3.2M
Followers
1
Following
6.7M
Total Hearts
243
Videos
27.6K
Avg Hearts/Video
7.37%
Engagement Rate
9.7y
Account Age
27.6K
Followers/Month
57.7K
Hearts/Month
2.1
Videos/Month
Account Overview
What This Report Covers
This account ranks as a mid-tier name with 3.2 million followers, which is 3.2 times the median size of the creators we track. The growth trajectory is slow given the account age of 9.7 years and the monthly gain of 27.6K followers. Average views sit at 782.8K per video, which is a consistent reach for an account of this scale. The 7.12% like rate exceeds the 4.93% median, indicating that the content resonates well with the active audience beyond just passive viewing. The rest of this report explores engagement trends and historical performance patterns.
Account Classification
| Account Size | Macro (1M+) |
| Account Age | 2016-06-22 |
| Verification | Yes |
| Language | EN |
| Follower Ratio | 3.2M:1 |
Data Summary
| Videos Analyzed | 33 |
| Avg Plays per Video | 782,779 |
| Avg Likes per Video | 55,740 |
| Engagement Rate | 7.37% |
Engagement Analysis
Based on 33 videos
The audience approves of content at a rate well above the median, ranking 484 out of 1349. This high approval signals a loyal fan base that finds value in the primary content. Saves are the most frequent action with a 0.284% rate, followed by shares at 0.192%. These behaviors rank higher than comments at 0.062%. The raw counts show 2.2K saves and 1.5K shares against 485 comments per video. High save and share rates indicate that the audience treats content as a reference point and a tool for advocacy. Low comment volumes suggest people prefer to consume or distribute the media rather than start public conversations. Brands should focus on creating high-value assets worth keeping rather than seeking community interaction. Reach is erratic with a consistency score of 4.4. Only one video out of 33 hit the 2x average, while another reached the 5x mark. This volatility suggests that success depends on specific hits rather than steady growth. This audience is active.
782.8K
Avg Plays/Video
55.7K
Avg Likes/Video
485
Avg Comments/Video
1.5K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
319.4K
Median Plays
12.9K
Median Likes
875.0K
75th Percentile
19.9M
Top Video
18.04
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
25,831,700
Total Plays
1,839,427
Total Likes
16,012
Total Comments
49,629
Total Shares
73,390
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
7.12%
Likes / Views
0.06%
Comments / Views
0.19%
Shares / Views
0.28%
Saves / Views
Likes are the most common action at 7.12% while other actions stay below 0.3%. This shows that viewers are much more likely to like a video than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
3.00%
2x Avg (1 of 33)
0%
5x Avg (1 of 33)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 4.40
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorship deals provide the primary revenue stream for this account. Based on the 3.2M followers, the creator likely commands a brand fee between $10,000 and $16,000 per post. This higher tier exists because sponsorship pay scales with total follower count. In contrast, Creator Fund payouts are tied to views and typically offer only pennies per thousand impressions. The rank of 504 out of 1349 places this creator in a position where they can command a premium over the median. They sit well above the middle of the pack and can likely turn down lower offers from smaller brands. A brand should treat the $16,000 upper limit as a negotiation starting point rather than a fixed fee. The 7.12 percent like rate suggests high engagement that justifies a price closer to the top of that range. A cost per view check helps determine if a quote is for reach or influence. Dividing the $16,000 ceiling by the average 782.8K views results in roughly $0.20 per view. This metric lets buyers see if they are paying a premium for the name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 782.8K views/video
$33 – $66
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 3.2M followers (Macro (1M+))
$16,000 – $38,400
Industry rate for macro (1m+) creators
Content Strategy Analysis
Based on 33 videos
Most content here sits between 60 and 180 seconds. Focus on this longer duration to match the established rhythm of the feed. The top video was only 18 seconds long but pulled over 25 times the normal reach, meaning short clips offer a large leap in visibility compared to the average. Original audio is used over half the time, choosing brand identity over the easy reach of trending sounds. Captions stay brief at 62 characters to keep the focus on the visuals. Open duet and stitch settings invite other creators to interact with the content. The standout video earned a high like-to-comment ratio of 151 to 1, showing it succeeded through quick taps rather than sparking debate. Average views near 783k establish this as an established account where growth is steady rather than volatile.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
1m 14s
Average Duration
The account favors videos between 60 and 180 seconds. This category contains the most content and exceeds the average length of 74s.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 33 videos
The creator follows a Grind pattern because they post at or above the field median with a steady volume of content. While their high follower rank and average views place them in the top tier, their posting frequency is consistent enough to plan around despite some variance in timing. This pace has been established for several months, providing a reliable foundation for planning. Content typically lands on Sunday and Friday, while Monday remains the quiet day. The most active upload hour occurs at 23:00 UTC. Marketers can expect a dependable drumbeat of posts rather than sporadic drops. You should time any tie-ins to align with the Friday or Sunday windows when new content is most likely to appear.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 1.9 |
| Avg Gap Between Posts | 93.5h |
| Data Range | 124 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts most often on Sunday and Friday with a peak at 23:00 UTC. The volume is low because the account only posts about 1.9 times per week.
Top Videos
Top 10 by play count
23.1M
Combined Plays (Top 5)
1.7M
Combined Likes (Top 5)
4.6M
Avg Plays per Top Video
Pinned Videos
Videos pinned to the top of @maroon5's profile page
19.9M
Views
1.4M
Likes
9.3K
Comments
36.0K
Shares
51.2K
Saves
“Memories” holds a very special place in our hearts, and we know it does to all of you as well.. ♥️ #ontour
Posted Oct 19, 2025
1.5M
Views
140.1K
Likes
1.1K
Comments
2.1K
Shares
7.4K
Saves
This melody was meant for you SEATTLE 🫶
875.0K
Views
112.2K
Likes
338
Comments
2.8K
Shares
6.1K
Saves
“This Love” from Bud Live in São Paulo! Watch on YouTube now. #Ad #DrinkResponsibly #BudLive @Budweiser Brasil
260.4K
Views
2.6K
Likes
1.0K
Comments
85
Shares
149
Saves
Tour tour-guide @James Valentine in his hometown of Lincoln, Nebraska!
150.9K
Views
14.6K
Likes
178
Comments
2.7K
Shares
790
Saves
2 more top videos for @maroon5
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The audience size sits at a 2.9x multiple above the median creator. This ranking indicates an audience that provides substantial reach for a single campaign. The like response outperforms the median by more than two percentage points. A higher-than-average engagement rate suggests a sponsored message will land with more impact per viewer than on a standard account. This profile fits the music category because the high engagement and follower volume align with established entertainment interests.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 3,200,000
- + Consistent growth at 27.6K followers/month
- + Active posting schedule (1.9 videos/week)
- + Verified account with platform credibility
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @maroon5 reveals a macro (1m+) TikTok presence with 3,200,000 followers. The account demonstrates an engagement rate of 7.37%, averaging 782.8K plays per video across 33 analyzed videos. Key strengths include 6.7M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @maroon5's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 33 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026