at the lower end of their potential, a buyer can likely negotiate toward the bottom of the estimated band. These are modelled estimates from public metrics, not disclosed earnings.

This feed thrives in the 15 to 30 second range where most content sits. Produce videos in this bracket to match the current performance of the account. Short clips under 15 seconds actually perform better than the longer options, as they generate views at a much higher rate. The gap between these two lengths means the shorter format is worth well more engagement per view. Original audio appears on every single post, choosing a consistent brand identity over the reach of trending tracks. Captions stay brief at 81 characters to keep focus on the visuals. Open settings for both duet and stitch invite other creators to interact with the content. The standout clip lasted 14 seconds and reached 25.5 times the normal audience. It earned a high ratio of likes to comments, meaning it won over passive viewers rather than sparking debate. Average views near 914k mark this as a steady, established presence.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds. This category contains more than half of the recent content.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post well above the field median with a high frequency rank. While the consistency score is low due to irregular gaps between posts, the sheer volume of content compared to other creators provides a steady stream for planning. This pace has been established over several months, though it remains less predictable than a clockwork cycle. New content typically lands on Friday and Saturday, while Sunday is the quiet day. The busiest hour for uploads occurs at 20:00 UTC. Marketers can expect frequent drops rather than sporadic posts, making it easier to align a campaign with their active posting schedule.

Audience & Reach

The follower count sits at a 0.1x multiple of the median creator. This indicates an audience that is smaller than typical for standard campaigns and lacks broadcast-scale reach. The like response falls well below the platform median. Such a gap suggests the content reaches many people but fails to generate high engagement per viewer, making it harder for a sponsored message to stand out. This profile fits the lifestyle category because the small follower base combined with a low like rate indicates a niche reach rather than broad community influence.