noah beck

Sitting at rank 65 out of 1349 creators, this account is a giant that holds 33.1M followers, which is 30.1 times the median follower count of 1.1M. The growth trajectory is fast as it gains 450.4K new followers every month despite being over six years old. While average views reach 4.6M per video, the like rate of 12.40% outperforms the 4.93% median to confirm high engagement relative to the follower base. The rest of this report details specific content performance and audience demographics.

The audience approves of content at more than double the median rate, ranking 118 out of 1349. This high like rate confirms strong sentiment toward the creator's output. Saving and sharing are the dominant behaviors for this audience. The save rate of 0.424% outpaces shares at 0.292% and comments at 0.022%. These figures translate to 19.5K saves, 13.4K shares, and 1,000 comments per video. High save rates suggest the audience treats content as a reference tool they intend to revisit. Low comment counts indicate a passive rather than conversational experience. Brands should expect high retention but low direct community interaction. Reach is inconsistent across the 31 videos. Only 5 videos hit the 2x average threshold while 2 reached the 5x mark. A consistency coefficient of 1.35 indicates erratic reach patterns. This audience is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary source of income for this creator due to their large following. A follower count of 33.1M suggests a high-end brand deal range between $40,000 and $100,000 per post. This revenue stream is far more lucrative than Creator Fund payouts. While the Creator Fund pays only pennies per thousand views, sponsorship fees scale with the creator's total reach and influence. A rank of 65 out of 1349 places this creator in a tier that commands a premium for their name. Brands pay extra to work with top-ranked accounts because they can afford to decline less favorable offers. The high like rate suggests strong engagement helps justify these higher fees. A cost per view check shows a rate of roughly $0.01 to $0.02 per view. This allows buyers to see if a quote is paying for actual reach or the prestige of the brand name. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 30 seconds form the core of this feed. The 15 to 30 second bucket performs better than the 60 to 180 second segment, which sees engagement drop by more than half. Stick to these shorter formats to capture higher interaction rates. High original sound usage means this account prioritizes a personal brand over riding trending audio waves for reach. Captions stay brief at an average of 40 characters to keep the focus on the visual. Open settings for both duets and stitches invite other creators to interact with the content directly. The top video lasted 19 seconds and pulled 26.2 million views, reaching about 5.7 times the usual audience size. It earned 3.6 million likes against just 3.2k comments, proving that rapid consumption wins over deep conversation. This ratio shows that viewers prefer to tap and scroll rather than stop to debate. Average views of 4.6 million confirm a large established base where steady volume is already guaranteed.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 30 seconds with nearly half of recent content falling into the 15 to 30s range. No engagement line is provided for comparison.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post at a rate above the field median with a steady output. While their posting frequency is consistent enough to build a plan around, the high consistency coefficient suggests some variation in the timing of these updates. This pace has been established for several months and represents an established habit. New content typically lands on Tuesday and Thursday. The most active upload hour occurs at 23:00 UTC. Sunday remains the quietest day for new posts. Marketers can expect a dependable drumbeat of content rather than sporadic drops. You can time brand tie-ins effectively by targeting the Tuesday and Thursday windows.

Audience & Reach

This creator holds a top-of-field rank with a follower count over thirty times the median size of tracked accounts. Such scale allows a single campaign to reach a broad audience beyond a niche community. The like rate sits more than double the median average for this platform. This high engagement indicates that a sponsored message will likely garner stronger interaction from viewers compared to standard content. Because of the combination of broadcast-scale reach and high engagement, this audience fits the fashion category.