Jason Coffee

Jason Coffee

@jasoncoffee

Family, having fun, making silly videos business email:

YouTube.com/jasoncoffee Joined 2015-08-27

21.0M

Followers

924

Following

1.2B

Total Hearts

3.2K

Videos

362.9K

Avg Hearts/Video

lifetime average

5.97%

Engagement Rate

10.8y

Account Age

162.2K

Followers/Month

lifetime average

9.0M

Hearts/Month

lifetime average

24.9

Videos/Month

lifetime average

We also record @jasoncoffee's follower count over time. See the @jasoncoffee TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Jason Coffee (@jasoncoffee) is a verified family & kids TikTok account with 21.0M followers and 3,230 videos. That ranks 150 of the 1,349 accounts with a TKMetrics report by followers, 19.1x the median account. Since it was created 10.8 years ago it has averaged 162.2K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2015-08-27
Verification Yes
Profile language (app setting) EN
Follower Ratio 23K:1

Data Summary

Videos Analyzed 35 (1.1% of total)
Avg Plays per Video 5,621,041
Avg Likes per Video 332,749
Engagement Rate 5.97%

Metrics based on 35 most recent videos (1.1% of 3.2K total).

Engagement Analysis

Based on 35 videos (1.1% sample)

Across the 35 videos we analysed (May 31, 2023 to Feb 9, 2026), the average video got 5.6M plays and 5.9% of viewers liked it, 1.3x the 4.5% median like rate of the creators we track. Saves (0.36% of views) outnumber shares (0.03%); comments are 0.01%.

5.6M

Avg Plays/Video

332.7K

Avg Likes/Video

789

Avg Comments/Video

1.9K

Avg Shares/Video

Engagement Quality Analysis

Medians over every video we analysed: half of the posts did better, half did worse, and a quarter beat the 75th percentile. One viral hit lifts the average but barely moves the median, so the median is the better guide to what a typical post reaches.

3.6M

Median plays

213.5K

Median likes

8.4M

75th percentile plays

20.9M

Top Video

15.94

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 35-video sample across 3.2K total videos.

18.2B

Est. Total Plays

1.2B

Total Likes (TikTok's count)

2.5M

Est. Total Comments

6.1M

Est. Total Shares

65.4M

Est. Total Saves

Engagement Ratios

@jasoncoffee turns 5.9% of views into likes, 0.36% into saves and 0.03% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Below the median

5.92%

Likes / Views

0.01%

Comments / Views

0.03%

Shares / Views

0.36%

Saves / Views

The gap between likes and saves suggests people prefer a quick interaction over saving content for later.

Viral Hit Rate

14.3% of this account's videos beat its own average views by 2x, a breakout rate higher than 85% of the creators we track. The 5x figure is the same measure at five times the norm.

14.3%

2x Avg (5 of 35)

0.0%

5x Avg (0 of 35)

Consistency Score

@jasoncoffee's view count swings by a CV of 0.88, steadier than 93% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

B

CV: 0.88

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 5.6M views/video, and about 0.9 videos a month (its posting rate in this sample)

$189 – $472

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (6 of 35 analysed videos, with 10% of their views)

Sponsorship Value (Est. Per Post)

Based on 21.0M followers

$105,193 – $252,463

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 35 videos

5 of the 35 videos (14.3%) passed twice the average plays and 0 passed five times it. Plays are fairly steady from one video to the next (consistency grade B). 15 of 35 videos are under 15 seconds and 6 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

28s

Average Duration

<15s
15
15-30s
8
30-60s
6
1-3min
6

The account favors videos under 15 seconds with 15 out of 35 total videos falling in this range.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

91.4%
32 of 35

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration Videos Avg Engagement
<15s 15 6.04%
15-30s 8 4.60%
30-60s 6 6.26%
1-3min (best) 6 7.18%

Posting Patterns & Optimal Timing

Based on 35 videos (1.1% sample)

The account posts 0.2 videos a week, most often on Wednesday and Friday and most around 20:00 and 22:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 0.2
Avg Gap Between Posts 695.3h
Data Range May 31, 2023 to Feb 9, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Wednesday
8
Friday
7
Saturday
5
Tuesday
5
Sunday
4
Thursday
3
Monday
3

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts most often on Wednesday and Friday, with the busiest hour being 22:00 UTC.

Top Videos

Top 35 by play count from 35 analyzed

76.6M

Combined Plays (Top 5)

4.3M

Combined Likes (Top 5)

15.3M

Avg Plays per Top Video

Aug 27, 2024

This really brings me back! 😱😂

20.9M

Views

1.3M

Likes

1.0K

Comments

5.2K

Shares

46.7K

Saves

⏲ 14s ♪ original sound - jasoncoffee – Jason Coffee
Aug 03, 2023

WHAT HOW! @peytoncoffee @Caleb Coffee

18.8M

Views

783.2K

Likes

3.4K

Comments

3.9K

Shares

41.8K

Saves

⏲ 12s ♪ original sound - jasoncoffee – Jason Coffee
Sep 03, 2024

i cant beleeve that its ben 6 years 🥹

13.6M

Views

614.3K

Likes

904

Comments

3.3K

Shares

34.2K

Saves

⏲ 10s ♪ original sound - jasoncoffee – Jason Coffee
Jul 01, 2023

THEN versus 10 years later… #family

12.0M

Views

1.2M

Likes

994

Comments

3.4K

Shares

104.2K

Saves

⏲ 12s ♪ original sound - jasoncoffee – Jason Coffee
Sep 03, 2024

2019 -vs- 2024, i cant believe its been 5 years. 🥹

11.3M

Views

445.6K

Likes

268

Comments

735

Shares

20.1K

Saves

⏲ 20s ♪ original sound - jasoncoffee – Jason Coffee

30 more top videos for @jasoncoffee

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 35 most recent videos (1.1% of 3230 total). Counts reflect appearances in sampled videos.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 35 most recent videos (1.1% of 3230 total). Excludes stopwords, hashtags, and mentions.

years (9) coffee (6) guess (6) believe (4)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

7 unique sounds | from 35 sampled videos
original sound - jasoncoffee - Jason Coffee 29x
Gravity Trend - Jason Coffee 1x
Jacob and the Stone - Emile Mosseri 1x
original sound - slideshowhntr - slideshow hntr 1x
this feeling - Øneheart 1x
Monster - dodie 1x
critical by rxknephew CYBER SPEED - cyberundergr0und 1x

What the numbers say

Strengths

  • + Like rate 5.9%, 1.3x the 4.5% median like rate of the creators we track
  • + Steady plays from video to video (grade B)
  • + Fans save videos (0.36% of views) 10.6x as often as they share them
  • + Verified account

Questions about @jasoncoffee

How many followers does @jasoncoffee have on TikTok?

@jasoncoffee has 21.0M followers on TikTok.

What is @jasoncoffee's TikTok engagement rate?

@jasoncoffee has an engagement rate of 5.97% based on their recent videos.

How much does @jasoncoffee earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @jasoncoffee's estimated Creator Rewards earnings are $189 - $472 per month (only videos over 1 minute earn), with estimated sponsorship value of $105,193 - $252,463 per post.

How many TikTok videos has @jasoncoffee posted?

@jasoncoffee has posted 3.2K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @jasoncoffee's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos (1.1% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @jasoncoffee TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/jasoncoffee-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.