ROMINA

Sitting at rank 135 out of 1349 tracked creators, this account is a giant that holds 21.7M followers, which is 19.8 times the median follower count of 1.1M. The growth trajectory is fast as it gains 180.1K followers every month despite being an established account that is over 10 years old. This creator has built a large catalog scale with 1.8B total plays and 91.8M total likes accumulated since inception. The 5.0M total shares indicate a high level of word of mouth movement across the community while the 19.7M total saves suggest that the content provides lasting value for viewers to revisit or keep as a reference. Her reach is solid because the like rate of 5.04% clears the median of 4.93%. Furthermore, the average of 382.3K views per video remains in line with what an audience of this size should produce on average. The following report breaks down specific engagement patterns and content performance across different categories.

The audience approves of content at a rate higher than the platform median. This group ranks 660 out of 1349 for engagement. High save rates of 1.08% compared to shares at 0.274% and downloads at 0.086% indicate high intent to return. The raw figures show 4,100 saves, 1,000 shares, 328 downloads, and 241 comments. Saves are the dominant behavior for this audience. This identifies the content as a reference point that users want to keep. Low share and download rates suggest a more private consumption habit rather than public advocacy or device storage. A brand should focus on creating evergreen utility. The reach shows some volatility with a consistency score of 0.97. Four out of 20 videos reached the 2x average threshold, but none reached the 5x mark. This suggests a stable base with occasional peaks rather than unpredictable spikes. The audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. With 21.7M followers, she occupies a high bracket where brands pay a premium for access to her established audience. Creator Fund payouts offer much lower returns because they scale with views and pay only pennies per thousand. Sponsorship deals scale with follower count and offer far more stability than view-based rewards. Her rank of 135 out of 1349 means she commands a high price for her name. She sits in a tier where brands pay for influence rather than just reach, allowing her to be selective with partners. A buyer should treat the estimated $200,000 to $300,000 range as a starting point for negotiation. Her 5.04 percent like rate suggests she maintains high engagement despite her scale. A cost per view check helps identify if a quote pays for reach or status. Dividing the top of the sponsorship band by 382.3K average views results in a cost of about $0.78 per view. This figure helps buyers determine if a quoted rate is justified by the volume of impressions. These are modelled estimates from public metrics, not disclosed earnings.

Longer clips form the core of this feed since almost every post lasts between 60 and 180 seconds. Making content in the 30 to 60 second range results in a lower engagement rate than the 1 to 3 minute format by about 0.22 points. Focus on the longer duration as your standard to capture more interaction from the audience. Original audio dominates at a 95% share, showing a preference for brand identity over the reach of trending sounds. This choice builds a specific atmosphere rather than riding popular waves. Captions average 95 characters to provide enough context without being wordy. Disabling both duet and stitch functions keeps the content exclusive to this profile and prevents others from remixing the footage. The top video reached 1.4 million views, which is roughly 3.5 times the normal reach for a post on this account. It lasted 72 seconds and earned 80.3K likes against only 1.1K comments. This ratio of 74 likes per comment indicates that the clip gained traction through passive watching rather than active debate. Average views sit at 382.3K, which confirms a large established following. Strategy should focus on maintaining this high floor rather than searching for viral spikes. The account maintains a consistent reach across its primary content style.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 to 180 seconds as it produced 17 out of 20 posts in this range. This preferred length performs better than the 30 to 60 second category by a margin of 0.22%.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind pattern because their posting frequency sits well above the field median with a high volume of content. They post over six times weekly while the average creator posts less than two. This rapid pace has remained steady for several months, establishing it as a durable habit. While the high consistency score indicates some variance in gap timing, the sheer volume of output provides a reliable stream for brand planning. New content most frequently lands on Tuesday and Wednesday. The busiest hour for new uploads is 19:00 UTC. Sundays are the quietest day for fresh posts. Marketers can expect a dependable drumbeat of content rather than sporadic drops. You can reliably time a campaign tie-in around their heavy activity during the midweek window.

Audience & Reach

This creator holds a top-of-field rank with a follower count nearly twenty times the median. A brand can expect notable reach from a single campaign due to this high standing. Data shows the audience sits exclusively in the United States market at a 100% share. Because no other regions are represented, a global brief would require additional creators to reach audiences outside of the US. The like response exceeds the median by a small margin. This indicates that a sponsored post will achieve a stronger engagement rate per viewer than the average creator. A back catalogue of nearly two billion total plays means a brand tag sits beside content that has already been watched billions of times, not as a fresh start. The audience fits the beauty and personal care category because the high follower rank combined with an above-average like response suggests a stable interest in lifestyle content.