Emmy Combs

Emmy Combs

@emmycombss

Licensed Cosmetologist & Pro MUA with Alopecia🫶🏻💄 Founder & CEO @Beauty Beyond Barriers

hoo.be/emmycombss Joined 2015-12-31

12.3M

Followers

2.0K

Following

364.9M

Total Hearts

2.4K

Videos

152.5K

Avg Hearts/Video

lifetime average

6.1%

Engagement Rate

10.5y

Account Age

97.6K

Followers/Month

lifetime average

2.9M

Hearts/Month

lifetime average

19.0

Videos/Month

lifetime average

We also record @emmycombss's follower count over time. See the @emmycombss TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Emmy Combs (@emmycombss) is a verified beauty TikTok account with 12.3M followers and 2,392 videos. That ranks 337 of the 1,349 accounts with a TKMetrics report by followers, 11.1x the median account. Since it was created 10.5 years ago it has averaged 97.6K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2015-12-31
Verification Yes
Profile language (app setting) EN
Follower Ratio 6.1K:1

Data Summary

Videos Analyzed 291 (12.2% of total)
Avg Plays per Video 831,292
Avg Likes per Video 49,940
Engagement Rate 6.1%

Metrics based on 291 most recent videos (12.2% of 2.4K total). Averages and rates leave out 2 of the 3 pinned videos, which stay at the top of the profile however old they are; 1 more has no stored play count and is still counted.

Engagement Analysis

Based on 289 of 291 videos, leaving out 2 pinned videos

Leaving out its 2 pinned videos, the other 289 videos we analysed got an average of 831.3K plays and 6.0% of viewers liked them, 1.3x the 4.5% median like rate of the creators we track. Saves (0.19% of views) outnumber shares (0.06%); comments are 0.04%.

831.3K

Avg Plays/Video

49.9K

Avg Likes/Video

300

Avg Comments/Video

498

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 291 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 289 that aren't pinned.

2.1M

Median plays, top 60 videos

128.1K

Median likes, top 60 videos

4.4M

75th percentile plays

31.8M

Top Video

4.14

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 289 videos of the sample that aren't pinned across 2.4K total videos.

2.0B

Est. Total Plays

364.9M

Total Likes (TikTok's count)

717.6K

Est. Total Comments

1.2M

Est. Total Shares

3.7M

Est. Total Saves

Engagement Ratios

@emmycombss turns 6.0% of views into likes, 0.19% into saves and 0.06% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Below the median

6.01%

Likes / Views

0.04%

Comments / Views

0.06%

Shares / Views

0.19%

Saves / Views

The low rates for comments, shares, and saves indicate that most engagement is passive rather than active.

Viral Hit Rate

11.4% of this account's videos beat its own average views by 2x, a breakout rate higher than 62% of the creators we track. The 5x figure is the same measure at five times the norm.

11.4%

2x Avg (33 of 289)

4.8%

5x Avg (14 of 289)

Measured against the average of the 289 videos that aren't pinned.

Consistency Score

@emmycombss's view count swings by a CV of 2.95, steadier than 28% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 2.95

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 831.3K views/video, leaving out 2 pinned videos, and about 19 videos a month (its lifetime average: videos posted over account age)

$2,279 – $5,697

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (118 of 291 analysed videos, with 36% of their views)

Sponsorship Value (Est. Per Post)

Based on 12.3M followers

$61,279 – $147,069

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 291 videos

33 of the 289 videos that aren't pinned (11.4%) passed twice the average plays and 14 passed five times it. Plays are uneven from one video to the next (consistency grade D). 48 of 291 videos are under 15 seconds and 118 run a minute or longer.

Primary Content Categories

beauty travel

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

58s

Average Duration

<15s
48
15-30s
48
30-60s
77
1-3min
116
3min+
2

The account favors videos between 60 and 180 seconds as they are the most frequent.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

80.1%
233 of 291

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 6.1% engagement rate above divides all likes, comments and shares of the videos that aren't pinned by all their plays, so the most-played videos count most: that is why it sits below every row.

Duration Videos Avg Engagement
<15s 48 8.12%
15-30s 48 6.57%
30-60s 77 7.62%
1-3min (best) 116 8.30%
3min+ 2 17.03%

Lengths with fewer than 5 videos are listed but not ranked.

Posting Patterns & Optimal Timing

Based on 291 videos (12.2% sample)

The videos we analysed went up most often on Wednesday and most around 21:00 and 22:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 291 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 300 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 300 uploads with a date, a wider set than the 291 videos analysed above.

Wednesday
48
Friday
45
Saturday
45
Tuesday
43
Thursday
41
Sunday
39
Monday
39

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The most active days are Wednesday and Friday, while Sunday is the quietest day.

Top Videos

Top 60 by play count from 291 analyzed

65.0M

Combined Plays (Top 5, not pinned)

2.6M

Combined Likes (Top 5)

13.0M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @emmycombss's profile page

I would say I feel most confident in red 🤩🤩🤩 #wig #alopecia #redhead

Posted Jun 20, 2025

31.8M

Views

2.9M

Likes

11.8K

Comments

32.2K

Shares

83.9K

Saves

The results of matching my makeup to my new shoe collection 🩷🫶🏻 MY COLLECTION WITH PASHION FOOTWEAR LAUNCHES ON SEPTEMBER 26th (on my 🎉) #alopecia #makeup #heels

Posted Sep 23, 2025

14.1M

Views

1.8M

Likes

3.2K

Comments

12.7K

Shares

52.3K

Saves

Apr 11, 2026

I want to cry right now 😭😭 I literally am so dumb I accidentally left my mask in my room so I was just breathing in so much dust at night when it got windy #coachella #coachella2026 #bieberchella

20.4M

Views

1.3M

Likes

2.5K

Comments

25.4K

Shares

19.5K

Saves

⏲ 41s ♪ original sound - emmycombss – Emmy Combs
Oct 05, 2025

IM JUST SO OBSESSED WITH RED HAIR🤩🤩🤩🫶🏻 This wig is from @Jadora Secret #makeup #alopecia #wigs

13.2M

Views

565.5K

Likes

4.5K

Comments

9.9K

Shares

13.8K

Saves

⏲ 34s ♪ The Fate of Ophelia – Taylor Swift
Sep 05, 2025

THESE ARE CRAZY🤩 we are back with freaky friday!!! Sorry the last 2 weeks were SOOOO BUSY #freakyfriday #makeup #alopecia

10.8M

Views

180.6K

Likes

1.1K

Comments

2.6K

Shares

11.8K

Saves

⏲ 1m 2s ♪ Original sound Pon de Replay – s0ng4y0uu
Sep 19, 2025

Now these are FREAKY… HAPPY Freaky Friday DAY

10.7M

Views

186.7K

Likes

778

Comments

2.2K

Shares

9.5K

Saves

⏲ 1m 4s ♪ When Did You Get Hot? – Sabrina Carpenter
Sep 12, 2025

I SWEAR WE DIDNT CHEAT!!! I cant believe our looks matches so well omg #alopecia #makeup #freakyfriday

9.8M

Views

348.8K

Likes

1.0K

Comments

2.9K

Shares

17.4K

Saves

⏲ 1m 1s ♪ Original sound Breakin Dishes – Random

53 more top videos for @emmycombss

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 291 most recent videos (12.2% of 2392 total). Excludes stopwords, hashtags, and mentions.

using (146) beauty (81) makeup (67) wig (63) lashes (62)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

107 unique sounds | from 291 sampled videos
original sound - emmycombss - Emmy Combs 172x
original sound - strwbrryyy99 - ebssssss 4x
original sound - recordsofvinyl - xavier 3x
The Fate of Ophelia - Taylor Swift 3x
Tears - Sabrina Carpenter 3x
Reflection on Peace - Adauto Assis 2x
Funny - Gold-Tiger 2x
original sound - caraconroy - dj cara 2x
original sound - cwooard5513 - sin nombre 2x
Folded x Miss Independent - Razeonx 2x

What the numbers say

Strengths

  • + Like rate 6.0%, 1.3x the 4.5% median like rate of the creators we track
  • + Fans save videos (0.19% of views) 3.1x as often as they share them
  • + Verified account

Watch-outs

  • ~ Uneven plays from video to video (grade D)

Questions about @emmycombss

How many followers does @emmycombss have on TikTok?

@emmycombss has 12.3M followers on TikTok.

What is @emmycombss's TikTok engagement rate?

@emmycombss has an engagement rate of 6.10% based on their recent videos.

How much does @emmycombss earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @emmycombss's estimated Creator Rewards earnings are $2,279 - $5,697 per month (only videos over 1 minute earn), with estimated sponsorship value of $61,279 - $147,069 per post.

How many TikTok videos has @emmycombss posted?

@emmycombss has posted 2.4K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @emmycombss's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 291 analyzed videos (12.2% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @emmycombss TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/emmycombss-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.