Havea676

This account ranks 520 out of 1349 tracked creators and holds 2.9M followers, which is 2.6 times the median size of 1.1M for a mid-tier name. The growth rate of 23.2K new followers every month remains slow given the account has been active for 10.4 years. While average views sit at 201.5K, the 8.74% like rate clears the median of 4.93%. The rest of this report explores specific engagement trends and content performance metrics.

This audience approves of content at a much higher rate than the typical user. The 8.74% like rate places the creator in rank 364 out of 1349. High approval signals a strong initial connection with the viewer. Saves represent the most common action for this audience at 0.251%. This is followed by shares at 0.184% and comments at 0.09%. With 507 saves, 371 shares, and 182 comments per video, the data shows a clear preference for personal archiving over public conversation. The high save-to-share ratio indicates viewers treat this content as a reference tool they want to keep. Brands can expect an audience that values utility and long-term retention rather than immediate social interaction. Reach is inconsistent across the 34 videos. Only 17.6% of content hit the 2x average mark, with no videos reaching the 5x threshold. A coefficient of variation of 1.25 confirms erratic reach patterns. This audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals drive the primary revenue stream for this creator because of their large follower base. They should command a fee between $15,000 and $30,000 per post. Creator Fund payouts pay only pennies per thousand views, making them a negligible source of income compared to brand partnerships that scale with total reach. Their rank of 520 out of 1349 places them in a position where they can command a premium over smaller accounts but lack the top-tier leverage of elite names. A buyer should treat the $30,000 high end as a ceiling to negotiate down from rather than a fixed price. The high like rate suggests strong engagement that justifies a firm stance on pricing. A cost per view check reveals a value of roughly $0.15 per video. This calculation helps a brand determine if they are paying for the creator's name or for actual impressions. If a quoted rate exceeds this amount, the premium is tied to their specific influence. These are modelled estimates from public metrics, not disclosed earnings.

Longer clips between 60 and 180 seconds form the core of this feed. Producing content in this window captures more engagement than the sub-15 second clips, which are less frequent. Original audio dominates nearly all posts to build a distinct brand identity over borrowed reach. Short captions average only 38 characters to keep the focus on the visual. Open settings for both duets and stitches invite other creators to remix every post. The top video lasted 80 seconds and reached 5.0 times the normal view count. It earned a high ratio of likes to comments, meaning it sparked passive watching rather than active debate. Average views of 201.5K show this account maintains a steady, established reach. Success here relies on consistent output for an existing audience rather than hunting for new growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 to 180 seconds as they are the most frequent length produced. No engagement line was provided to determine if these longer videos perform best.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post far above the median frequency with a high volume of content. They produce nearly fifteen videos every week compared to the typical two. While the current pace has only been established for 16 days, the sheer volume makes them a frequent option for brand visibility. The consistency grade is average and the higher variance indicates the timing between posts fluctuates. You can expect a steady drumbeat of content rather than sporadic drops. New content most often lands on Saturday and Sunday with a peak upload time at 03:00 UTC. Monday serves as the quiet day for new uploads. Marketers can plan campaigns around this frequent output to ensure consistent brand placement throughout the week.

Audience & Reach

The follower count sits at a 2.6x multiple of the median creator. This volume means a single campaign reaches an audience well above the typical creator average. The like rate exceeds the median by nearly double. Such a high engagement ratio indicates that a sponsored message will land with more impact per view than on average accounts. This profile fits the beauty category because the high engagement and follower count support a premium aesthetic placement.