Meiqi Liu🇨🇳🇳🇬

This account ranks 520 out of 1349 tracked creators and holds 2.9M followers, which is 2.6 times the median follower count of 1.1M for a mid-tier name. It gains 90.4K followers per month to maintain growth that is fast for an account aged 2.7 years. The average of 1.7M views per video is in line with what a creator of this size would expect. However, the 10.57% like rate more than doubles the median of 4.93%, indicating high engagement relative to the typical user. The rest of this report covers detailed content performance and audience demographics.

This audience approves of content at more than double the median rate. The high like rate places the creator in the top 15% of the platform. Saves represent the most frequent action with a 0.416% rate compared to shares at 0.113% and comments at 0.081%. These figures translate to 7.2K saves, 1.9K shares, and 1.4K comments per video. The audience over-indexes on saving content as a reference tool while under-indexing on active discussion. A brand should expect high retention and long-term utility rather than immediate conversational volume. Reach is inconsistent with a coefficient of variation of 2.37. Only two videos reached the 5x multiplier while two hit the 2x mark. This suggests a volatile reach pattern that fluctuates well between posts. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue stream for this creator due to their large follower base. A profile with 2.9M followers typically commands a sponsorship fee between $10,000 and $30,000 per post. Creator Fund payouts are much lower because they scale by views and pay only pennies per thousand impressions. The rank of 520 out of 1349 places this creator in a position where they command a premium over the median. They sit well above the midpoint of the platform, meaning their high engagement rate helps justify a higher price point within their bracket. A buyer can use the $30,000 upper limit as a ceiling to negotiate down from. This calculation yields a cost per view of roughly $0.017. This figure allows brands to see if a quoted rate pays for actual reach or just for the name. These are modelled estimates from public metrics, not disclosed earnings.

The feed relies on longer content with most videos lasting between 60 and 180 seconds. Create clips in this duration to match the core style of the account. Original audio dominates at a 72.7% share, meaning the creator prioritizes a signature sound over the reach of trending tracks. Captions average 173 characters to provide extensive context for every clip. Open duet and stitch settings invite other creators to interact with the content. The top video lasted 72 seconds and pulled 22.1 million views, which is over 12 times the normal reach seen here. It earned 1.6 million likes against only 7.3k comments. This lopsided ratio shows the clip gained large passive interest rather than sparking deep conversation. Average views of 1.7 million confirm this account has a large established base. Focus on high production value for consistent reach rather than seeking a small breakout.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds. This length is the most common format for these videos.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post well above the field median with a high volume of content relative to the average. They currently produce more than triple the median weekly output. While the follower count ranks them in the top tier of the platform, the current posting pace is relatively new and has only been established for about two months. The gap between posts varies well, making their specific timing less predictable than a clockwork schedule. New content typically lands on Monday and Wednesday around 21:00 UTC. Saturday remains the quietest day for new uploads. Marketers should expect frequent drops rather than sporadic updates, though they should plan tie-ins primarily for the active weekday windows.

Audience & Reach

The follower count sits at a 2.6x multiple above the median creator. This indicates an audience that provides more reach than the average account but lacks the top-of-field status required for broadcast-scale campaigns. The like rate exceeds the median by over double the typical percentage. High engagement relative to views means a sponsored message earns a stronger response from viewers compared to standard placements. This audience fits the beauty and personal care category because the high like response indicates a concentrated interest in the content style.