Minecraft

Minecraft

@minecraft

ESRB RATING: EVERYONE 10+ with Fantasy Violence

linktr.ee/minecraft Joined 2023-02-21

13.5M

Followers

1

Following

191.3M

Total Hearts

612

Videos

312.7K

Avg Hearts/Video

lifetime average

12.41%

Engagement Rate

3.3y

Account Age

339.7K

Followers/Month

lifetime average

4.8M

Hearts/Month

lifetime average

15.3

Videos/Month

lifetime average

We also record @minecraft's follower count over time. See the @minecraft TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Minecraft (@minecraft) is a verified gaming TikTok account with 13.5M followers and 612 videos. That ranks 292 of the 1,349 accounts with a TKMetrics report by followers, 12.3x the median account. Since it was created 3.3 years ago it has averaged 339.7K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2023-02-21
Verification Yes
Profile language (app setting) EN
Follower Ratio 13.5M:1

Data Summary

Videos Analyzed 23 (3.8% of total)
Avg Plays per Video 1,989,682
Avg Likes per Video 208,577
Engagement Rate 12.41%

Metrics based on 23 most recent videos (3.8% of 612 total).

Engagement Analysis

Based on 23 videos (3.8% sample)

Across the 23 videos we analysed (Mar 7, 2025 to Jun 16, 2026), the average video got 2.0M plays and 10.5% of viewers liked it, 2.3x the 4.5% median like rate of the creators we track. Saves (0.90% of views) trail shares (1.52%); comments are 0.41%.

2.0M

Avg Plays/Video

208.6K

Avg Likes/Video

8.1K

Avg Comments/Video

30.2K

Avg Shares/Video

Engagement Quality Analysis

Medians over every video we analysed: half of the posts did better, half did worse, and a quarter beat the 75th percentile. One viral hit lifts the average but barely moves the median, so the median is the better guide to what a typical post reaches.

1.0M

Median plays

93.0K

Median likes

3.1M

75th percentile plays

7.3M

Top Video

18.22

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 23-video sample across 612 total videos.

1.2B

Est. Total Plays

191.3M

Total Likes (TikTok's count)

5.0M

Est. Total Comments

18.5M

Est. Total Shares

11.0M

Est. Total Saves

Engagement Ratios

@minecraft turns 10.5% of views into likes, 0.90% into saves and 1.52% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Top quarter

10.48%

Likes / Views

0.41%

Comments / Views

1.52%

Shares / Views

0.90%

Saves / Views

Viral Hit Rate

13.0% of this account's videos beat its own average views by 2x, a breakout rate higher than 73% of the creators we track. The 5x figure is the same measure at five times the norm.

13.0%

2x Avg (3 of 23)

0.0%

5x Avg (0 of 23)

Consistency Score

@minecraft's view count swings by a CV of 1.05, steadier than 87% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

C

CV: 1.05

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

No estimate

Creator Rewards is for personal accounts. TikTok lists @minecraft as an organisation account, so we don't estimate a payout from the program.

Sponsorship Value (Est. Per Post)

Based on 13.5M followers

$67,735 – $162,563

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 23 videos

3 of the 23 videos (13.0%) passed twice the average plays and 0 passed five times it. Plays are mixed from one video to the next (consistency grade C). 22 of 23 videos are under 15 seconds and none runs over a minute, so none of them can earn Creator Rewards.

Primary Content Categories

gaming

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

1s

Average Duration

<15s
22
15-30s
1

The account favors videos under 15 seconds since 22 out of 23 videos fall into this category.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

47.8%
11 of 23

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration Videos Avg Engagement
<15s 22 10.56%
15-30s 1 13.51%

Lengths with fewer than 5 videos are listed but not ranked, so no length is marked best here.

Posting Patterns & Optimal Timing

Based on 23 videos (3.8% sample)

The account posts 4.5 videos a week, most often on Tuesday and most around 19:00 and 20:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 4.5
Avg Gap Between Posts 37.8h
Data Range Mar 7, 2025 to Jun 16, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 297 uploads with a date, a wider set than the 23 videos analysed above.

Tuesday
62
Friday
46
Saturday
46
Thursday
44
Wednesday
41
Monday
29
Sunday
29

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

This account posts about 4.5 times a week with the most activity on Tuesday and Friday. The busiest hour is 19:00 UTC.

Top Videos

Top 23 by play count from 23 analyzed

26.2M

Combined Plays (Top 5)

2.9M

Combined Likes (Top 5)

5.2M

Avg Plays per Top Video

May 23, 2025

I like to move it, move it ✨ #Minecraft #minecraftmemes

7.3M

Views

935.4K

Likes

8.7K

Comments

145.6K

Shares

83.2K

Saves

Jun 30, 2025

beep beep beep …hmm, that’s probably not a soda can #Minecraft

7.2M

Views

623.5K

Likes

10.4K

Comments

36.0K

Shares

40.7K

Saves

♪ original sound - detectormoe
Apr 04, 2025

Thank you for 15 years of passion and creativity <3 #Minecraft #minecraftmovie

5.0M

Views

491.9K

Likes

103.7K

Comments

24.7K

Shares

53.7K

Saves

♪ Original sound Endless – Minecraft
May 02, 2025

together forever 🐔🧟 #Minecraft #minecraftmemes

3.4M

Views

487.3K

Likes

14.0K

Comments

152.2K

Shares

53.7K

Saves

♪ original sound - itscass.jpg
May 30, 2026

Everything’s squared away; The adventure continues with A Minecraft Movie Squared! #Minecraft @A Minecraft Movie @Warner Bros. @Legendary @Warner Bros. Epics

3.3M

Views

350.2K

Likes

3.6K

Comments

70.7K

Shares

37.7K

Saves

♪ original sound - minecraft – Minecraft

18 more top videos for @minecraft

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 23 most recent videos (3.8% of 612 total). Counts reflect appearances in sampled videos.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 23 most recent videos (3.8% of 612 total). Excludes stopwords, hashtags, and mentions.

new (6) one (5) minecraft (4) sulfur (3)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

49 unique sounds | counted across at least 257 videos, a wider sample than the 23 analysed above
original sound - minecraft - Minecraft 245x
original sound - penguin100966 - Penguin1009 2x
Pigstep - Minecraft 2x
Little Things - Adrián Berenguer 2x
Vibrant Green - James Malikey 1x
Sands of Time - Sir Douglas Martin 1x
Comical, heartwarming, animal happening video(892029) - Kids Sound 1x
A sad feeling in a sad scene - Kohrogi 1x
2000 - vowl. & Sace 1x
Extreme Racing - Melodion & Jim Rocks 1x

What the numbers say

Strengths

  • + Like rate 10.5%, 2.3x the 4.5% median like rate of the creators we track
  • + Verified account

Watch-outs

  • ~ None of the 23 videos runs over a minute, the minimum for Creator Rewards

Questions about @minecraft

How many followers does @minecraft have on TikTok?

@minecraft has 13.5M followers on TikTok.

What is @minecraft's TikTok engagement rate?

@minecraft has an engagement rate of 12.41% based on their recent videos.

How much does @minecraft earn on TikTok?

Creator Rewards is for personal accounts, and TikTok lists @minecraft as an organisation account, so we don't estimate a payout from the program, with estimated sponsorship value of $67,735 - $162,563 per post.

How many TikTok videos has @minecraft posted?

@minecraft has posted 612 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @minecraft's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 23 analyzed videos (3.8% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @minecraft TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/minecraft-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.