NHL Europe

NHL Europe

@nhleurope

The home of the NHL in Europe! 🏒🥅🇪🇺

NHL.com Joined 2021-09-16

2.0M

Followers

47

Following

36.8M

Total Hearts

4.6K

Videos

7.9K

Avg Hearts/Video

lifetime average

7.17%

Engagement Rate

4.4y

Account Age

37.6K

Followers/Month

lifetime average

691.0K

Hearts/Month

lifetime average

87.3

Videos/Month

lifetime average

We also record @nhleurope's follower count over time. See the @nhleurope TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

NHL Europe (@nhleurope) is a verified sports TikTok account with 2.0M followers and 4,649 videos. That ranks 575 of the 1,349 accounts with a TKMetrics report by followers, 1.8x the median account. Since it was created 4.4 years ago it has averaged 37.6K new followers a month.

Account Classification

Account Size Macro (1M+)
Account Created 2021-09-16
Verification Yes
Profile language (app setting) EN
Follower Ratio 43K:1

Data Summary

Videos Analyzed 21
Avg Plays per Video 291,557
Avg Likes per Video 19,672
Engagement Rate 7.17%

Engagement Analysis

Based on 21 videos

Across the 21 videos we analysed (Feb 2, 2026 to Feb 17, 2026), the average video got 291.6K plays and 6.8% of viewers liked it, 1.5x the 4.5% median like rate of the creators we track. Saves (0.29% of views) trail shares (0.37%); comments are 0.05%.

291.6K

Avg Plays/Video

19.7K

Avg Likes/Video

155

Avg Comments/Video

1.1K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 21 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 21.

286.1K

Median plays, top 10 videos

23.4K

Median likes, top 10 videos

594.0K

75th percentile plays

1.7M

Top Video

10.46

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

6,122,700

Total Plays

413,112

Total Likes

3,247

Total Comments

22,770

Total Shares

17,704

Total Saves

Engagement Ratios

@nhleurope turns 6.8% of views into likes, 0.29% into saves and 0.37% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 299 Macro-tier accounts with a TKMetrics report (median 6.47%, middle half 3.25% to 10.77%).

Above the median

6.75%

Likes / Views

0.05%

Comments / Views

0.37%

Shares / Views

0.29%

Saves / Views

Viral Hit Rate

14.3% of this account's videos beat its own average views by 2x, a breakout rate higher than 85% of the creators we track. The 5x figure is the same measure at five times the norm.

14.3%

2x Avg (3 of 21)

4.8%

5x Avg (1 of 21)

Consistency Score

@nhleurope's view count swings by a CV of 1.52, steadier than 70% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 1.52

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

No estimate

Creator Rewards is for personal accounts. TikTok lists @nhleurope as an organisation account, so we don't estimate a payout from the program.

Sponsorship Value (Est. Per Post)

Based on 2.0M followers

$10,000 – $24,000

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 21 videos

3 of the 21 videos (14.3%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 13 of 21 videos are under 15 seconds and 1 runs a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

19s

Average Duration

<15s
13
15-30s
3
30-60s
4
1-3min
1

The account favors short videos under 15 seconds with 13 out of 21 videos falling into this category.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

61.9%
13 of 21

Posting Patterns & Optimal Timing

Based on 21 videos

The account posts 10.5 videos a week, most often on Tuesday and Saturday and most around 21:00 and 22:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 10.5
Avg Gap Between Posts 17.9h
Data Range Feb 2, 2026 to Feb 17, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Tuesday
5
Saturday
4
Friday
3
Sunday
3
Monday
2
Wednesday
2
Thursday
2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts on average 10.5 times per week with the busiest hour being 21:00 UTC. Tuesday and Saturday are the top upload days while Monday is the quiet day.

Top Videos

Top 10 by play count

4.4M

Combined Plays (Top 5)

260.4K

Combined Likes (Top 5)

886.1K

Avg Plays per Top Video

Feb 12, 2026

Can Finland say once nice thing about Sweden? 👀 #NHL #hockey #MilanoCortina2026 #WinterOlympics

1.7M

Views

110.6K

Likes

1.2K

Comments

8.0K

Shares

4.5K

Saves

⏲ 42s ▶ 540p ♪ original sound – NHL Europe 576×1024
Feb 12, 2026

The neighbours play tomorrow. We made Sweden say one nice thing about Finland… #NHL #hockey #MilanoCortina2026 #WinterOlympics

1.4M

Views

76.3K

Likes

975

Comments

5.4K

Shares

2.9K

Saves

⏲ 39s ▶ 540p ♪ original sound – NHL Europe 576×1024
Feb 08, 2026

WHAT ARE THE CHANCES?! #NHL #hockey

594.0K

Views

24.3K

Likes

49

Comments

387

Shares

622

Saves

⏲ 13s ▶ 540p ♪ original sound – NHL Europe 576×1024
Feb 15, 2026

The Olympics is missing the best name ever #NHL #hockey #MilanoCortina2026 #WinterOlympics

439.0K

Views

45.0K

Likes

146

Comments

3.4K

Shares

2.0K

Saves

⏲ 15s ▶ 540p ♪ Positive background music such as play and games(1251730) – earbrojp 576×1024
Feb 07, 2026

He’s having so much fun! #NHL #hockey

297.4K

Views

4.2K

Likes

26

Comments

202

Shares

238

Saves

⏲ 6s ▶ 540p ♪ Happy Kids – Kidmada 576×1024

5 more top videos for @nhleurope

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

sweden (3) say (3) one (3) olympics (3)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

9 unique sounds
original sound - NHL Europe 13x
Positive background music such as play and games(1251730) - earbrojp 1x
Winter Melody - Jacob's Piano 1x
Like Cinderella - Mikity Melody 1x
Epic Battle - Ari Wijaya 1x
Happy Kids - Kidmada 1x
Romantic Jazz for Restaurant - Dmitriy Sevostyanov 1x
Panic / Tension "Flight of the Bumblebee" Orchestra(975096) - SoLaTiDo 1x
Little Things - Adrián Berenguer 1x

What the numbers say

Strengths

  • + Like rate 6.8%, 1.5x the 4.5% median like rate of the creators we track
  • + Verified account

Watch-outs

  • ~ Uneven plays from video to video (grade D)
  • ~ Only 1 of 21 videos runs a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @nhleurope

How many followers does @nhleurope have on TikTok?

@nhleurope has 2.0M followers on TikTok.

What is @nhleurope's TikTok engagement rate?

@nhleurope has an engagement rate of 7.17% based on their recent videos.

How much does @nhleurope earn on TikTok?

Creator Rewards is for personal accounts, and TikTok lists @nhleurope as an organisation account, so we don't estimate a payout from the program, with estimated sponsorship value of $10,000 - $24,000 per post.

How many TikTok videos has @nhleurope posted?

@nhleurope has posted 4.6K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @nhleurope's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 21 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 23, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @nhleurope TikTok stats and analytics, data as of 23 February 2026. https://tkmetrics.com/blog/nhleurope-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.