Deanna Giulietti

Sitting at rank 585 out of 1349 tracked creators, this account holds 1.8M followers which is 1.6 times the median count for a creator on this platform. The growth trajectory of 25.2K followers per month over a lifespan of 5.9 years marks a steady and consistent climb. While average views sit at 335.5K, the 8.89% like rate comfortably exceeds the 4.93% median to indicate high engagement from the active audience. The rest of this report breaks down the specific content pillars driving these metrics.

This audience approves content at a rate far above the platform median. The high like ratio indicates strong initial sentiment from viewers. Saves represent the most frequent action with a 0.1% rate. This behavior outpaces shares and comments to establish high keeper value for the content. Viewers recorded 336 saves, 212 comments, and 145 shares across the data set. The audience prioritizes internal reference over external advocacy or public discussion. Brands should treat this content as a resource people want to revisit privately rather than a conversation starter. Reach is inconsistent. Only 13.5% of 37 videos hit the 2x average mark, while only 2 reached the 5x threshold. A consistency coefficient of 1.71 indicates erratic reach patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue for this creator due to their large audience size. A follower count of 1.8M suggests a potential sponsorship range between $10,000 and $25,000 per post. This stream is far more lucrative than the Creator Fund because it scales with total reach rather than just views. The Creator Fund pays only pennies per thousand views, making it an insignificant source of income compared to direct brand deals. The rank of 585 out of 1349 places this creator in a position where they can command a premium over average accounts. High engagement rates allow them to sit at the top end of their expected earnings bracket. A buyer should view the $25,000 figure as a ceiling for negotiations rather than a fixed salary. Dividing that high end by 335.5K average views results in a cost per view of about $0.07. This metric helps a brand determine if they are paying for actual reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Most content falls in the 30 to 60 second range, making it the primary engine for this feed. Shorter clips under 15 seconds earn a reach multiplier of 7.5x over the average. Choosing the shorter format provides a large leap in visibility compared to the standard duration. Original audio dominates the feed at over 80% of posts, choosing brand identity over the extra reach from trending sounds. Short captions of about 82 characters keep the focus on the video while still providing context. Open settings for both duets and stitches invite other creators to engage with the content. The top post lasted 13 seconds and earned 170k likes against just 296 comments. This ratio shows the clip gained passive interest rather than sparking a debate in the replies. Average views of 335k indicate an established audience where consistency is key. This account already maintains a solid floor of reach for every post published.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 17 instances. The engagement line is not provided for these specific lengths.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because she posts at a frequency above the field median with consistent enough output to plan for. Her volume slightly exceeds the average weekly count while her gap between videos remains tighter than most peers. Although her consistency grade is low due to an erratic variance in posting gaps, this behavior has persisted for several months. She maintains a high follower rank and strong average views despite the irregular timing of her uploads. New content typically lands on Wednesday and Thursday, with a lull occurring on Tuesday. The busiest hour for new uploads is 01:00 UTC. Marketers can expect a steady drumbeat of posts to support a campaign even if the exact day varies slightly. You should aim to align your tie-ins with her mid-week posting window.

Audience & Reach

The audience size sits at a 1.6x multiple of the median creator. This means a single campaign can reach a volume that exceeds standard creator benchmarks while maintaining high visibility. The like response is nearly double the median rate. A higher engagement ratio per viewer indicates a sponsored post will land with more impact than a typical placement. This audience fits the beauty and lifestyle category because the high like response suggests a strong connection to visual content despite being below broadcast-scale.