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This account ranks 1078 out of 1349 tracked creators and holds a follower count that is 0.1 times the median size of 1.1M, making it a small account. It has gained 2.9K followers per month over its 4.4 year lifespan, which indicates slow growth for an account of this age. The average view count of 98.0K is above what would be expected for a creator with 153.6K followers. However, the like rate of 2.92% falls below the median of 4.93%. The rest of this report details specific engagement patterns and content performance.

This audience approves less than the typical viewer based on a 2.92% like rate compared to the 4.93% median. This puts the creator at rank 940 of 1349. The data shows a hierarchy of intent. Commenting is the most common action at 0.564%, followed by saves at 0.284% and shares at 0.249%. These figures correspond to 553 comments, 279 saves, and 244 shares across the content. Discussion runs hot while word-of-mouth spread and keeper value are lower but still present. Brands should expect a community that talks about the content more than they share it externally. Reach is inconsistent. Only 13.2% of the 38 videos reached the 2x average, with only 3 reaching the 5x mark. A consistency coefficient of 2.81 indicates erratic reach patterns across the feed. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. Based on 153.6K followers, they can expect a brand fee between $1,000 and $2,500 per post. This is because sponsorship income scales with audience size while Creator Fund payouts scale only with views. The fund pays mere pennies per thousand views, making it an unreliable primary income source compared to direct brand deals. The rank of 1078 out of 1349 positions this creator as a value buy for advertisers. A top-ranked name commands a premium because they can decline briefs, but a lower-ranked profile offers more room for negotiation. The estimated range acts as a ceiling to bargain under rather than a fixed salary. A cost-per-view check of roughly $0.01 to $0.025 per view helps buyers determine if a quote pays for reach or the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Most content lives in the 30 to 60 second range. Create videos within this window to match the volume of the current feed. Original audio appears on every post, a choice that favors a consistent brand identity over the reach gained from trending sounds. Captions stay short at around 46 characters to keep focus on the visuals. Open settings for both duets and stitches invite other creators to interact with and build upon the content. The standout video lasted 45 seconds and reached 1.4 million views, which is roughly 14 times the normal reach for this account. It earned 23.5K likes against 2.7K comments, a ratio of about 9 likes per comment. This high level of engagement suggests the clip sparked active discussion rather than just passive viewing. Average views near 98k place this account in a consistent mid-tier bracket rather than seeking large breakout growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds since half of all recent content falls into this range. The engagement line is not present to determine if these are the best performing.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind cadence because they post well above the field median with high frequency. They currently share over seven videos weekly while the average creator posts less than two. This volume is supported by a low gap between posts, though the high consistency score suggests an erratic rhythm rather than a clockwork schedule. The current pace has been established for just over a month, so it is too new to confirm as a long-term habit. Content typically lands on Tuesday and Wednesday with a peak upload time of 21:00 UTC. Saturday remains the quietest day for new posts. Marketers can expect a steady drumbeat of fresh content rather than sporadic drops. You can reliably plan tie-ins around mid-week uploads to capture new posts.

Audience & Reach

The audience size sits at a 0.1x multiple of the median creator. This low ranking means a single campaign will reach a niche segment rather than achieving broadcast-scale reach. While the average plays are high, the like response falls well below the median. This gap indicates that while the content reaches many people, the engagement per viewer is weaker for a brand message. This profile fits the Technology category because the specific follower rank and lower engagement rate suggest a niche interest group rather than a broad lifestyle audience.