Yarelyly

This creator ranks 322 out of 1349 tracked accounts and holds a follower count of 12.7M which is 11.6 times the median size of 1.1M. This makes the account a giant in the current landscape. The growth rate of 161.6K new followers every month over its 6.6 year lifespan indicates fast and consistent expansion. A lifetime footprint of 1.2B total plays across the catalog establishes a large scale of reach for any potential partner. The 94.2M total likes confirm high engagement while 6.0M shares indicate that content frequently moves beyond the immediate circle to find new audiences. The 6.7M total saves suggest that the content has high rewatch value and serves as a reference point for viewers. An average of 1.2M views per video aligns with what an account of this size should produce. The like rate of 7.78% beats the median of 4.93% to show that the audience is highly active. The following report breaks down these engagement metrics in more detail.

The audience shows higher approval than average with a 7.78% like rate compared to the 4.93% median. This puts the creator in rank 427 of 1349. Saves represent the strongest intent to return for this audience at 0.556%. Shares follow at 0.492% while downloads reach 0.054% and comments sit at 0.03%. These actions total 7,000 saves, 6,200 shares, 669 downloads, and 371 comments per video. The audience prioritizes keeping and sharing content over active conversation. Brands should focus on high-value evergreen assets that encourage bookmarking rather than community building. Reach is inconsistent across the 273 videos. Only 12.1% of content hit the 2x average mark with 33 videos reaching this level. Ten videos reached the 5x threshold. A consistency coefficient of 2.41 indicates erratic reach patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator due to their large following. A creator with 12.7M followers can command an estimated sponsorship band of $40,000 to $60,000 per post. Creator Fund payouts scale only with views and pay mere pennies per thousand impressions. This makes brand partnerships the primary way to monetize a large audience compared to platform payouts. A rank of 322 out of 1349 places this creator in a position of power where they can command a premium for their influence. They are far above the median, allowing them to be selective with briefs rather than just accepting every offer. The high like rate suggests deep engagement that justifies pricing at the top of the expected range. A buyer should use the $40,000 to $60,000 band as a starting point for negotiations. A cost per view check reveals a price point between $0.03 and $0.05 per video. This calculation helps a brand determine if they are paying for actual reach or for the creator's specific name. If a quote exceeds this math, the buyer is paying a premium for the brand equity of the profile. These are modelled estimates from public metrics, not disclosed earnings.

Short clips dominate this feed with more than half of the content landing under 15 seconds. This specific format earns a 9.33% engagement rate while longer videos over one minute drop to 5.87%. Choosing the shorter cut provides nearly double the engagement per view compared to the longer options. Focus on sub-15 second clips as the primary strategy for maximizing interaction. Original audio appears in over three quarters of the posts. This choice trades potential reach from trending sounds to build a recognizable brand identity. Captions stay brief at an average of 43 characters to keep the focus on visual content. Disabling both duet and stitch features keeps the experience closed to others, ensuring all attention remains on the core footage. The top video lasted just 12 seconds and reached 36.3 million views. This performance was about 29 times the typical reach seen across other posts. It earned over one million likes against only 12.9k comments, showing a heavy tilt toward quick taps rather than active debate. Passive watching drove this peak rather than a community discussion in the replies. Average views sit at 1.2 million per post despite the large follower count. This high floor means the account operates with established scale rather than seeking new growth. Content strategy here should prioritize maintaining consistent engagement for a large audience. Every video already reaches a substantial crowd regardless of which specific creative tactic is used.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors short videos under 15s since they make up more than half of the total content. These shorter videos also perform better with a 9.33% engagement rate compared to longer formats.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind cadence because their posting frequency is double the field median and they maintain a steady output of nearly four videos weekly. This high volume has remained consistent for nearly a year and a half, making it a reliable pattern to trust. Although the variance in timing between posts makes the exact schedule less predictable than some peers, the sheer volume provides a dependable drumbeat for your campaign. You can expect fresh content on Wednesdays and Fridays, with many uploads occurring around 02:00 UTC. Tuesday serves as the quiet day where new content is less likely to land. Given their high follower rank and consistent output, you can plan activations around these specific windows to align with a frequent stream of new posts.

Audience & Reach

The account holds a top-of-field rank with an eleven point six multiple above the median creator. This positioning means a single campaign can reach a broadcast-scale audience rather than a niche segment. A high like rate of over seven percent exceeds the median by nearly three points. Such engagement levels indicate that a sponsored message will land more effectively per viewer than on a standard account. The audience is concentrated in Argentina, which accounts for ninety five percent of the content reach. While this provides strong access to the Argentine market, brands cannot expect to reach viewers in Venezuela or France through this specific creator. A global campaign would require additional partners to capture those secondary regions. Total views across the archive exceed one billion plays. Because a brand tag sits alongside such a deep history of content, it joins a portfolio that has been viewed many times over rather than starting from zero. This volume means the brand enters an ecosystem with high cumulative exposure. The audience fits the beauty and lifestyle category because the size allows for broad reach while the high like rate indicates strong content affinity.