yoeslan

This creator ranks 144 out of 1349 tracked accounts and holds 21.3M followers, making it a giant that sits at 19.4 times the median follower count of 1.1M. The account has gained 280.5K followers every month over its 6.3 year lifespan, which marks the growth as fast for an account with this much history. A lifetime catalog of 1.4B total plays and 21.9M total likes establishes a large cumulative reach across the entire profile. The 1.3M shares indicate a high level of word of mouth distribution while the 3.1M saves suggest that the content has deep rewatch value for the audience. While the average views of 632.2K are in line with what an account of this size should produce, the 1.52% like rate falls well below the 4.93% median. This discrepancy suggests that while the content reaches a wide audience, it does not engage those viewers at the same rate as typical creators. The rest of this report breaks down the specific engagement metrics by content type.

This audience approves less than usual compared to the platform median. The low like rate puts them in rank 1235 of 1349. Saves are the most frequent action at 0.214% with 1,400 instances. Shares follow at 0.092% with 580 counts. Downloads occur at 0.053% for 334 units. Commenting is the least common behavior at 0.04% with 252 entries. This audience prioritizes personal reference and keeper value over public conversation or social advocacy. Brands should focus on utility driven content that rewards high intent retention rather than community building. The reach shows signs of instability. Only 7.4% of the 299 videos reached a 2x average, while 8 hit the 5x mark. A coefficient of variation of 3.28 indicates erratic and unpredictable reach patterns. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator due to their large reach. A follower count of 21.3M suggests a potential sponsorship range between $100,000 and $250,000 per campaign. Creator Fund payouts are much lower because they pay pennies per thousand views rather than scaling with total audience size. The ranking of 144 out of 1349 places this creator in a high tier that commands a premium price. Because they sit near the top of the platform, brands pay for the prestige of their name and can demand higher rates. A low like rate of 1.52 percent suggests some of that premium is tied to brand recognition rather than active engagement. The cost per view sits at roughly $0.40 to $0.80 based on the average views of 632.2K. This calculation helps a buyer determine if a quoted rate pays for actual reach or just for the name. These are modelled estimates from public metrics, not disclosed earnings.

Most content lives in the 30 to 60 second window. You should prioritize this duration because it captures the vast majority of the feed's volume. Longer clips over three minutes earn nearly double the engagement rate compared to those under 15 seconds. This gap makes the medium-length format a much more reliable vehicle for interaction than the shortest clips. Original audio dominates nearly every post on this page. Choosing unique sounds instead of trending tracks trades easy reach for a consistent brand identity. Captions stay brief at an average of 67 characters to keep the focus on the visual. Disabling both duet and stitch features keeps the experience contained and prevents other creators from remixing the content. The top video lasted 47 seconds and pulled in over 26 million views. This reach was 41.3 times higher than the typical performance of a standard post here. It earned 381.1K likes against only 8.4K comments, showing a heavy lean toward quick taps rather than debate. The high like-to-comment ratio means viewers enjoyed watching the clip without needing to participate in a discussion. Average views reach over 600k per post despite a large follower count of 21 million. This gap indicates a large established audience that is not actively engaging with every single piece of content produced. You should aim for consistent volume and high production value rather than chasing small-scale growth. The account maintains its presence through steady reach rather than frequent breakout spikes.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 to 60 seconds as they make up the majority of content. The over 180s category has the highest engagement at 1.99% but it is not the most common format used.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

The creator follows a Grind cadence because they post at a volume far exceeding the field median with high consistency in their output frequency. They produce over fifteen videos weekly compared to the typical two per week from other creators. This pace has been established for several months, making it a stable habit to rely on. While the gap between posts is short, the high variance in timing means they do not follow a clockwork schedule. Despite this erratic interval, their high follower rank and strong average views confirm they are a top-tier creator. New content typically lands during the peak hour of 14:00 UTC. You can expect a steady drumbeat of posts on Tuesday and Thursday while Saturday remains the quietest day for new uploads. Marketers can plan around this frequent flow to ensure consistent visibility.

Audience & Reach

The audience size sits at a top-of-field rank with a nineteen point four multiple over the median creator. This scale provides a campaign with broadcast-scale reach across a high volume of impressions. Geographic data shows the audience is concentrated entirely in the United States market. A brand can target this primary region effectively but cannot expect to reach viewers in other markets like Canada or Mexico through this specific profile. The like response sits far below the median at roughly one third of the expected rate. This indicates that while the reach is wide, the engagement per viewer is low for a sponsored message. A back catalogue with over one billion total plays means your brand tag sits next to content already consumed by many people. The placement functions as part of a long-standing archive rather than a fresh start for a new campaign. The creator fits the entertainment category because the high follower rank and low like rate indicate a broad reach that favors general interest over niche community engagement.