2.3M
Followers
9
Following
91.9M
Total Hearts
603
Videos
152.4K
Avg Hearts/Video
lifetime average
5.72%
Engagement Rate
3.8y
Account Age
51.0K
Followers/Month
lifetime average
2.0M
Hearts/Month
lifetime average
13.4
Videos/Month
lifetime average
We also record @bbranson8's follower count over time. See the @bbranson8 TikTok follower tracker for dated snapshots and a growth chart.
Account Overview
What This Report Covers
branson (@bbranson8) is a lifestyle TikTok account with 2.3M followers and 603 videos. That ranks 552 of the 1,349 accounts with a TKMetrics report by followers, 2.1x the median account. Since it was created 3.8 years ago it has averaged 51.0K new followers a month.
Account Classification
| Account Size | Macro (1M+) |
| Account Created | 2022-05-21 |
| Verification | No |
| Profile language (app setting) | EN |
| Follower Ratio | 256K:1 |
Data Summary
| Videos Analyzed | 35 |
| Avg Plays per Video | 7,207,374 |
| Avg Likes per Video | 362,266 |
| Engagement Rate | 5.72% |
Engagement Analysis
Based on 35 videos
Across the 35 videos we analysed (Jan 1, 2026 to Feb 15, 2026), the average video got 7.2M plays and 5.0% of viewers liked it, 1.1x the 4.5% median like rate of the creators we track. Saves (0.33% of views) trail shares (0.65%); comments are 0.04%.
7.2M
Avg Plays/Video
362.3K
Avg Likes/Video
2.9K
Avg Comments/Video
47.0K
Avg Shares/Video
Engagement Quality Analysis
These medians and the 75th percentile cover only the 10 most-played of the 35 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 35.
8.8M
Median plays, top 10 videos
305.9K
Median likes, top 10 videos
19.7M
75th percentile plays
72.0M
Top Video
179.24
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
252,258,100
Total Plays
12,679,300
Total Likes
103,087
Total Comments
1,646,277
Total Shares
822,875
Total Saves
Engagement Ratios
@bbranson8 turns 5.0% of views into likes, 0.33% into saves and 0.65% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.
Engagement rate compared with the 299 Macro-tier accounts with a TKMetrics report (median 6.47%, middle half 3.25% to 10.77%).
5.03%
Likes / Views
0.04%
Comments / Views
0.65%
Shares / Views
0.33%
Saves / Views
Viral Hit Rate
11.4% of this account's videos beat its own average views by 2x, a breakout rate higher than 62% of the creators we track. The 5x figure is the same measure at five times the norm.
11.4%
2x Avg (4 of 35)
2.9%
5x Avg (1 of 35)
Consistency Score
@bbranson8's view count swings by a CV of 1.73, steadier than 63% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.
D
CV: 1.73
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Creator Rewards (Est. Monthly)
Based on avg 7.2M views/video, and about 23.5 videos a month (its posting rate in this sample)
$783 – $1,958
$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (1 of 35 analysed videos, with 1% of their views)
Sponsorship Value (Est. Per Post)
Based on 2.3M followers
$11,500 – $27,600
Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it
Content Strategy Analysis
Based on 35 videos
4 of the 35 videos (11.4%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 13 of 35 videos are under 15 seconds and 1 runs a minute or longer, so few of its videos can earn Creator Rewards.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
24s
Average Duration
The account favors videos between 15 and 30 seconds. This category represents the most frequent duration among the 35 recent videos.
Original Sound Usage
Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.
Posting Patterns & Optimal Timing
Based on 35 videos
The account posts 5.4 videos a week, most often on Thursday and Saturday and most around 14:00 and 15:00 UTC.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 5.4 |
| Avg Gap Between Posts | 31.8h |
| Data Range | Jan 1, 2026 to Feb 15, 2026 |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
The account posts 5.4 times a week with the busiest hour at 14:00 UTC. Thursday and Saturday are the top upload days while Monday is the quiet day.
Top Videos
Top 10 by play count
141.3M
Combined Plays (Top 5)
8.3M
Combined Likes (Top 5)
28.3M
Avg Plays per Top Video
decorating my boyfriends back with sparkles @Henry Metzger
72.0M
Views
5.7M
Likes
9.2K
Comments
929.1K
Shares
279.9K
Saves
easy win 💪 @Henry Metzger
24.6M
Views
1.7M
Likes
14.1K
Comments
91.3K
Shares
128.3K
Saves
that didn’t go as planned @Henry Metzger
19.7M
Views
488.0K
Likes
7.2K
Comments
175.9K
Shares
30.5K
Saves
❤️+🤍=🩷 @Henry Metzger
15.8M
Views
280.7K
Likes
3.4K
Comments
11.7K
Shares
17.8K
Saves
❤️+💙=💜 @Henry Metzger
9.2M
Views
154.0K
Likes
3.0K
Comments
10.0K
Shares
11.3K
Saves
5 more top videos for @bbranson8
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock the full video history for $9.99One-off payment. No subscription.
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.
What the numbers say
Watch-outs
- ~ Uneven plays from video to video (grade D)
- ~ Only 1 of 35 videos runs a minute or longer, and Creator Rewards pays only on videos over a minute
Questions about @bbranson8
How many followers does @bbranson8 have on TikTok?
@bbranson8 has 2.3M followers on TikTok.
What is @bbranson8's TikTok engagement rate?
@bbranson8 has an engagement rate of 5.72% based on their recent videos.
How much does @bbranson8 earn on TikTok?
At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @bbranson8's estimated Creator Rewards earnings are $783 - $1,958 per month (only videos over 1 minute earn), with estimated sponsorship value of $11,500 - $27,600 per post.
How many TikTok videos has @bbranson8 posted?
@bbranson8 has posted 603 videos on TikTok.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @bbranson8's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.
Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 22, 2026, page updated Jul 1, 2026
Cite this page
TKMetrics (2026). @bbranson8 TikTok stats and analytics, data as of 22 February 2026. https://tkmetrics.com/blog/bbranson8-tiktok-profile-stats/