Wilsem Hardware

Wilsem Hardware

@wilsem.hardware

Superset Tile Adhesive Quality Stainless Steel Products Both Wholesale and Retail Contact us ☎️

Joined 2025-10-17

189.0K

Followers

109

Following

2.8M

Total Hearts

105

Videos

26.7K

Avg Hearts/Video

lifetime average

1.44%

Engagement Rate

0.4y

Account Age

44.6K

Followers/Month

lifetime average

660.7K

Hearts/Month

lifetime average

24.8

Videos/Month

lifetime average

We also record @wilsem.hardware's follower count over time. See the @wilsem.hardware TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Wilsem Hardware (@wilsem.hardware) is a TikTok account with 189.0K followers and 105 videos. That ranks 1,028 of the 1,349 accounts with a TKMetrics report by followers, 0.2x the median account. Since it was created 0.4 years ago it has averaged 44.6K new followers a month.

Account Classification

Account Size Mid-Tier (100K+)
Account Created 2025-10-17
Verification No
Profile language (app setting) EN
Follower Ratio 1.7K:1

Data Summary

Videos Analyzed 34
Avg Plays per Video 5,008,628
Avg Likes per Video 70,086
Engagement Rate 1.44%

Engagement Analysis

Based on 33 of 34 videos, leaving out 1 pinned video

Leaving out its 1 pinned video, the other 33 videos we analysed got an average of 5.0M plays and 1.4% of viewers liked them, 0.3x the 4.5% median like rate of the creators we track. Saves (0.07% of views) outnumber shares (0.03%); comments are 0.01%.

5.0M

Avg Plays/Video

70.1K

Avg Likes/Video

581

Avg Comments/Video

1.3K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 34 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 33 that aren't pinned.

703.6K

Median plays, top 10 videos

2.0K

Median likes, top 10 videos

2.0M

75th percentile plays

147.4M

Top Video

380.65

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime. These totals include the 1 pinned video.

165,424,416

Total Plays

2,313,874

Total Likes

19,186

Total Comments

42,096

Total Shares

116,746

Total Saves

Engagement Ratios

@wilsem.hardware turns 1.4% of views into likes, 0.07% into saves and 0.03% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 466 Mid-Tier accounts with a TKMetrics report (median 3.3%, middle half 2.2% to 5.14%).

Bottom quarter

1.40%

Likes / Views

0.01%

Comments / Views

0.03%

Shares / Views

0.07%

Saves / Views

The engagement rates for comments, shares, and saves are all below 0.1%.

Viral Hit Rate

6.1% of this account's videos beat its own average views by 2x, a breakout rate higher than 14% of the creators we track. The 5x figure is the same measure at five times the norm.

6.1%

2x Avg (2 of 33)

3.0%

5x Avg (1 of 33)

Measured against the average of the 33 videos that aren't pinned.

Consistency Score

@wilsem.hardware's view count swings by a CV of 5.19, steadier than 3% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 5.19

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 5.0M views/video, leaving out 1 pinned video, and about 24.8 videos a month (its lifetime average: videos posted over account age)

$97 – $243

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (4 of 34 analysed videos, with under 1% of their views)

Sponsorship Value (Est. Per Post)

Based on 189.0K followers

$1,512 – $2,835

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 34 videos

2 of the 33 videos that aren't pinned (6.1%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 3 of 34 videos are under 15 seconds and 4 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

58s

Average Duration

<15s
3
15-30s
1
30-60s
26
1-3min
3
3min+
1

The account favors videos between 30 and 60 seconds as they make up the vast majority of content. The average video length is 58 seconds.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

88.2%
30 of 34

Posting Patterns & Optimal Timing

Based on 34 videos

The videos we analysed went up most often on Thursday and most around 12:00 and 13:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 34 videos we analysed include 1 pinned video, which TikTok keeps at the top of a profile however old it is. Counting it stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count the same videos.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Thursday
8
Tuesday
6
Monday
6
Wednesday
5
Saturday
4
Friday
3
Sunday
2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

Thursday and Tuesday are the top upload days while Sunday is the quietest day.

Top Videos

Top 10 by play count

161.5M

Combined Plays (Top 5, not pinned)

2.3M

Combined Likes (Top 5)

32.3M

Avg Plays per Top Video

Pinned Video

Videos pinned to the top of @wilsem.hardware's profile page

Replying to @spartanwarriorpromotions The Best In East Africa 👍🔥Superset

Posted Feb 12, 2026

139.7K

Views

1.0K

Likes

24

Comments

9

Shares

54

Saves

Jan 21, 2026

Check this 👉 @Dave_Magics🎩

147.4M

Views

1.8M

Likes

10.0K

Comments

35.8K

Shares

93.1K

Saves

⏲ 40s ▶ 540p ♪ original sound - Long Syrics 576×1024
Jan 21, 2026

Replying to @IBRA LE MOUNDOULAIS 🔥Superset Tile Adhesive. The Best for your house Tiles 🔥👍👍

10.3M

Views

490.8K

Likes

7.3K

Comments

6.0K

Shares

21.9K

Saves

⏲ 49s ▶ 540p ♪ original sound - Long Syrics 576×1024
Jan 20, 2026

Available at Wilsem Hardware, Gayaza Road Kumukaaga

2.0M

Views

4.1K

Likes

652

Comments

47

Shares

292

Saves

⏲ 56s ▶ 540p ♪ Kunsi – Vyroota 576×1024
Jan 22, 2026

Superset Is Available At Mirage Tiles Mu Industrial Area . After Getting your Tiles Dont forget You Need The Best Tile Adhesive To Fix Them . And thats only ( Superset Tile Adhessive )

963.7K

Views

2.5K

Likes

174

Comments

24

Shares

155

Saves

⏲ 58s ▶ 540p ♪ original sound – Wilsem Hardware 576×1024
Jan 19, 2026

We Only have Original /Quality Stainless Pipes At Wilsem Hardware Gayaza Road Kumukaaga 🔥

863.8K

Views

2.8K

Likes

226

Comments

43

Shares

198

Saves

⏲ 57s ▶ 540p ♪ original sound – Wilsem Hardware 576×1024

5 more top videos for @wilsem.hardware

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Hashtags in the analysed videos

Each of these appears in one of the videos we analysed, so none stands out as a regular tag for this account.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

wilsem (19) gayaza (13) road (13) ku (12) hardware (12)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

21 unique sounds
original sound - Wilsem Hardware 6x
original sound - PR Marketing Agency 5x
оригинальный звук - Songs and lyrics - Songs and lyrics 3x
original sound - Johnblaqofficial 2x
original sound - Long Syrics - Long Syrics 2x
original sound - Ava Peace 1x
Over - R2Bees 1x
оригінальний звук - ріжочек.ua!! 1x
Stay - Gael Will 1x
original sound - GuNtaLk LyRiCs ✍️🔫 1x

What the numbers say

Strengths

  • + Fans save videos (0.07% of views) 2.8x as often as they share them

Watch-outs

  • ~ Like rate 1.4%, below the 4.5% median like rate of the creators we track
  • ~ Uneven plays from video to video (grade D)

Questions about @wilsem.hardware

How many followers does @wilsem.hardware have on TikTok?

@wilsem.hardware has 189.0K followers on TikTok.

What is @wilsem.hardware's TikTok engagement rate?

@wilsem.hardware has an engagement rate of 1.44% based on their recent videos.

How much does @wilsem.hardware earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @wilsem.hardware's estimated Creator Rewards earnings are $97 - $243 per month (only videos over 1 minute earn), with estimated sponsorship value of $1,512 - $2,835 per post.

How many TikTok videos has @wilsem.hardware posted?

@wilsem.hardware has posted 105 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @wilsem.hardware's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 34 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 23, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @wilsem.hardware TikTok stats and analytics, data as of 23 February 2026. https://tkmetrics.com/blog/wilsem-hardware-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.