13.3M
Followers
214
Following
546.0M
Total Hearts
3.4K
Videos
161.5K
Avg Hearts/Video
11.57%
Engagement Rate
7.9y
Account Age
141.1K
Followers/Month
5.8M
Hearts/Month
35.8
Videos/Month
Account Overview
What This Report Covers
This creator ranks 302 out of 1349 tracked accounts and holds 13.3M followers, which is 12.1 times the median follower count of 1.1M. This makes them a mid-tier name that commands a substantial audience compared to the average creator. They gain 141.1K followers every month. This growth rate is fast for an account that has been active for 7.9 years. The catalog contains 3.9B total plays and 441.4M total likes, establishing a large historical footprint of engagement. With 4.9M shares and 31.1M saves, the content builds deep utility as viewers frequently pass it along or bookmark it for later use. The like rate of 11.40% is more than double the median of 4.93%, indicating a highly active relationship with the audience. Average views of 1.1M per video are in line with what an account of this follower size should expect to produce. The following report breaks down these metrics into specific engagement categories and content performance trends.
Account Classification
| Account Size | Mega (10M+) |
| Account Age | 2018-08-08 |
| Verification | No |
| Language | EN |
| Follower Ratio | 62K:1 |
Data Summary
| Videos Analyzed | 273 (8.1% of total) |
| Avg Plays per Video | 1,145,193 |
| Avg Likes per Video | 130,577 |
| Engagement Rate | 11.57% |
Metrics based on 273 most recent videos (8.1% of 3.4K total).
Engagement Analysis
Based on 273 videos (8.1% sample)
The audience approves of content at more than double the median rate, placing the creator in rank 161 of 1349. This high approval indicates a very loyal and satisfied viewer base. Saves represent the most frequent action with 0.803% of views, followed by shares at 0.125%, downloads at 0.074%, and comments at 0.04%. These figures translate to 9.2K saves, 1.4K shares, 842 downloads, and 460 comments per video. The audience over-indexes on saving content as a reference point for future use. They under-index on active conversation compared to the volume of people keeping the content. A brand should treat this channel as a source of high-value utility rather than a hub for community discussion. Reach is inconsistent across 273 videos. Only 13 videos reached double the average and 2 reached five times the average. The coefficient of variation of 7.03 confirms that reach is erratic rather than steady. This is an active audience.
1.1M
Avg Plays/Video
130.6K
Avg Likes/Video
460
Avg Comments/Video
1.4K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
1.4M
Median Plays
149.9K
Median Likes
2.2M
75th Percentile
132.6M
Top Video
9.95
Engagement per 1K Followers
Normalized influence metric
Estimated Lifetime Engagement
An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 273-video sample across 3.4K total videos.
3870.8M
Est. Total Plays
441.4M
Est. Total Likes
1.6M
Est. Total Comments
4.9M
Est. Total Shares
31.1M
Est. Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
11.40%
Likes / Views
0.04%
Comments / Views
0.12%
Shares / Views
0.80%
Saves / Views
Likes at 11.4% stand out compared to the other metrics. This shows that viewers are much more likely to like content than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
4.80%
2x Avg (13 of 273)
0%
5x Avg (2 of 273)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 7.03
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships represent the primary revenue stream for this creator due to their large reach. A follower count of 13.3M suggests a high-end sponsorship range between $50,000 and $100,000 per post. These payouts scale with audience size rather than just views. Creator Fund payouts are much lower because they pay only pennies per thousand views. The rank of 302 out of 1349 places this creator in a position of power. They command a premium for their name and can often decline low-paying offers. The high like rate of 11.40 percent pushes them toward the top of their expected pay range. A buyer should view the estimated band as a starting point for negotiation rather than a fixed fee. A cost per view analysis helps determine if a quote pays for reach or brand authority. Dividing the $50,000 to $100,000 range by 1.1M average views suggests a cost of $0.046 to $0.092 per view. This metric allows a buyer to test if an inflated quote is buying specific impressions or the influence of the creator. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 1.1M views/video
$820 – $1,640
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 13.3M followers (Mega (10M+))
$66,563 – $159,751
Industry rate for mega (10m+) creators
Content Strategy Analysis
Based on 273 videos
Short clips dominate this feed since most posts land under 15 seconds. This specific length captures a 9.86% engagement rate while 30 to 60 second videos fall behind at 8.75%. Choose the sub-15 second format as your primary goal to maximize interaction by roughly double compared to slightly longer clips. Original audio covers nearly 65% of the content. This choice prioritizes a consistent brand identity over the easy reach provided by trending sounds. Captions stay very short at an average of 35 characters, ensuring the visual content takes center stage. Disabling both duet and stitch features keeps the focus entirely on the original creator without inviting outside remixes. The standout video ran for 21 seconds and pulled 132.6 million views, which is about 115.8 times the normal reach of this account. It earned 16.5 million likes against just 30.3k comments. This lopsided ratio means the clip won through passive watching rather than sparking a conversation in the replies. Average views sit at 1.1 million per video, which indicates a large established audience. You should aim for consistent high volume rather than trying to find a small niche. The scale of this account means every post already reaches a huge audience before any specific trend is even applied.
Primary Content Categories
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
15s
Average Duration
The account favors videos under 15 seconds with 175 posts in this category. This preferred length is not the best performing because 30 to 60 second videos have a higher engagement rate.
Original Sound Usage
Percentage of videos using the creator's own audio
Best Duration by Engagement
Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.
| Duration | Videos | Avg Engagement |
|---|---|---|
| <15s (best) | 175 | 9.32% |
| 15-30s | 76 | 9.74% |
| 30-60s | 16 | 8.75% |
| 1-3min | 6 | 9.86% |
Posting Patterns & Optimal Timing
Based on 273 videos (8.1% sample)
This creator follows a Grind pattern because they post above the field median with a volume that supports consistent growth. The high follower rank and strong average views confirm their reach is robust despite any fluctuations in timing. This posting pace has remained stable for nearly three years. Because of the inconsistent gap variance, you cannot rely on a clockwork schedule for every drop. You can expect fresh content primarily on Tuesdays and Fridays around 07:00 UTC. Saturday remains the quietest day for new uploads. Marketers can plan campaigns around these primary days to align with new content. The long history of this pace makes it a reliable target for a multi-month partnership despite the erratic gaps between individual posts.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 2.2 |
| Avg Gap Between Posts | 75.0h |
| Data Range | 903 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts around 2.2 times a week with the busiest hour at 7:00 UTC. Tuesday and Friday are the top upload days while Saturday is quiet.
Top Videos
Top 60 by play count from 273 analyzed
158.8M
Combined Plays (Top 5)
19.6M
Combined Likes (Top 5)
31.8M
Avg Plays per Top Video
Pinned Videos
Videos pinned to the top of @nevaaadaa's profile page
Do re mi ?
11.3M
Views
1.8M
Likes
4.0K
Comments
50.8K
Shares
167.3K
Saves
The couple on the background…
5.3M
Views
567.6K
Likes
2.2K
Comments
9.2K
Shares
36.0K
Saves
siblingssss 🫣
4.5M
Views
285.6K
Likes
822
Comments
3.6K
Shares
18.2K
Saves
Stranger things 🙈 @aidan
4.5M
Views
435.8K
Likes
1.4K
Comments
21.5K
Shares
44.3K
Saves
you belong to me @asher lara
3.9M
Views
450.5K
Likes
1.9K
Comments
9.7K
Shares
23.8K
Saves
53 more top videos for @nevaaadaa
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 60 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Based on 273 most recent videos (8.1% of 3380 total). Excludes stopwords, hashtags, and mentions.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
This creator holds a top-of-field rank with a 12.1x median multiplier for audience size. This indicates a broadcast-scale reach where a single campaign achieves high volume across a wide population. The like rate sits more than double the median mark of 4.93%. High engagement relative to views means a brand message earns a stronger response from viewers per impression. Data shows the audience is concentrated entirely in the United States. A buyer can target the American market effectively but cannot expect any reach in other regions based on this specific profile. The total play count across the archive reaches 3.9 billion. Because a brand tag sits alongside content that has already been watched billions of times, the placement joins an established history rather than starting from zero. The high engagement and broadcast-scale size make this creator a fit for Beauty. This category aligns with the strong interaction rate and the large follower base.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 13,312,580
- + Consistent growth at 141.1K followers/month
- + Active posting schedule (2.2 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @nevaaadaa reveals a mega (10m+) TikTok presence with 13,312,580 followers. The account demonstrates an engagement rate of 11.57%, averaging 1.1M plays per video across 273 analyzed videos. Key strengths include 546.0M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @nevaaadaa's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 273 analyzed videos (8.1% of total content).
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026