arsenal

This account is a giant that ranks 368 out of 1349 tracked creators with 11.4M followers, which is 10.4 times the median follower count. The growth trajectory is fast at 133.8K new followers every month for an account that is 7.1 years old. Average views reach 1.1M per video, which is high for an account of this size. The 9.93% like rate clearly exceeds the 4.93% median to indicate strong audience engagement. The rest of the report covers deeper engagement metrics and content performance.

The audience approves of content at double the median rate, ranking 267 out of 1349. This high approval indicates a loyal fan base that finds value in the primary output. The data shows a clear hierarchy of intent. Saves represent the most frequent action at 0.422% while shares follow at 0.181%. These are followed by comments at 0.082% and zero downloads. With 885 comments, 1.9K shares, and 4.5K saves, the audience prioritizes keeping content for later reference over active discussion or immediate word-of-mouth spread. Brands should treat this as a high-retention audience that values evergreen utility rather than just passive scrolling. Reach is inconsistent with a consistency cv of 1.23. Only 11.4% of 35 videos reached the 2x average mark, and only one video hit the 5x peak. This suggests a volatile reach pattern where growth happens in spikes rather than steady climbs. The audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals drive the primary revenue stream for this account. With 11.4M followers, an estimated annual sponsorship bracket of $500,000 to $800,000 is expected. This income dwarfs Creator Fund payouts because that program pays pennies per thousand views. Sponsorship fees scale with follower count and influence while the fund rewards only raw volume. The rank of 368 out of 1349 places this creator in a position of power. They sit well above the median and can command a premium for their reach. High engagement rates suggest they occupy the higher end of the projected range. A buyer should view the $800,000 upper limit as a starting point for negotiations rather than a fixed price. A cost-per-view check helps identify if a brand is paying for fame or for actual eyeballs. Dividing the top sponsorship band by 1.1M average views results in a rate of $0.72 per view. This figure helps a buyer determine if a quote is inflated by the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

This feed performs best in the 15 to 30 second window. Creators should aim for this length since it captures a much higher engagement rate than clips over 60 seconds. The gap between these two lengths is notable, with shorter clips earning roughly twice the engagement of longer ones. High original-sound usage shows a preference for brand identity over chasing trends. Short captions around 62 characters keep the focus on the visual content. Open duet and stitch settings invite others to interact with the footage directly. The top post lasted 21 seconds and pulled 6.6 times the normal reach of this account. It earned 503.1K likes against only 3.2K comments, meaning it won through quick taps rather than debate. Average views over 1 million indicate a large established presence. Success here depends on maintaining high volume for a huge audience rather than seeking small niche growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds. This duration represents the most frequent category of video length among the 35 recent posts.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a Grind pattern because they post at a volume far exceeding the field median with high frequency. Their output of over twelve videos per week creates a steady stream for brands to plan around. While their consistency score is only average, the gap between posts remains much shorter than the typical creator. This pace has been established for twenty days but requires more time to confirm as a long-term habit. New content most often lands on Friday and Sunday, with a peak upload window at 18:00 UTC. Thursday serves as the quiet day for new posts. Marketers can expect a frequent drumbeat of content rather than sporadic drops. You can time your campaign tie-ins around the high volume of updates on weekends.

Audience & Reach

The follower rank of 368 places this account at a scale well above the median creator. This positioning means a single campaign will reach a high volume of people rather than a niche group. The like response sits more than double the median rate. Such a high engagement ratio suggests that a sponsored post will land with much higher impact per viewer compared to average accounts. This audience fits the sports category because the high follower count and strong like response indicate a high-intent fan base.