Cardi B

Cardi B

@iamcardib

Official Cardi B TikTok

linktr.ee/cardib Joined 2018-01-04

33.2M

Followers

109

Following

370.0M

Total Hearts

339

Videos

1.1M

Avg Hearts/Video

lifetime average

11.55%

Engagement Rate

8.5y

Account Age

327.6K

Followers/Month

lifetime average

3.6M

Hearts/Month

lifetime average

3.3

Videos/Month

lifetime average

We also record @iamcardib's follower count over time. See the @iamcardib TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Cardi B (@iamcardib) is a verified music TikTok account with 33.2M followers and 339 videos. That ranks 64 of the 1,349 accounts with a TKMetrics report by followers, 30.2x the median account. Since it was created 8.5 years ago it has averaged 327.6K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2018-01-04
Verification Yes
Profile language (app setting) EN
Follower Ratio 305K:1

Data Summary

Videos Analyzed 226 (66.7% of total)
Avg Plays per Video 9,713,867
Avg Likes per Video 1,095,047
Engagement Rate 11.55%

Metrics based on 226 most recent videos (66.7% of 339 total).

Engagement Analysis

Based on 226 videos (66.7% sample)

Across the 226 videos we analysed (Jun 13, 2021 to Jun 18, 2026), the average video got 9.7M plays and 11.3% of viewers liked it, 2.5x the 4.5% median like rate of the creators we track. Saves (0.46% of views) outnumber shares (0.20%); comments are 0.07%.

9.7M

Avg Plays/Video

1.1M

Avg Likes/Video

7.1K

Avg Comments/Video

19.5K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 226 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 226.

16.8M

Median plays, top 60 videos

2.2M

Median likes, top 60 videos

25.2M

75th percentile plays

104.8M

Top Video

33.76

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 226-video sample across 339 total videos.

3.3B

Est. Total Plays

370.0M

Total Likes (TikTok's count)

2.4M

Est. Total Comments

6.6M

Est. Total Shares

15.2M

Est. Total Saves

Engagement Ratios

@iamcardib turns 11.3% of views into likes, 0.46% into saves and 0.20% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Top quarter

11.27%

Likes / Views

0.07%

Comments / Views

0.20%

Shares / Views

0.46%

Saves / Views

This shows that viewers prefer quick reactions over commenting or saving content.

Viral Hit Rate

11.1% of this account's videos beat its own average views by 2x, a breakout rate higher than 57% of the creators we track. The 5x figure is the same measure at five times the norm.

11.1%

2x Avg (25 of 226)

1.3%

5x Avg (3 of 226)

Consistency Score

@iamcardib's view count swings by a CV of 1.21, steadier than 81% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

C

CV: 1.21

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 9.7M views/video, and about 3.3 videos a month (its lifetime average: videos posted over account age)

$4,119 – $10,298

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (60 of 226 analysed videos, with 32% of their views)

Sponsorship Value (Est. Per Post)

Based on 33.2M followers

$166,123 – $398,696

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 226 videos

25 of the 226 videos (11.1%) passed twice the average plays and 3 passed five times it. Plays are mixed from one video to the next (consistency grade C). 60 of 226 videos are under 15 seconds and 60 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

49s

Average Duration

<15s
60
15-30s
53
30-60s
53
1-3min
54
3min+
6

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

69.0%
156 of 226

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 11.55% engagement rate above divides all likes, comments and shares by all their plays, so the most-played videos count most: that is why it sits above every row.

Duration Videos Avg Engagement
<15s 60 9.40%
15-30s 53 8.26%
30-60s 53 9.99%
1-3min 54 10.69%
3min+ (best) 6 11.17%

Posting Patterns & Optimal Timing

Based on 226 videos (66.7% sample)

The videos we analysed went up most often on Friday and Thursday and most around 1:00 and 22:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 226 videos we analysed include 1 pinned video, which TikTok keeps at the top of a profile however old it is. Counting it stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 294 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 294 uploads with a date, a wider set than the 226 videos analysed above.

Friday
57
Thursday
47
Sunday
43
Monday
42
Wednesday
39
Saturday
35
Tuesday
31

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

This account posts most on Thursday and Friday, with the busiest hour being 1:00 UTC.

Top Videos

Top 60 by play count from 226 analyzed

339.8M

Combined Plays (Top 5)

41.7M

Combined Likes (Top 5)

68.0M

Avg Plays per Top Video

Oct 28, 2021

Listen we try 😩😂😩Should we do more tiktoks?

104.8M

Views

13.0M

Likes

73.4K

Comments

82.0K

Shares

248.2K

Saves

⏲ 15s ♪ Isii Nafta (Love You More Than My Life) – Nimco Happy
May 03, 2023

Soooo i did the viral spicybowl for my baby 🌶️HOPE YALL TRY IT!!

78.8M

Views

11.5M

Likes

61.7K

Comments

220.1K

Shares

588.4K

Saves

⏲ 2m 5s ♪ original sound - iamcardib – Cardi B
Feb 14, 2023

im lovin it 💛🍟

63.3M

Views

7.6M

Likes

43.2K

Comments

259.9K

Shares

347.5K

Saves

⏲ 12s ♪ original sound - iamcardib – Cardi B
Mar 06, 2024

#balutegg

46.6M

Views

4.7M

Likes

37.3K

Comments

79.0K

Shares

231.3K

Saves

⏲ 1m 58s ♪ original sound - iamcardib – Cardi B
Mar 21, 2024

#buldaknoodles

46.3M

Views

4.8M

Likes

27.0K

Comments

130.1K

Shares

255.2K

Saves

⏲ 2m 53s ♪ original sound - iamcardib – Cardi B

55 more top videos for @iamcardib

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 226 most recent videos (66.7% of 339 total). Excludes stopwords, hashtags, and mentions.

drama (22) now (20) yall (18) link (12)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

52 unique sounds | counted across at least 240 videos, a wider sample than the 226 analysed above
original sound - iamcardib - Cardi B 190x
Bongos (feat. Megan Thee Stallion) - Cardi B 14x
Rumors (feat. Cardi B) - Lizzo 8x
Enough (Miami) - Cardi B 6x
Hot Shit (feat. Kanye West & Lil Durk) - Cardi B 6x
Pretty & Petty - Cardi B 4x
Outside - Cardi B 3x
original sound - user0u7s153 - User0u7s153 3x
Check Please - Cardi B 3x
Imaginary Playerz - Cardi B 3x

What the numbers say

Strengths

  • + Like rate 11.3%, 2.5x the 4.5% median like rate of the creators we track
  • + Fans save videos (0.46% of views) 2.3x as often as they share them
  • + Verified account

Questions about @iamcardib

How many followers does @iamcardib have on TikTok?

@iamcardib has 33.2M followers on TikTok.

What is @iamcardib's TikTok engagement rate?

@iamcardib has an engagement rate of 11.55% based on their recent videos.

How much does @iamcardib earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @iamcardib's estimated Creator Rewards earnings are $4,119 - $10,298 per month (only videos over 1 minute earn), with estimated sponsorship value of $166,123 - $398,696 per post.

How many TikTok videos has @iamcardib posted?

@iamcardib has posted 339 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @iamcardib's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 226 analyzed videos (66.7% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @iamcardib TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/iamcardib-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.