22.8M
Followers
6.8K
Following
2.0B
Total Hearts
5.0K
Videos
403.5K
Avg Hearts/Video
lifetime average
6.27%
Engagement Rate
11.0y
Account Age
173.4K
Followers/Month
lifetime average
15.3M
Hearts/Month
lifetime average
38.0
Videos/Month
lifetime average
We also record @laurengodwin's follower count over time. See the @laurengodwin TikTok follower tracker for dated snapshots and a growth chart.
Account Overview
What This Report Covers
Lauren Godwin (@laurengodwin) is a verified lifestyle TikTok account with 22.8M followers and 4,990 videos. That ranks 127 of the 1,349 accounts with a TKMetrics report by followers, 20.7x the median account. Since it was created 11.0 years ago it has averaged 173.4K new followers a month.
Account Classification
| Account Size | Mega (10M+) |
| Account Created | 2015-07-06 |
| Verification | Yes |
| Profile language (app setting) | EN |
| Follower Ratio | 3.4K:1 |
Data Summary
| Videos Analyzed | 291 (5.8% of total) |
| Avg Plays per Video | 1,795,673 |
| Avg Likes per Video | 109,079 |
| Engagement Rate | 6.27% |
Metrics based on 291 most recent videos (5.8% of 5.0K total).
Engagement Analysis
Based on 291 videos (5.8% sample)
Across the 291 videos we analysed (Sep 14, 2023 to Jun 19, 2026), the average video got 1.8M plays and 6.1% of viewers liked it, 1.4x the 4.5% median like rate of the creators we track. Saves (0.25% of views) outnumber shares (0.18%); comments are 0.02%.
1.8M
Avg Plays/Video
109.1K
Avg Likes/Video
398
Avg Comments/Video
3.2K
Avg Shares/Video
Engagement Quality Analysis
These medians and the 75th percentile cover only the 60 most-played of the 291 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 291.
3.7M
Median plays, top 60 videos
213.0K
Median likes, top 60 videos
8.3M
75th percentile plays
30.2M
Top Video
4.94
Engagement per 1K Followers
Normalized influence metric
Estimated Lifetime Engagement
An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 291-video sample across 5.0K total videos.
9.0B
Est. Total Plays
2.0B
Total Likes (TikTok's count)
2.0M
Est. Total Comments
15.9M
Est. Total Shares
22.3M
Est. Total Saves
Engagement Ratios
@laurengodwin turns 6.1% of views into likes, 0.25% into saves and 0.18% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.
Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).
6.07%
Likes / Views
0.02%
Comments / Views
0.18%
Shares / Views
0.25%
Saves / Views
Viral Hit Rate
11.7% of this account's videos beat its own average views by 2x, a breakout rate higher than 63% of the creators we track. The 5x figure is the same measure at five times the norm.
11.7%
2x Avg (34 of 291)
2.7%
5x Avg (8 of 291)
Consistency Score
@laurengodwin's view count swings by a CV of 1.77, steadier than 62% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.
D
CV: 1.77
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Creator Rewards (Est. Monthly)
Based on avg 1.8M views/video, and about 9.1 videos a month (its posting rate in this sample)
$290 – $725
$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (16 of 291 analysed videos, with 4% of their views)
Sponsorship Value (Est. Per Post)
Based on 22.8M followers
$113,956 – $273,494
Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it
Content Strategy Analysis
Based on 291 videos
34 of the 291 videos (11.7%) passed twice the average plays and 8 passed five times it. Plays are uneven from one video to the next (consistency grade D). 149 of 291 videos are under 15 seconds and 16 run a minute or longer, so few of its videos can earn Creator Rewards.
Primary Content Categories
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
22s
Average Duration
The account favors videos under 15 seconds with 149 total posts.
Original Sound Usage
Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.
Engagement by Video Length
Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 6.27% engagement rate above divides all likes, comments and shares by all their plays, so the most-played videos count most: that is why it sits above every row.
| Duration | Videos | Avg Engagement |
|---|---|---|
| <15s (best) | 149 | 4.20% |
| 15-30s | 68 | 3.45% |
| 30-60s | 58 | 3.50% |
| 1-3min | 16 | 3.69% |
Posting Patterns & Optimal Timing
Based on 291 videos (5.8% sample)
The account posts 2.1 videos a week, most often on Tuesday and most around 0:00 and 2:00 UTC.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 2.1 |
| Avg Gap Between Posts | 81.5h |
| Data Range | Sep 14, 2023 to Jun 19, 2026 |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 298 uploads with a date, a wider set than the 291 videos analysed above.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
The account posts about 2.1 times a week with the busiest hour at 2:00 UTC. Tuesday and Thursday are the top upload days while Monday is the quiet day.
Top Videos
Top 60 by play count from 291 analyzed
98.2M
Combined Plays (Top 5)
9.9M
Combined Likes (Top 5)
19.6M
Avg Plays per Top Video
😿🥺
30.2M
Views
4.3M
Likes
10.4K
Comments
168.8K
Shares
137.9K
Saves
4 years apart same video…🫡
20.4M
Views
897.4K
Likes
2.5K
Comments
13.0K
Shares
38.5K
Saves
Better💚
19.5M
Views
2.4M
Likes
6.0K
Comments
86.2K
Shares
74.3K
Saves
Send all the good vibes my way🥹🙏🏼 @Doctaneja is the best🩷
14.4M
Views
1.2M
Likes
1.3K
Comments
12.2K
Shares
48.0K
Saves
Respectfully.. that was 4 years ago😀🥰
13.7M
Views
1.2M
Likes
2.3K
Comments
30.4K
Shares
48.9K
Saves
55 more top videos for @laurengodwin
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock the full video history for $9.99One-off payment. No subscription.
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Based on 291 most recent videos (5.8% of 4990 total). Excludes stopwords, hashtags, and mentions.
Top Sounds
The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.
What the numbers say
Strengths
- + Like rate 6.1%, 1.4x the 4.5% median like rate of the creators we track
- + Fans save videos (0.25% of views) 1.4x as often as they share them
- + Verified account
Watch-outs
- ~ Uneven plays from video to video (grade D)
- ~ Only 16 of 291 videos run a minute or longer, and Creator Rewards pays only on videos over a minute
Questions about @laurengodwin
How many followers does @laurengodwin have on TikTok?
@laurengodwin has 22.8M followers on TikTok.
What is @laurengodwin's TikTok engagement rate?
@laurengodwin has an engagement rate of 6.27% based on their recent videos.
How much does @laurengodwin earn on TikTok?
At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @laurengodwin's estimated Creator Rewards earnings are $290 - $725 per month (only videos over 1 minute earn), with estimated sponsorship value of $113,956 - $273,494 per post.
How many TikTok videos has @laurengodwin posted?
@laurengodwin has posted 5.0K videos on TikTok.
Similar TikTok creators
Compare @laurengodwin with similar creators: other Mega-tier accounts first, then the nearest in size.
@brutofficiel
22.9M followers · Mega
@tonylopez
22.7M followers · Mega
@adamw
23.0M followers · Mega
@brycehall
23.0M followers · Mega
@ligue1
23.0M followers · Mega
@jasonmoments
22.4M followers · Mega
@cookingwithlynja
22.3M followers · Mega
@netflixbrasil
23.4M followers · Mega
@nickiminaj
22.2M followers · Mega
@nobodysausage
22.1M followers · Mega
@chelseafc
22.0M followers · Mega
@jmartineze_
23.6M followers · Mega
More Mega-tier creators → More Lifestyle creators → Browse all TikTok creator profiles →
Want TikTok Data for Your Research?
Search hashtags, look up profiles, and export TikTok data to CSV for analysis.
Start SearchingAbout This Analysis: This analysis is based on a snapshot of @laurengodwin's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 291 analyzed videos (5.8% of total content).
Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Jul 1, 2026
Cite this page
TKMetrics (2026). @laurengodwin TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/laurengodwin-tiktok-profile-stats/