Noemi Nikita

Noemi Nikita

@noeminikita

📧: Switzerland 🇨🇭 Impressum ⬇️

link.me/noeminikita Joined 2015-07-27

13.5M

Followers

50

Following

365.1M

Total Hearts

745

Videos

490.1K

Avg Hearts/Video

lifetime average

4.08%

Engagement Rate

10.9y

Account Age

103.5K

Followers/Month

lifetime average

2.8M

Hearts/Month

lifetime average

5.7

Videos/Month

lifetime average

We also record @noeminikita's follower count over time. See the @noeminikita TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Noemi Nikita (@noeminikita) is a verified beauty TikTok account with 13.5M followers and 745 videos. That ranks 293 of the 1,349 accounts with a TKMetrics report by followers, 12.3x the median account. Since it was created 10.9 years ago it has averaged 103.5K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2015-07-27
Verification Yes
Profile language (app setting) DE
Follower Ratio 271K:1

Data Summary

Videos Analyzed 280 (37.6% of total)
Avg Plays per Video 3,369,475
Avg Likes per Video 112,215
Engagement Rate 4.08%

Metrics based on 280 most recent videos (37.6% of 745 total). Averages and rates leave out the 3 pinned videos, which stay at the top of the profile however old they are.

Engagement Analysis

Based on 277 of 280 videos, leaving out 3 pinned videos

Leaving out its 3 pinned videos, the other 277 videos we analysed got an average of 3.4M plays and 3.3% of viewers liked them, 0.7x the 4.5% median like rate of the creators we track. Saves (0.29% of views) trail shares (0.66%); comments are 0.09%.

3.4M

Avg Plays/Video

112.2K

Avg Likes/Video

2.9K

Avg Comments/Video

22.2K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 280 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 277 that aren't pinned.

7.8M

Median plays, top 60 videos

229.4K

Median likes, top 60 videos

18.1M

75th percentile plays

172.3M

Top Video

10.15

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 277 videos of the sample that aren't pinned across 745 total videos.

2.5B

Est. Total Plays

365.1M

Total Likes (TikTok's count)

2.2M

Est. Total Comments

16.6M

Est. Total Shares

7.2M

Est. Total Saves

Engagement Ratios

@noeminikita turns 3.3% of views into likes, 0.29% into saves and 0.66% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Bottom quarter

3.33%

Likes / Views

0.09%

Comments / Views

0.66%

Shares / Views

0.29%

Saves / Views

Viewers prefer to react quickly with a like rather than engaging in conversations or sharing content.

Viral Hit Rate

12.6% of this account's videos beat its own average views by 2x, a breakout rate higher than 72% of the creators we track. The 5x figure is the same measure at five times the norm.

12.6%

2x Avg (35 of 277)

4.7%

5x Avg (13 of 277)

Measured against the average of the 277 videos that aren't pinned.

Consistency Score

@noeminikita's view count swings by a CV of 3.18, steadier than 24% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 3.18

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 3.4M views/video, leaving out 3 pinned videos, and about 5.7 videos a month (its lifetime average: videos posted over account age)

$1,191 – $2,978

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (21 of 280 analysed videos, with 16% of their views)

Sponsorship Value (Est. Per Post)

Based on 13.5M followers

$67,635 – $162,325

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 280 videos

35 of the 277 videos that aren't pinned (12.6%) passed twice the average plays and 13 passed five times it. Plays are uneven from one video to the next (consistency grade D). 94 of 280 videos are under 15 seconds and 21 run a minute or longer, so few of its videos can earn Creator Rewards.

Primary Content Categories

beauty lifestyle

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

25s

Average Duration

<15s
94
15-30s
114
30-60s
51
1-3min
21

The account favors videos between 15 and 30 seconds because they make up the largest portion of content.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

63.2%
177 of 280

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration Videos Avg Engagement
<15s 94 3.21%
15-30s 114 3.10%
30-60s 51 3.98%
1-3min (best) 21 6.44%

Posting Patterns & Optimal Timing

Based on 280 videos (37.6% sample)

The videos we analysed went up most often on Thursday and Monday and most around 18:00 and 19:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 280 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 296 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 296 uploads with a date, a wider set than the 280 videos analysed above.

Thursday
48
Monday
48
Friday
45
Tuesday
42
Sunday
40
Wednesday
38
Saturday
35

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The busiest hour is 18:00 UTC.

Top Videos

Top 60 by play count from 280 analyzed

216.8M

Combined Plays (Top 5, not pinned)

8.0M

Combined Likes (Top 5)

43.4M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @noeminikita's profile page

Oh noo :( Inst: noeminikita🤍 #foryou #foryoupage #tiktok #viral

Posted Apr 14, 2022

172.3M

Views

7.4M

Likes

24.8K

Comments

15.7K

Shares

128.5K

Saves

fave mask ever 💕🧼 #skincare #skincareroutine #skincareasmr #asmr

Posted Apr 20, 2021

93.9M

Views

7.9M

Likes

25.5K

Comments

25.8K

Shares

148.2K

Saves

Seleção Brasileira 🇧🇷 The song of Brazil ✨ #makeup #brazilmakeup #neymar #brasil #trend

Posted Jun 13, 2026

151.8K

Views

7.8K

Likes

74

Comments

132

Shares

779

Saves

May 02, 2023

inst: noeminikita🤍 ITS STUCK #foryou #foryoupage #tiktok #viral

59.0M

Views

1.6M

Likes

12.2K

Comments

28.9K

Shares

73.4K

Saves

⏲ 15s ♪ Cupid - Twin Ver. (FIFTY FIFTY) (Sped Up Version)
Aug 26, 2025

GRWM ON A WIGGLE BOARD 🫨🫨🫨🫨 #makeupchallenge #makeup #beauty #BeautyTok #trend

49.7M

Views

2.3M

Likes

192.0K

Comments

1.1M

Shares

212.6K

Saves

⏲ 1m 13s ♪ original sound - noeminikita – Noemi Nikita
Apr 26, 2023

Oh noo :( #foryou #foryoupage #tiktok #viral

46.6M

Views

1.5M

Likes

10.6K

Comments

40.4K

Shares

58.5K

Saves

⏲ 12s ♪ Cupid - Twin Ver. (FIFTY FIFTY) (Sped Up Version)
Apr 27, 2023

Oh noo :( #foryou #foryoupage #tiktok #viral

31.0M

Views

523.5K

Likes

4.0K

Comments

8.0K

Shares

26.1K

Saves

⏲ 14s ♪ Cupid - Twin Ver. (FIFTY FIFTY) (Sped Up Version)
Apr 18, 2025

GRWM ON A WIGGLE BOARD 🫨🫨🫨🫨 #makeupchallenge #makeup #beauty #BeautyTok #trend #viral #fyp

30.5M

Views

2.0M

Likes

68.0K

Comments

699.4K

Shares

169.3K

Saves

⏲ 1m 16s ♪ original sound - noeminikita – Noemi Nikita

53 more top videos for @noeminikita

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 280 most recent videos (37.6% of 745 total). Excludes stopwords, hashtags, and mentions.

anzeige (89) makeup (30) wiggle (29) board (29) grwm (25)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

96 unique sounds | from 280 sampled videos
original sound - noeminikita - Noemi Nikita 145x
MILLION DOLLAR BABY (VHS) - Tommy Richman 9x
Dance You Outta My Head - Cat Janice 7x
Come Inside Of My Heart - IV Of Spades 6x
original sound - dj_ru11 - DJ RU 5x
Cupid - Twin Ver. (FIFTY FIFTY) (Sped Up Version) - FIFTY FIFTY 5x
Camouflage - Milky Chance 4x
original sound - xshyll_ - 𝙨𝙝𝙮𝙧𝙖 ꨄ︎ 4x
MONTAGEM COMA - ANDROMEDA & elysian. 3x
original sound - mireyarios - Mireya Rios 3x

What the numbers say

Strengths

  • + Verified account

Watch-outs

  • ~ Like rate 3.3%, below the 4.5% median like rate of the creators we track
  • ~ Uneven plays from video to video (grade D)
  • ~ Only 21 of 280 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @noeminikita

How many followers does @noeminikita have on TikTok?

@noeminikita has 13.5M followers on TikTok.

What is @noeminikita's TikTok engagement rate?

@noeminikita has an engagement rate of 4.08% based on their recent videos.

How much does @noeminikita earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @noeminikita's estimated Creator Rewards earnings are $1,191 - $2,978 per month (only videos over 1 minute earn), with estimated sponsorship value of $67,635 - $162,325 per post.

How many TikTok videos has @noeminikita posted?

@noeminikita has posted 745 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @noeminikita's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 280 analyzed videos (37.6% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @noeminikita TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/noeminikita-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.