siennamaegomez

This creator sits as a giant in the field with a rank of 323 out of 1349 tracked creators and 12.7M followers which is 11.5 times the median follower count. The account has gained 170.4K followers every month for 6.2 years making its growth trajectory fast. A lifetime footprint of 1.1B total plays across the catalogue establishes a large historical reach while 110.4M total likes indicate high levels of consistent engagement from the audience. The 1.7M total shares suggest a strong level of word of mouth spread while 2.7M total saves confirm that the content has high rewatch value and utility for viewers. Average views of 492.4K per video are in line with what an account of this size would predict. The like rate of 9.81% is much higher than the 4.93% median which confirms a highly active relationship between the creator and her audience. The following report provides a deeper analysis of these specific engagement metrics and content performance trends.

The audience approves of content at double the median rate, ranking 277 out of 1349. This indicates high initial interest and positive sentiment from viewers. Saves represent the most frequent action with a 0.239% rate. Shares follow as the second most common behavior at 0.153%. The audience comments 0.018% of the time while downloads sit at 0.0%. These figures translate to 1,200 saves, 752 shares, 90 comments, and 1 download per video. Savable content and word-of-mouth spread are the primary drivers here. The audience ignores the comment section in favor of archiving information for later use. Brands should prioritize high utility or evergreen value to capture this intent to return. Reach is inconsistent across the 293 videos. Only 8.9% reached twice the average, while 13 videos hit the five-fold mark. A coefficient of variation of 3.09 indicates erratic reach patterns rather than steady growth. This audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals represent the primary revenue stream for this creator. With 12.7M followers, they command a sponsorship value between $50,000 and $100,000 per post. This high ceiling exists because brand partnerships scale with follower count. Creator Fund payouts depend on views and pay only pennies per thousand impressions. These funds cannot compete with the premium rates earned from direct brand integrations. The rank of 323 out of 1349 places this creator in a position of power. They sit well above the median, allowing them to command a premium for their name and influence. A buyer should view the $50,000 to $100,000 range as a starting point rather than a ceiling. The high like rate of 9.81 percent suggests they occupy the top end of that bracket. A cost per view check helps identify if a quote pays for reach or fame. Dividing the top end of the sponsorship band by 492.4K average views results in roughly $0.20 per view. This figure serves as a gut check to see if a brand is overpaying for name recognition alone. These are modelled estimates from public metrics, not disclosed earnings.

Short clips form the core of this feed since nearly half of the content stays under 15 seconds. Longer videos over three minutes earn a much higher engagement rate at 10.44% compared to just 6.47% for the 30 to 60 second bracket. Choosing the longer format provides a notable boost in interaction per view, making it worth nearly double the engagement of mid-length clips. Prioritize these longer segments to maximize how much each viewer interacts with the content. Original audio dominates the strategy at over 74% of the posts. This choice trades away potential reach from trending sounds to build a distinct and recognizable brand identity. Captions stay very brief at an average of 39 characters, ensuring the visual remains the primary focus. Turning off both duet and stitch features keeps the experience contained and prevents other creators from remixing the content. The standout video lasted 28 seconds and reached 18.9 million views, which is about 38 times the typical reach for this account. It earned over 3.5 million likes against only 9.1k comments. This ratio of roughly 379 likes per comment shows that viewers preferred quick interaction rather than starting a conversation. The clip succeeded through high-volume passive watching. Average views at nearly 500k indicate an established audience with large reach. Growth strategies for this account should focus on maintaining consistent volume and engagement levels. Success here relies on the existing scale rather than seeking out new discovery.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors short content with 142 videos under 15 seconds. The 30 to 60s category performs worse than the over 180s length in terms of engagement.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind pattern because they post well above the field median with a high frequency rank. They produce over seven videos weekly while the average creator posts less than two. This pace has been established for nearly a year, making it a durable habit for your planning. While their consistency grade is lower due to erratic gaps between uploads, the sheer volume of content provides many opportunities for visibility. Content typically lands on Sunday and Monday with a peak upload window at 00:00 UTC. Friday is the quietest day for new posts. You can expect a dependable drumbeat of content rather than sporadic drops. Marketers should target Sunday or Monday to time a specific tie-in around fresh uploads.

Audience & Reach

This account holds a top-of-field rank with an eleven point five multiple over the median follower count. Such a position means a single campaign can reach a broadcast-scale audience rather than a niche segment. The like response sits at nearly double the median rate of 4.93 percent. This high engagement ratio suggests that a brand message will land with more impact per viewer than typical content on the platform. Geography data shows the audience is concentrated in the United States, which holds a 97 percent share of the sampled videos. A buyer can expect to reach this primary market effectively through this creator. However, because the Spanish and French shares are only one percent each, a global campaign would require additional creators to reach those specific regions. The lifetime footprint includes approximately 1.1 billion total plays across the back catalogue. Because your brand tag will sit beside content that has already been viewed over a billion times, it is not a fresh start for the audience. The audience fits the beauty and lifestyle category. This selection aligns with the high like response and the broadcast-scale reach available to a partner.