zoë bread

@zoebreadtok

made the t-shirt, done there, been that

linktr.ee/zoebread Joined 2022-02-15

1.5M

Followers

279

Following

56.8M

Total Hearts

1.1K

Videos

52.4K

Avg Hearts/Video

lifetime average

13.47%

Engagement Rate

4.0y

Account Age

31.1K

Followers/Month

lifetime average

1.2M

Hearts/Month

lifetime average

22.5

Videos/Month

lifetime average

We also record @zoebreadtok's follower count over time. See the @zoebreadtok TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

zoë bread (@zoebreadtok) is a verified news & politics TikTok account with 1.5M followers and 1,085 videos. That ranks 615 of the 1,349 accounts with a TKMetrics report by followers, 1.4x the median account. Since it was created 4.0 years ago it has averaged 31.1K new followers a month.

Account Classification

Account Size	Macro (1M+)
Account Created	2022-02-15
Verification	Yes
Profile language (app setting)	EN
Follower Ratio	5.4K:1

Data Summary

Videos Analyzed	34
Avg Plays per Video	225,916
Avg Likes per Video	29,342
Engagement Rate	13.47%

Engagement Analysis

Based on 32 of 34 videos, leaving out 2 pinned videos

Leaving out its 2 pinned videos, the other 32 videos we analysed got an average of 225.9K plays and 13.0% of viewers liked them, 2.9x the 4.5% median like rate of the creators we track. Saves (0.49% of views) outnumber shares (0.36%); comments are 0.13%.

225.9K

Avg Plays/Video

29.3K

Avg Likes/Video

288

Avg Comments/Video

808

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 34 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 32 that aren't pinned.

466.9K

Median plays, top 10 videos

55.9K

Median likes, top 10 videos

880.4K

75th percentile plays

1.3M

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime. These totals include the 2 pinned videos.

8,651,500

Total Plays

1,138,334

Total Likes

11,465

Total Comments

40,522

Total Shares

60,256

Total Saves

Engagement Ratios

@zoebreadtok turns 13.0% of views into likes, 0.49% into saves and 0.36% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 299 Macro-tier accounts with a TKMetrics report (median 6.47%, middle half 3.25% to 10.77%).

Top quarter

12.99%

Likes / Views

0.13%

Comments / Views

0.36%

Shares / Views

0.49%

Saves / Views

Viral Hit Rate

9.4% of this account's videos beat its own average views by 2x, a breakout rate higher than 40% of the creators we track. The 5x figure is the same measure at five times the norm.

9.4%

2x Avg (3 of 32)

3.1%

5x Avg (1 of 32)

Measured against the average of the 32 videos that aren't pinned.

Consistency Score

@zoebreadtok's view count swings by a CV of 1.13, steadier than 84% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

CV: 1.13

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 225.9K views/video, leaving out 2 pinned videos, and about 22.5 videos a month (its lifetime average: videos posted over account age)

$2,033 – $5,083

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (34 of 34 analysed videos, with 100% of their views)

Sponsorship Value (Est. Per Post)

Based on 1.5M followers

$8,000 – $18,000

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 34 videos

3 of the 32 videos that aren't pinned (9.4%) passed twice the average plays and 1 passed five times it. Plays are mixed from one video to the next (consistency grade C). None of the 34 videos is under 15 seconds and 34 run a minute or longer.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

2m 27s

Average Duration

1-3min

3min+

The account favors videos between 60 and 180 seconds with 31 instances recorded. Most content falls into this category while only 3 videos exceed 180 seconds.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

100.0%

34 of 34

Posting Patterns & Optimal Timing

Based on 34 videos

The videos we analysed went up most often on Tuesday and Thursday and most around 21:00 and 22:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 34 videos we analysed include 2 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count the same videos.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Tuesday

Thursday

Monday

Wednesday

Sunday

Friday

Saturday

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

12h

15h

18h

21h

How to read these charts

This account posts most on Tuesday and Thursday with a peak at 21:00 UTC.

Hashtags

We found no hashtags in the 34 videos we analysed.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

would (4) big (4) much (4) council (4) sorry (4)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

1 unique sound

original sound - zoë bread 34x

What the numbers say

Strengths

+ Like rate 13.0%, 2.9x the 4.5% median like rate of the creators we track
+ Fans save videos (0.49% of views) 1.4x as often as they share them
+ Verified account

Questions about @zoebreadtok

How many followers does @zoebreadtok have on TikTok?

@zoebreadtok has 1.5M followers on TikTok.

What is @zoebreadtok's TikTok engagement rate?

@zoebreadtok has an engagement rate of 13.47% based on their recent videos.

How much does @zoebreadtok earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @zoebreadtok's estimated Creator Rewards earnings are $2,033 - $5,083 per month (only videos over 1 minute earn), with estimated sponsorship value of $8,000 - $18,000 per post.

How many TikTok videos has @zoebreadtok posted?

@zoebreadtok has posted 1.1K videos on TikTok.

Want TikTok Data for Your Research?

Search hashtags, look up profiles, and export TikTok data to CSV for analysis.

Start Searching

About This Analysis: This analysis is based on a snapshot of @zoebreadtok's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 34 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 23, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @zoebreadtok TikTok stats and analytics, data as of 23 February 2026. https://tkmetrics.com/blog/zoebreadtok-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.

zoë bread