Chelsea FC

Chelsea FC

@chelseafc

World Champions. 🏆

Joined 2019-08-16

22.0M

Followers

34

Following

536.8M

Total Hearts

3.2K

Videos

166.4K

Avg Hearts/Video

13.27%

Engagement Rate

6.5y

Account Age

281.1K

Followers/Month

6.9M

Hearts/Month

41.2

Videos/Month

Account Overview

What This Report Covers

This account ranks 133 out of 1349 tracked creators and holds a follower count 20.0 times the median size of 1.1M. This makes it a giant at the top of the field. It gains 281.1K followers every month, which is fast growth for an account that has been active for 6.5 years. The average view count of 1.4M per video is in line with what a creator of this size would expect. The like rate of 12.91% clears the median of 4.93%, indicating high engagement from the audience. The rest of this report provides a deeper breakdown of specific content performance and audience demographics.

Account Classification

Account Size Mega (10M+)
Account Age 2019-08-16
Verification Yes
Language EN
Follower Ratio 647K:1

Data Summary

Videos Analyzed 31
Avg Plays per Video 1,418,013
Avg Likes per Video 183,055
Engagement Rate 13.27%

Engagement Analysis

Based on 31 videos

The audience approves of content at a rate far higher than the median. This high approval signals a loyal fan base that engages deeply with every post. Saves represent the most frequent action taken by viewers at 0.503%. Shares follow at 0.239% while comments sit at 0.124%. These numbers show that fans treat content as a reference point more than they use it for active discussion. The raw counts of 7.1K saves, 3.4K shares, and 1.8K comments confirm this hierarchy. High save rates indicate high intent to return to the content. Brands should prioritize evergreen value over immediate conversation starters. Reach is erratic across the recent catalog. Only three videos hit the 2x average mark while one reached 5x. A consistency coefficient of 3.08 confirms that growth is unpredictable rather than steady. This audience is an active one.

1.4M

Avg Plays/Video

183.1K

Avg Likes/Video

1.8K

Avg Comments/Video

3.4K

Avg Shares/Video

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

1.2M

Median Plays

175.4K

Median Likes

3.0M

75th Percentile

24.5M

Top Video

8.55

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

43,958,400

Total Plays

5,674,700

Total Likes

54,333

Total Comments

105,075

Total Shares

221,015

Total Saves

Engagement Ratios

Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.

Excellent for Mega

12.91%

Likes / Views

0.12%

Comments / Views

0.24%

Shares / Views

0.50%

Saves / Views

Likes are much higher than other actions at 12.91%. This shows that viewers are more likely to double tap than they are to comment, share, or save content.

Viral Hit Rate

How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.

9.70%

2x Avg (3 of 31)

0%

5x Avg (1 of 31)

Consistency Score

How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.

D

CV: 3.08

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Sponsorships provide the primary revenue stream for this account. With 22.0M followers, the creator commands a brand fee between $150,000 and $330,000 per post. This high valuation stems from the large reach of their audience compared to the Creator Fund. While the Creator Fund pays mere pennies per thousand views, sponsorship fees scale with total follower count to reward established influence. The rank of 133 out of 1349 places this creator in a position of power. They sit well above the median and can command a premium for their name while declining low-value briefs. A buyer should view the high end of the $330,000 range as a starting point for negotiation rather than a firm ceiling. A cost per view calculation of roughly $0.23 suggests that a high quote from this creator pays for brand authority over raw reach alone. These are modelled estimates from public metrics, not disclosed earnings.

Creator Fund (Est. Monthly)

Based on avg 1.4M views/video

$1,168 – $2,337

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 22.0M followers (Mega (10M+))

$110,000 – $264,000

Industry rate for mega (10m+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 31 videos

Most videos land between 30 and 60 seconds. Create content in this window to align with the primary style of the account. Original audio appears on nearly three quarters of posts, meaning the brand prioritizes a consistent identity over the reach granted by trending sounds. Captions stay brief at around 58 characters to keep focus on the visuals. Open duet and stitch settings invite other creators to interact with the footage. The top clip clocked in at 15 seconds and reached 17.3 times the usual view count. It pulled 2.6 million likes against only 36.4k comments, showing that fast content wins on passive taps rather than active debate. Average views exceed 1.4 million, which means this account already commands a large, established audience. Growth here depends on maintaining high volume for millions of fans rather than seeking small breakout gains.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

44s

Average Duration

<15s
9
15-30s
6
30-60s
9
1-3min
7

The account favors videos between 30 and 60 seconds as well as those under 15 seconds with equal frequency. No engagement data is provided to determine which length performs best.

Original Sound Usage

Percentage of videos using the creator's own audio

74.20%
23 of 31

Posting Patterns & Optimal Timing

Based on 31 videos

Sparse high-production is the pattern because this account ranks near the top of the field in followers despite a low posting volume. The creator posts well below the median weekly frequency but maintains an elite reach with high average views. This pace has been established for over seven months, confirming it as a deliberate strategy rather than a lack of activity. However, the high consistency coefficient indicates that the timing between uploads is erratic and lacks a clockwork rhythm. New content typically lands on Saturday and Sunday, while Friday remains the quiet day for the account. The most frequent upload hour occurs at 11:00 UTC. Marketers should expect sporadic drops rather than a dependable drumbeat of posts. Align your campaign tie-ins with the weekend windows when new content is most likely to appear.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 1.0
Avg Gap Between Posts 170.2h
Data Range 212 days

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Saturday
9
Sunday
6
Tuesday
6
Monday
4
Wednesday
4
Friday
2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

This account posts about 1.0 times per week with the busiest hour at 11:00 UTC. The most active days are Saturday and Sunday while Friday is the quietest day.

Top Videos

Top 10 by play count

34.9M

Combined Plays (Top 5)

4.1M

Combined Likes (Top 5)

7.0M

Avg Plays per Top Video

Pinned Video

Videos pinned to the top of @chelseafc's profile page

WORLD CHAMPIONS! 🏆 #ChelseaFC #CFC #ClubWorldCup

Posted Jul 13, 2025

24.5M

Views

2.6M

Likes

36.4K

Comments

65.1K

Shares

115.1K

Saves

Feb 07, 2026

Another hat-trick. 🔥 #PremierLeague #ChelseaFC #CFC #WOLCHE

3.8M

Views

595.0K

Likes

4.1K

Comments

9.7K

Shares

23.7K

Saves

⏲ 14s ▶ 540p ♪ Unwritten Bracelet – DJ BAI 576×1024
Feb 07, 2026

WOLVES 1-3 CHELSEA 🐺⚪️ #PremierLeague #ChelseaFC #CFC #WOLCHE

3.0M

Views

326.6K

Likes

1.2K

Comments

2.8K

Shares

11.1K

Saves

⏲ 1m 54s ▶ 540p ♪ Original sound son original – Chelsea FC 1024×576
Feb 07, 2026

😂🤝

2.3M

Views

427.5K

Likes

2.0K

Comments

11.6K

Shares

15.9K

Saves

⏲ 14s ▶ 540p ♪ Original sound original sound – Chelsea FC 576×720
Feb 09, 2026

A dramatic match at the Bridge back in 2021! 🔥 #CHELEE #CFC #ChelseaFC #PremierLeague

1.3M

Views

130.8K

Likes

615

Comments

675

Shares

4.8K

Saves

⏲ 1m 56s ▶ 540p ♪ Original sound original sound – Chelsea FC 576×1022
Feb 07, 2026

Hat-trick secured. 💫 #ChelseaFC #CFC #WOLCHE #PremierLeague

1.2M

Views

137.6K

Likes

624

Comments

1.3K

Shares

4.4K

Saves

⏲ 35s ▶ 540p ♪ Original sound original sound – Chelsea FC 576×1024

4 more top videos for @chelseafc

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock all 10 videos

Free, takes 10 seconds

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

chelsea (5) cole (5) goal (4) palmer (3) our (3)

Top Sounds

The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.

8 unique sounds
original sound - Chelsea FC 22x
What You Saying - Lil Uzi Vert 2x
son original - Chelsea FC 2x
MELODIA DA ALAMEDA - M4GN & MC LyC4N 1x
Violin Final Boss - KPOT O PAPI 1x
Unwritten Bracelet - DJ BAI 1x
Busy Earnin' - Jungle 1x
Retro Sounds - DreamyBeats 1x

Key Insights & Takeaways

Audience & Reach

The creator holds a top-of-field rank with a multiple of 20.0 over the median. This positioning indicates a broadcast-scale reach where one campaign can influence a very high volume of viewers. A like rate more than double the median suggests that content generates a strong engagement signal from those who view it. A brand message will land with higher impact per impression compared to average accounts. The profile fits the Sports and Entertainment category because the follower rank confirms broad reach while the high like rate indicates active interest in the core content.

Key Takeaways

Reach. Ranking 133 of 1349, this account maintains a following 20.0 times the median size. Engagement. The 12.91% like-rate is more than double the 4.93% median, showing high audience interaction. Hit-rate. Only 9.7% of videos beat double the average view count, indicating a low frequency of standout viral peaks.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 22,000,000
  • + Consistent growth at 281.1K followers/month
  • + Active posting schedule (1.0 videos/week)
  • + Verified account with platform credibility

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @chelseafc reveals a mega (10m+) TikTok presence with 22,000,000 followers. The account demonstrates an engagement rate of 13.27%, averaging 1.4M plays per video across 31 analyzed videos. Key strengths include 536.8M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of @chelseafc's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 31 analyzed videos.

Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026