Brooke Schofield

This account ranks 577 out of 1349 tracked creators and holds 1.9M followers, making it a mid-tier name with a following that is 1.7 times the median size. The growth trajectory is steady as the creator gains 23.5K followers every month over an account age of 6.7 years. While average views reach 494.0K per video, the 11.06% like rate more than doubles the 4.93% median, indicating that the content resonates strongly with those who see it. The rest of this report covers engagement depth and audience consistency.

This audience approves content at more than double the median rate. The 11.06% like rate ranks 182 out of 1349. Engagement behaviors show a clear hierarchy of intent. Saves represent the highest level of engagement with a 0.143% rate, followed by shares at 0.114%, then comments at 0.045%. These figures translate to 706 saves, 561 shares, and 223 comments per video. The audience prioritizes keeping and sharing content over starting conversations. Brands should expect high utility and advocacy rather than heavy community interaction. Reach is inconsistent due to a 1.42 consistency coefficient. Only three videos hit the 2x average mark while one reached the 5x threshold across 31 total videos. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals form the primary revenue stream for this creator because of their large follower base. A profile with 1.9M followers can command a sponsorship fee between $15,000 and $30,000 per post. This high ceiling exists because brand deals scale with audience size while the Creator Fund pays only pennies per thousand views. The rank of 577 out of 1349 places this creator in a position where they can command a premium over average accounts. They sit well above the median follower count, allowing them to demand higher rates for their influence. A high like rate helps justify pricing toward the top of the expected range. Buyers should use the $15,000 to $30,000 band as a starting point for negotiations. Dividing this sponsorship range by 494,000 average views results in a cost per view of $0.03 to $0.06. This check helps a buyer determine if a quote pays for actual reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds perform well, but the bulk of content sits between 30 and 60 seconds. Most posts fall into this middle bracket to maintain a steady flow of views. This account prioritizes original audio over trending sounds to build a recognizable brand identity at the cost of easier reach. Captions stay extremely brief with an average of 15 characters, ensuring they act as minimal labels rather than descriptions. Open settings for both duets and stitches invite other creators to remix and interact with the content. The standout video performed well better than typical posts while maintaining a short runtime. It garnered over 490k views, matching the account average exactly but showing that shorter clips are more consistent. Average views of nearly 500k confirm this is an established creator with a stable audience. The high volume of engagement on these videos means the content works to maintain a large following rather than seeking new growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors shorter videos under 30 seconds with a total of 17 clips in that range. No engagement line is provided for this data.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post at over double the field median with a high frequency rank. Brooke produces content much more often than the average creator on the platform. While her volume is high, the consistency grade and variance indicate that she posts in bursts rather than on a perfectly clockwork schedule. This pace has been established for about a month and a half. You can expect frequent new content from this account to support a campaign. New videos land most often on Saturday and Monday, while Friday is the quietest day for uploads. The busiest hour for new posts occurs at 04:00 UTC. Marketers can plan around a steady drumbeat of posts rather than sporadic drops.

Audience & Reach

The audience size sits well above the median creator at a 1.7x multiple of the typical follower count. This volume means a single campaign reaches a substantial number of people beyond a niche circle. Location data is not available for this account. The like response exceeds the median by more than double. High engagement relative to views indicates that a brand message earns a stronger reaction from viewers who see it. This creator fits the beauty and lifestyle category because the high like rate suggests strong interest in the visual content despite the large reach.