Chris Leitz

This account ranks 969 out of 1349 creators and holds 255.6K followers, making it a small account because its size is 0.2x the median follower count of 1.1M. It gains roughly 6.0K followers per month, which represents slow growth for an account that has been active for 3.6 years. Average views reach 4.5M per video, which is well above what is expected for a creator with this many followers. However, the 1.91% like rate falls below the median of 4.93%, suggesting lower-than-average engagement relative to the total views received. The rest of this report breaks down the specific audience demographics and content performance metrics.

This audience approves of content at a much lower rate than the platform average. The low like ratio places the creator in the bottom percentile of community approval. Shares are the primary driver of engagement for this account. With a 1.625% share rate, users act as vocal advocates by passing content along to others. Saves at 0.189% show moderate intent to return for reference. This audience ignores comments and downloads. The raw counts of 72.8K shares against only 1.2K comments prove that word-of-mouth spread is the main way people interact with this content. Brands should focus on high shareability rather than community building or deep discussion. Reach remains unpredictable for this creator. Only three videos hit the 2x average mark and one reached the 5x threshold. A coefficient of variation of 3.69 indicates inconsistent reach across the feed. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary source of income for this creator. Based on a follower count of 255.6K, their market value sits in a band of $1,000 to $3,000 per post. This figure far exceeds what they would earn from the Creator Fund because that program pays only pennies per thousand views. Sponsorship revenue scales with brand authority and audience size while creator fund payouts remain tied strictly to raw volume. The rank of 969 out of 1349 places this creator below the median for follower count. This position means they are a value buy rather than a premium name who can dictate high prices. The quoted range serves as a ceiling to bargain under rather than a fixed salary. A cost per view check of $0.22 to $0.67 ensures buyers do not overpay for the name when average views reach 4.5M. These are modelled estimates from public metrics, not disclosed earnings.

Short clips define this account, with most posts landing under 15 seconds. Target this shorter format to match the current high performance of the feed. The gap between these short clips and those over sixty seconds is notable, as the longer content fails to capture the same engagement. Original audio dominates the strategy at a 90% share rate. This choice prioritizes a unique brand identity over the reach gained from trending sounds. Short captions averaging 32 characters keep the focus on the visuals. Open duet and stitch settings invite other creators to remix the content. The standout clip lasted only 6 seconds and reached nearly 20 times the normal view count. It earned 1.7 million likes against just over 22,000 comments, showing a heavy lean toward quick taps rather than debate. Average views of 4.5 million per video mark this as an established account with high steady volume.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 23 out of 30 videos in this range. No engagement line is provided for this chart.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post at double the field median with a high frequency rank. While the short gaps between posts indicate a prolific output, the high consistency score means their posting schedule is erratic rather than clockwork. This behavior has persisted for two months. You can expect frequent new content, though the specific timing of these drops lacks a predictable rhythm. New videos land most often on Thursday and Sunday, while Tuesday remains the quietest day. The busiest hour for uploads occurs at 18:00 UTC. Marketers can plan for a steady volume of content but should not rely on a fixed schedule to time a precise tie-in.

Audience & Reach

The follower count ranks below the median for this account at a zero point two multiple. This means a single campaign will reach a niche group rather than reaching broad broadcast audiences. The like rate sits well below the median of nearly five percent. A lower engagement ratio suggests that while views are high, the specific audience interaction with each post is less frequent. This profile fits the entertainment category because the low like response and small follower rank indicate an audience that consumes content passively at a local scale.