3.0M
Followers
152
Following
133.9M
Total Hearts
2.5K
Videos
53.4K
Avg Hearts/Video
2.44%
Engagement Rate
6.5y
Account Age
38.4K
Followers/Month
1.7M
Hearts/Month
32.1
Videos/Month
Account Overview
What This Report Covers
This creator ranks 514 out of 1349 tracked accounts and holds 3.0M followers, which is 2.7 times the median size of 1.1M. This makes the account a mid-tier name in our database. The growth rate of 38.4K new followers per month indicates steady progress for an account that has been active for 6.5 years. While the average view count of 3.2M is high, the like rate of 2.30% falls below the 4.93% median. This gap suggests that while the content reaches a broad audience, it fails to generate the typical level of engagement expected from an account of this size. The rest of the report breaks down these engagement gaps and provides a deeper look at audience behavior.
Account Classification
| Account Size | Macro (1M+) |
| Account Age | 2019-08-22 |
| Verification | No |
| Language | EN |
| Follower Ratio | 20K:1 |
Data Summary
| Videos Analyzed | 37 |
| Avg Plays per Video | 3,249,124 |
| Avg Likes per Video | 74,874 |
| Engagement Rate | 2.44% |
Engagement Analysis
Based on 37 videos
This audience approves less than the typical viewer. The low like rate ranks 1070 out of 1349. Saves represent the strongest form of intent with a 0.156% rate, followed by shares at 0.112%. Comments happen much less often at 0.025%. These figures reflect 5.1K saves, 3.6K shares, and 817 comments per video. The audience prioritizes saving content for future reference and sharing it with others over joining a public conversation. Brands should focus on high-utility content that serves as a resource rather than trying to spark community discussion. Reach is inconsistent across the 37 videos. Four videos hit the 2x average while only three reached the 5x mark. A consistency score of 3.15 indicates erratic reach patterns. This is an active audience.
3.2M
Avg Plays/Video
74.9K
Avg Likes/Video
817
Avg Comments/Video
3.6K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
2.9M
Median Plays
6.8K
Median Likes
17.8M
75th Percentile
56.7M
Top Video
26.45
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
120,217,606
Total Plays
2,770,355
Total Likes
30,214
Total Comments
134,944
Total Shares
188,082
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
2.30%
Likes / Views
0.03%
Comments / Views
0.11%
Shares / Views
0.16%
Saves / Views
Likes are the most common engagement at 2.3% while comments are the lowest at 0.025%. This shows that viewers prefer reacting to content rather than starting conversations.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
10.80%
2x Avg (4 of 37)
0%
5x Avg (3 of 37)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 3.15
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships drive the primary revenue stream for this creator due to their 3 million followers. This audience size suggests a brand deal range of $15,000 to $25,000 per post. Creator Fund payouts are far less lucrative because they pay only pennies per thousand views regardless of total follower count. Sponsorship fees scale with the established reach of the account while the fund relies purely on volume. The rank of 514 out of 1349 puts this creator in a position to command a premium over average accounts. They can demand higher rates because their following is 2.7 times the median size. However, the lower like rate suggests they may be more affordable than the top tier of creators who have peak engagement. A buyer should treat the $25,000 ceiling as a starting point for negotiations rather than a fixed fee. A cost per view check helps determine if a quote pays for reach or for fame. At 3.2 million average views, a $18,000 quote yields a cost per view of roughly $0.0056. This figure allows buyers to see if the price is inflated by the creator's name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 3.2M views/video
$2,086 – $4,172
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 3.0M followers (Macro (1M+))
$15,000 – $36,000
Industry rate for macro (1m+) creators
Content Strategy Analysis
Based on 37 videos
Short clips under 15 seconds dominate this feed and grab the most attention. Most videos fall into this bucket, while longer content over one minute performs poorly in comparison. You should stick to sub-15 second clips because they capture more engagement than the longer formats offered here. Original audio is used on every post, meaning the account prioritizes a unique brand identity over the reach of trending songs. Short captions average 48 characters to keep the focus on the visual. Opening both duet and stitch options invites other creators to remix these videos. The top video reached nearly 18 times the normal view count with a duration of 67 seconds. It earned 2 million likes against only 18.3k comments, showing that it won through passive watching rather than active debate. Average views exceed 3 million per post, marking this as an established account with high reach. Focus on consistent brand elements rather than trying to find a breakout niche.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
25s
Average Duration
The account favors videos under 15 seconds with 27 out of 37 videos in this range. There is no engagement line provided to determine if this length performs best.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 37 videos
This creator follows a Sparse high-production cadence because their low posting frequency is offset by a top-tier follower rank and high average view counts. They post roughly once every week, which falls below the field median but aligns with a high-effort production strategy rather than neglect. This pace has been established for nearly a year, making it a durable habit. However, the high consistency coefficient indicates an erratic rhythm where posts appear in bursts rather than on a clockwork schedule. Marketers should expect sporadic drops rather than a steady drumbeat of content. New posts are most likely to land on Sunday or Monday, while Wednesday remains the quietest day for uploads. The busiest hour for new content is 01:00 UTC.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 0.9 |
| Avg Gap Between Posts | 193.7h |
| Data Range | 290 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts most often on Sunday and Monday, with the busiest hour being 1:00 UTC. The posting frequency is low at 0.9 posts per week.
Top Videos
Top 10 by play count
108.8M
Combined Plays (Top 5)
2.7M
Combined Likes (Top 5)
21.8M
Avg Plays per Top Video
Pinned Videos
Videos pinned to the top of @614lyfe's profile page
Simple hack for any cut #lifehacks #asmr
23.7M
Views
55.9K
Likes
791
Comments
15.0K
Shares
5.7K
Saves
Why you don’t eat the snow #satisfying #winter
6.6M
Views
67.8K
Likes
3.4K
Comments
5.3K
Shares
5.4K
Saves
Fancy Sumo orange vs veggie tooper #asmr #fruit #satisfying
4.0M
Views
9.1K
Likes
174
Comments
445
Shares
908
Saves
Strawberries vs shredder #lifehack #satisfying #strawberry
1.7M
Views
2.9K
Likes
115
Comments
156
Shares
360
Saves
3 more top videos for @614lyfe
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The follower rank of 514 and a multiple of 2.7 indicates an audience that exceeds the typical creator profile. A brand can expect high reach for any single campaign across this account. Location data is not available for this profile. The like response sits well below the median, showing a much lower engagement rate per viewer. This suggests the content reaches many people but the message may struggle to spark an immediate reaction from those viewers. The audience fits the entertainment category because the high play count combined with the low like ratio suggests passive consumption of high-volume content rather than niche community interaction.
Key Takeaways
Strengths
- + Established follower base of 3,000,000
- + Consistent growth at 38.4K followers/month
- + Active posting schedule (0.9 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
- ~ Improve engagement rate through interactive content formats
Summary
This analysis of @614lyfe reveals a macro (1m+) TikTok presence with 3,000,000 followers. The account demonstrates an engagement rate of 2.44%, averaging 3.2M plays per video across 37 analyzed videos. Key strengths include 133.9M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @614lyfe's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 37 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026