Vita Kari
they/them 🫶🏼 HOH/deaf artist from LA! [email protected]
1.3M
Followers
1.3K
Following
85.2M
Total Hearts
862
Videos
98.8K
Avg Hearts/Video
3.0%
Engagement Rate
7.4y
Account Age
14.7K
Followers/Month
964.8K
Hearts/Month
9.8
Videos/Month
Account Overview
What This Report Covers
This account ranks 631 out of 1349 tracked creators and holds 1.3M followers, which is 1.2 times the median follower count for this group. It is a mid-tier name. The growth rate is slow as it has gained 14.7K followers per month over its 7.4 year lifespan. While average views reach 15.3M, the like rate of 2.71% falls below the median of 4.93%. This discrepancy suggests that while the content reaches a wide audience, it generates less active engagement than expected for its size. The rest of this report covers deeper engagement metrics and content performance trends.
Account Classification
| Account Size | Macro (1M+) |
| Account Age | 2018-10-15 |
| Verification | Yes |
| Language | EN |
| Follower Ratio | 964:1 |
Data Summary
| Videos Analyzed | 32 |
| Avg Plays per Video | 15,266,669 |
| Avg Likes per Video | 413,966 |
| Engagement Rate | 3.0% |
Engagement Analysis
Based on 32 videos
This audience approves less than the typical user for this platform. The low like rate ranks 987 out of 1349 creators. Despite lower passive approval, high engagement numbers indicate strong intent. Shares represent the most common action at 0.276% while saves follow at 0.11%. Comments occur at a much lower rate of 0.014%. These figures translate to 42.1K shares, 16.8K saves, and 2.2K comments per video. The audience prioritizes word-of-mouth spread and reference value over community discussion. Brands should focus on content that encourages sharing rather than conversation. Reach is inconsistent across the 32 videos. Only three videos cleared a 5x reach threshold while three hit the 2x mark. A consistency coefficient of 2.29 indicates erratic growth patterns. This is an active audience.
15.3M
Avg Plays/Video
414.0K
Avg Likes/Video
2.2K
Avg Comments/Video
42.1K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
15.9M
Median Plays
337.9K
Median Likes
82.3M
75th Percentile
157.7M
Top Video
352.53
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
488,533,400
Total Plays
13,246,910
Total Likes
70,370
Total Comments
1,347,809
Total Shares
536,890
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
2.71%
Likes / Views
0.01%
Comments / Views
0.28%
Shares / Views
0.11%
Saves / Views
Likes are much higher than other interactions. This indicates that viewers prefer a quick reaction over commenting, sharing, or saving content.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
9.40%
2x Avg (3 of 32)
0%
5x Avg (3 of 32)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 2.29
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorship deals provide the primary revenue stream for this creator. With 1.3M followers, they can expect an annual sponsorship income between $200,000 and $400,000. Creator Fund payouts are much lower because those rewards scale with views at a rate of only pennies per thousand. Brand deals offer a more stable way to monetize the total follower count rather than just individual video impressions. A rank of 631 out of 1349 places this creator above the median and gives them leverage in negotiations. They sit in a position where they can demand a premium for their reach, but they are not yet at the top tier that can flatly decline most briefs. The sponsorship band represents a high ceiling to bargain under rather than a fixed salary. A cost per view of roughly $0.013 to $0.026 helps buyers determine if a quote pays for actual reach or just the brand name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 15.3M views/video
$2,992 – $5,985
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 1.3M followers (Macro (1M+))
$6,500 – $15,600
Industry rate for macro (1m+) creators
Content Strategy Analysis
Based on 32 videos
Short clips under 15 seconds define this feed, with most posts hitting that mark. Target these short durations because they outperform the longer segments by a wide margin of engagement. The account relies on original audio for almost every post to build a distinct brand over borrowed reach from trends. Captions stay brief at around 32 characters, ensuring the text supports rather than distracts from the visual. Open settings for both duets and stitches invite other creators to interact with the content. The standout video lasted only 5 seconds and reached ten times the average view count. Its high like-to-comment ratio shows it won through quick taps and passive watching instead of active debate. Average views reach 15.3 million, placing this account in a category where volume is already established. Success here depends on maintaining consistent engagement within these proven short formats.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
10s
Average Duration
The account favors videos under 15 seconds with 29 out of 32 clips falling into this category. The average length is 10s.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 32 videos
This creator follows a sparse high-production cadence because they maintain a top-tier follower rank despite posting well below the field median. Their content lands infrequently, but the high average view count suggests each post is treated as a major production rather than a daily update. This behavior has remained consistent for nearly two years. Because of a high consistency coefficient and low grade, their posting rhythm is erratic with unpredictable gaps between uploads. You can expect sporadic drops rather than a steady drumbeat of content. New posts most frequently appear on Tuesday and Thursday, while Monday remains the quiet day. The busiest upload hour occurs at 08:00 UTC. Marketers should plan around these specific days to time any campaign tie-ins since content does not arrive on a predictable weekly cycle.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 0.4 |
| Avg Gap Between Posts | 493.7h |
| Data Range | 637 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts most on Tuesday and Thursday with the busiest time being 8:00 UTC. The volume is low at 0.4 posts per week.
Top Videos
Top 10 by play count
396.5M
Combined Plays (Top 5)
11.1M
Combined Likes (Top 5)
79.3M
Avg Plays per Top Video
Pinned Videos
Videos pinned to the top of @vitakari's profile page
157.7M
Views
4.0M
Likes
30.8K
Comments
650.8K
Shares
215.1K
Saves
109.3M
Views
3.1M
Likes
14.7K
Comments
263.3K
Shares
105.1K
Saves
there has to be an easier way
82.3M
Views
2.4M
Likes
12.3K
Comments
335.4K
Shares
94.6K
Saves
(No caption)
17.9M
Views
303.0K
Likes
2.2K
Comments
22.1K
Shares
13.6K
Saves
this creator needs to be stopped
13.9M
Views
372.7K
Likes
474
Comments
3.4K
Shares
6.2K
Saves
(No caption)
10.3M
Views
287.9K
Likes
606
Comments
3.8K
Shares
6.8K
Saves
(No caption)
9.9M
Views
107.0K
Likes
516
Comments
4.3K
Shares
3.7K
Saves
2 more top videos for @vitakari
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The audience size sits at 1.2x the median creator, placing this account above average but below broadcast-scale levels. A brand can expect a consistent reach that exceeds typical niche creators without reaching the highest tier of visibility. The like response falls below the median by nearly half. This gap indicates that while views are high, the engagement rate per viewer is lower than the standard for this platform. A sponsored post here will reach many people but may see less active interaction from those viewers. This audience fits the entertainment category because the high play counts combined with a lower like ratio suggest passive viewing of content rather than interactive community building.
Key Takeaways
Strengths
- + Established follower base of 1,300,000
- + Consistent growth at 14.7K followers/month
- + Active posting schedule (0.4 videos/week)
- + Verified account with platform credibility
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @vitakari reveals a macro (1m+) TikTok presence with 1,300,000 followers. The account demonstrates an engagement rate of 3.0%, averaging 15.3M plays per video across 32 analyzed videos. Key strengths include 85.2M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @vitakari's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 32 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026