Breezi

This account ranks 1032 out of 1349 tracked creators and holds a follower count that is 0.2 times the median size of 1.1 million, making it a small account. Growth has been slow over its 7.4 year lifespan with an addition of 2.1K followers every month. While average views reach 701.5K, the engagement rate of 5.94% exceeds the 4.93% median to show strong resonance with the audience. The rest of this report covers specific content performance and audience demographics.

This audience approves of the content at a rate above the platform median. The engagement mix reveals how followers interact with the content beyond passive viewing. Saves represent the highest intent to return at 0.325%, followed by shares at 0.139% and comments at 0.026%. With 2,300 saves, 972 shares, and 182 comments per video, this audience prioritizes personal reference over public conversation. The high save-to-comment ratio suggests viewers treat the content as a resource to keep rather than a topic to discuss. Brands should focus on educational or utility-based content that prompts saving. Reach is inconsistent due to a high consistency coefficient of 1.46. Only 3 videos hit the 2x average mark while one reached the 5x threshold. This indicates a volatile reach pattern rather than steady growth. This audience behaves as an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. Based on 186.4K followers, expected sponsorship payouts fall between $1,500 and $3,000 per post. This high variance exists because Creator Fund payouts scale with views but pay only pennies per thousand. Sponsorship income scales with follower count to reward the audience size rather than just raw reach. The rank of 1032 out of 1349 positions this creator as a value buy for brands. A top-ranked name commands a premium and can decline low offers, but a below-median profile allows buyers to negotiate harder. The quoted range serves as a ceiling to bargain under rather than a set salary. A cost per view check of roughly $0.012 tells the buyer if they are paying for a specific name or for actual reach. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed and drive the most engagement. This format outperforms the 30 to 60 second bucket by a factor of nearly ten times in reach. Keep your content brief to capture the attention of the primary audience. Using original audio for nearly 79% of posts means this account favors a consistent brand identity over the quick boost of trending sounds. Captions stay concise at 78 characters, providing enough context without cluttering the screen. Open duet and stitch settings invite other creators to remix the content and expand its reach. The standout video hit 12 seconds and pulled 5.5 million views, nearly eight times the average reach for this account. It earned 67k likes against only 159 comments, proving that quick taps beat deep discussion in this niche. This lopsided ratio shows that passive viewing is the primary way users interact with the best-performing content. Average views of over 700k indicate a large established reach rather than an emerging small account.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 31 out of 38 videos falling into this category. The average length is 15s.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production is the pattern for this account because it maintains a top-tier follower rank and high average views despite posting well below the field median. This pace has remained stable for over two years, establishing a durable habit of quality over volume. The consistency grade reflects an erratic rhythm with wide gaps between posts rather than a clockwork schedule. Content typically lands on Thursday and Friday, while Monday remains the quietest day. New uploads most often appear around 23:00 UTC. Marketers should expect sporadic drops rather than a steady drumbeat of content. You can plan your tie-ins around the Thursday and Friday windows to align with these specific upload dates.

Audience & Reach

The audience size sits at a 0.2x multiple of the median creator. This indicates the reach is limited in scope and does not qualify as broadcast-scale for a single campaign. A like response above the median means your message earns more engagement per viewer than the average account. This higher rate suggests that content from this creator carries more weight with the audience than typical posts in this category. The profile fits the beauty category because the high engagement rates and niche follower count suggest an audience that responds well to aesthetic-focused content.