Valkyrae

Valkyrae

@valkyrae

hey it's rae :) Pod @Wine About It Ceo @HiHi Studios Co-own @100 Thieves

https://youtu.be/qubzBhptcEs Joined 2019-11-26

2.3M

Followers

136

Following

23.7M

Total Hearts

55

Videos

430.9K

Avg Hearts/Video

9.94%

Engagement Rate

6.2y

Account Age

30.7K

Followers/Month

316.3K

Hearts/Month

0.7

Videos/Month

Account Overview

What This Report Covers

Ranking as 552 out of 1349 creators, this account is a mid-tier name with 2.3M followers, which is 2.1 times the median size of 1.1M. The growth trajectory is steady as it gains 30.7K followers every month over its 6.2 year lifespan. Average views reach 2.3M per video, which is high for an account of this follower scale. The like rate of 9.59% performs well above the 4.93% median, indicating a highly engaged audience. The rest of this report breaks down specific content performance and engagement trends.

Account Classification

Account Size Macro (1M+)
Account Age 2019-11-26
Verification Yes
Language EN
Follower Ratio 17K:1

Data Summary

Videos Analyzed 33
Avg Plays per Video 2,297,958
Avg Likes per Video 220,395
Engagement Rate 9.94%

Engagement Analysis

Based on 33 videos

This audience approves of content at nearly double the median rate, ranking 300 out of 1349 creators. High engagement numbers suggest deep resonance with the core message. The audience shows a clear preference for saving and sharing over active commenting. Saves represent the highest intent to return at 0.517% while shares follow at 0.302%. These two behaviors dominate the interaction mix compared to the 0.051% comment rate. With 11.9K saves and 6.9K shares against 1.2K comments, users treat this content as a resource to keep rather than a conversation to start. Brands should focus on high-value utility that prompts bookmarks rather than community management. Reach is somewhat erratic with a consistency coefficient of 1.12. Only three videos reached double the average and one hit five times. This indicates a loyal core but inconsistent discovery. This is an active audience.

2.3M

Avg Plays/Video

220.4K

Avg Likes/Video

1.2K

Avg Comments/Video

6.9K

Avg Shares/Video

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

3.6M

Median Plays

354.6K

Median Likes

6.5M

75th Percentile

13.7M

Top Video

99.35

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

75,832,600

Total Plays

7,273,036

Total Likes

38,952

Total Comments

228,908

Total Shares

392,327

Total Saves

Engagement Ratios

Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.

Excellent for Macro

9.59%

Likes / Views

0.05%

Comments / Views

0.30%

Shares / Views

0.52%

Saves / Views

Likes are the most frequent interaction at 9.59% compared to other actions. This indicates that viewers primarily react to content with a quick like rather than commenting or sharing.

Viral Hit Rate

How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.

9.10%

2x Avg (3 of 33)

0%

5x Avg (1 of 33)

Consistency Score

How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.

C

CV: 1.12

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Sponsorships provide the primary revenue stream for this creator because of their large follower base. A profile with 2.3M followers can command a sponsorship fee between $10,000 and $23,000 per post. Creator Fund payouts are much lower because they scale with views and pay only pennies per thousand impressions. The rank of 552 out of 1349 places this creator in a position where they can command a premium for their brand. Their high like rate suggests deep engagement, allowing them to sit at the top of their expected value range. A buyer should view the $23,000 ceiling as a starting point for negotiations rather than a fixed fee. The cost per view sits around $0.01 to negotiate against a quoted rate. This helps a brand determine if they are paying for actual reach or just the name. These are modelled estimates from public metrics, not disclosed earnings.

Creator Fund (Est. Monthly)

Based on avg 2.3M views/video

$32 – $64

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 2.3M followers (Macro (1M+))

$11,500 – $27,600

Industry rate for macro (1m+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 33 videos

Short clips dominate this feed with more than half of the videos landing under 15 seconds. Target these brief durations to capture the engagement seen in the shortest bucket, where a five-second clip outperformed typical reach by six times. Most content averages about 28 seconds, but the data favors rapid hooks over longer builds. Original audio is used for roughly 70% of posts, choosing a consistent brand identity over the easy reach of trending sounds. Captions stay brief at an average of 57 characters to keep the focus on the visual. Open duet and stitch settings across nearly all videos invite other creators to interact with the content. The standout video lasted only 5 seconds and earned 1.9 million likes against just 11.8k comments. This high ratio of over 160 likes per comment means the clip won through quick taps rather than sparked a debate. Average views reach 2.3 million, establishing this as a high-reach account with a large established base. Strategy here should focus on maintaining this steady volume and high floor for every post.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

28s

Average Duration

<15s
17
15-30s
7
30-60s
3
1-3min
5
3min+
1

The account favors videos under 15 seconds with 17 total entries. This category represents the most frequent video length.

Original Sound Usage

Percentage of videos using the creator's own audio

69.70%
23 of 33

Posting Patterns & Optimal Timing

Based on 33 videos

Sparse high-production. This creator ranks near the top of the field by followers and average views despite a low posting frequency that falls well below the median. Her pace has been established for nearly three years, proving this is a deliberate choice rather than an inconsistent habit. While her consistency grade reflects some variation in timing, the long duration suggests a stable strategy of high-effort content. New videos typically land on Monday and Tuesday, while Friday remains the quietest day for uploads. The busiest hour for new content is 00:00 UTC. Marketers should expect sporadic drops rather than a frequent drumbeat of posts. You can time your tie-ins for the start of the week when she most frequently shares new material.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 0.2
Avg Gap Between Posts 823.5h
Data Range 1097 days

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Tuesday
10
Monday
6
Wednesday
5
Saturday
4
Sunday
3
Thursday
3
Friday
2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

This account posts most on Monday and Tuesday with a peak at 0:00 UTC. The frequency is low as it averages 0.2 posts per week.

Top Videos

Top 10 by play count

34.6M

Combined Plays (Top 5)

3.8M

Combined Likes (Top 5)

6.9M

Avg Plays per Top Video

Jul 11, 2023

help

13.7M

Views

1.9M

Likes

11.8K

Comments

156.8K

Shares

124.4K

Saves

⏲ 5s ▶ 540p ♪ Original sound original sound – Valkyrae 576×1024
Jul 09, 2023

I’m scared to try the red flag filter lol

6.8M

Views

659.9K

Likes

1.3K

Comments

4.6K

Shares

33.0K

Saves

⏲ 32s ▶ 540p ♪ unforgettable - speed – Libra 576×1024
Jul 16, 2024

this is literally my mom’s dream

6.5M

Views

582.6K

Likes

838

Comments

4.8K

Shares

17.7K

Saves

⏲ 9s ▶ 540p ♪ Original sound dilemma – Galuh 576×1024
Jul 16, 2024

i tried LOL

3.9M

Views

406.1K

Likes

1.3K

Comments

5.6K

Shares

16.1K

Saves

⏲ 7s ▶ 540p ♪ Original sound original sound – Valkyrae 576×1024
Jul 22, 2024

JUST MOVED! i accidently packed my sneakers but really wanted to wear socks 🥹

3.7M

Views

297.3K

Likes

986

Comments

2.8K

Shares

15.7K

Saves

⏲ 15s ▶ 540p ♪ Apple – Charli xcx 576×1024

5 more top videos for @valkyrae

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock all 10 videos

Free, takes 10 seconds

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

lol (9) vid (3) fit (3) week (2) new (2)

Top Sounds

The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.

20 unique sounds
original sound - Valkyrae 13x
som original - kauazinhoduset7 1x
Originalton - donjeta 1x
archangel - Ultra Slowed - DJ Anemia & Crier & sixnite 1x
Joy - фрози & Joyful 1x
original sound - JMSN 1x
Param-Pam-Pam - Carlos Campos 1x
original sound - joey 1x
Love Me Not - Ravyn Lenae 1x
original sound - Artemas 1x

Key Insights & Takeaways

Audience & Reach

The audience size sits at a 2.1x multiple above the median creator. This volume allows for high-frequency reach beyond niche circles while maintaining a concentrated core. Location data is not available for this account. The like response sits nearly double the median rate of 4.93%. Such a high engagement ratio means a brand message earns stronger weight per view compared to average peers. This audience fits the gaming category because the high engagement rates and follower volume indicate a focused interest in interactive entertainment content.

Key Takeaways

Reach. A following of 2.3M places this account above the median but in the middle of the field for total reach. Engagement. The 9.59% like rate is nearly double the 4.93% median, showing high audience interaction. Hit-rate. Less than 10% of recent videos beat double their own average views, indicating a low frequency of breakout hits.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 2,300,000
  • + Consistent growth at 30.7K followers/month
  • + Active posting schedule (0.2 videos/week)
  • + Verified account with platform credibility

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @valkyrae reveals a macro (1m+) TikTok presence with 2,300,000 followers. The account demonstrates an engagement rate of 9.94%, averaging 2.3M plays per video across 33 analyzed videos. Key strengths include 23.7M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of @valkyrae's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 33 analyzed videos.

Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026